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B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
The Agile Brand
59 episodes
21 hours ago
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology.
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Marketing
Business
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All content for B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success is the property of The Agile Brand and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology.
Show more...
Marketing
Business
Episodes (20/59)
B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#57: Supply chain as competitive advantage with Salvatore Lombardo, Coupa
2 days ago
20 minutes 43 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#56: Building a global B2B marketing strategy with Sangeeta Prasad, Slalom
1 week ago
16 minutes 31 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#55: AI and small businesses with Aparna Khurjekar, Verizon Business
2 weeks ago
23 minutes 51 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
Introducing the Jordan Harbinger Show
We would like to recommend the Jordan Harbinger Show. The show dives into the minds of some incredible guests. I hope you enjoy The Jordan Harbinger Show as much as I do.
Show more...
2 weeks ago
2 minutes

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#54: Building a world-class brand from scratch with Maria Winans, Kyndryl
3 weeks ago
25 minutes 29 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#53: Creating brands and categories in regulated industries, with Kristin Russel, Symplr
1 month ago
23 minutes 50 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#52: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions
1 month ago
19 minutes 9 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#51: Readying an AI-augmented workforce with John Munsell, Bizzuka
1 month ago
24 minutes 6 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#50: REPLAY: Data-driven decision-making in B2B marketing and sales with Kunal Mangal, Verizon Business Group
1 month ago
28 minutes 46 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#49: Adapting your B2B marketing playbook at the speed of AI, with Victoria Blackwell, G2
1 month ago
27 minutes 4 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#48: REPLAY: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
2 months ago
30 minutes 18 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#47: The power of AI in UX research and design with Jason Bowman, The Office of Experience
2 months ago
21 minutes 35 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#46: Better onboarding and operations using AI to augment with Srikrishnan Ganesan, Rocketlane
2 months ago
18 minutes 55 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#45: REPLAY: Thriving amidst transformation, with Steve Blum, Autodesk
2 months ago
29 minutes 45 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#44: Why "slow" experiences are the new "site is down" with Gerardo Dada, Catchpoint
3 months ago
31 minutes 22 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#43: Localizing video using AI with Guy Piekarz from Panjaya
3 months ago
22 minutes 8 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#42: Maintaining authenticity as you scale with Fred Meyers, Queensboro
4 months ago
22 minutes 41 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#41: Connecting deeply with B2B audiences with Jason Ing, Gusto
4 months ago
29 minutes 57 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#40: Harnessing the Power of PR to Scale B2B with Karla Jo Helms, JOTO PR Disruptors™
4 months ago
27 minutes 29 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
#39: Payment innovation for SMBs with Brian Goudie, Aurora Payments
5 months ago
28 minutes 20 seconds

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology.