In this rereleased episode of Battling with Business, Chris and Gareth unpack one of the most important questions in business and leadership: what is strategy, really? While many people mistake strategy for a plan, true strategy is something deeper. Strategy is the process of making decisions and allocating resources to achieve long-term goals under uncertainty and change. ✅ In this episode, you’ll learn: The difference between strategy and planning. Why uncertainty, risk, and competition make strategy essential. How to connect vision, mission, and goals to strategic action. Practical examples of strategy in business and the military. 🎯 Who is this episode for?Business leaders, entrepreneurs, managers, consultants, and anyone searching for clear answers to: What is business strategy? Difference between strategy and a plan How to develop a strategy under uncertainty Why strategy matters for long-term success 🔍 Whether you’re running a startup or leading in a complex organisation, this episode will give you a practical framework for understanding strategy as a living process — not a static document.