The ultimate test of any economic development strategy: is your story good enough to convince talented people to pick up their lives and invest everything in you? Welcome to Be Tasmanian, a podcast about an impossible mission in a small state at the bottom of the world. It’s about uncovering a hidden story that unites people, and using that story to inspire community action. It’s about place-branding, destination marketing and economic development, but it’s really about culture...
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The ultimate test of any economic development strategy: is your story good enough to convince talented people to pick up their lives and invest everything in you? Welcome to Be Tasmanian, a podcast about an impossible mission in a small state at the bottom of the world. It’s about uncovering a hidden story that unites people, and using that story to inspire community action. It’s about place-branding, destination marketing and economic development, but it’s really about culture...
The origin story of “Keep Austin Weird,” our starting place with the question, “Why Tasmania?” and how we began with the premise that culture drives everything. Welcome to Be Tasmanian, a podcast about an impossible mission in a small state at the bottom of the world. It’s about uncovering a hidden story that unites people, and using that story to inspire community action. It’s about place-branding, destination marketing and economic development, but it’s really about culture:...
Be Tasmanian
The ultimate test of any economic development strategy: is your story good enough to convince talented people to pick up their lives and invest everything in you? Welcome to Be Tasmanian, a podcast about an impossible mission in a small state at the bottom of the world. It’s about uncovering a hidden story that unites people, and using that story to inspire community action. It’s about place-branding, destination marketing and economic development, but it’s really about culture...