What if the secret to better ROAS isn’t more tweaks—but better truths? We sit down with Mark Beavan to explore how Google Ads shifted from manual levers to AI-led performance and why the winners today are the teams that feed the algorithms the right signals. Mark’s journey—from Phones 4U and energy to leading growth for TFP Fertility—reveals how empathy, education, and precise conversion definitions can transform noisy clicks into meaningful outcomes. We dig into the craft: moving from call ...
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What if the secret to better ROAS isn’t more tweaks—but better truths? We sit down with Mark Beavan to explore how Google Ads shifted from manual levers to AI-led performance and why the winners today are the teams that feed the algorithms the right signals. Mark’s journey—from Phones 4U and energy to leading growth for TFP Fertility—reveals how empathy, education, and precise conversion definitions can transform noisy clicks into meaningful outcomes. We dig into the craft: moving from call ...
Meet Mark Taylor, the Founder of Automated Analytics | S2 EP1
Automated Analytics Podcast
1 hour 37 minutes
4 months ago
Meet Mark Taylor, the Founder of Automated Analytics | S2 EP1
Welcome Back to Season Two of the Automated Analytics Podcast! We’re kicking things off with a twist! This time, I’m not hosting… I’m the guest! In our brand new studio settings in Doncaster, Jordan Smith takes over the mic to interview me, Mark Taylor - Founder of Automated Analytics. We dive into everything that’s happened over the past 10 months since Season One, including: ✅ My background and career before founding the business ✅ The journey of building Automated Analytics from the ...
Automated Analytics Podcast
What if the secret to better ROAS isn’t more tweaks—but better truths? We sit down with Mark Beavan to explore how Google Ads shifted from manual levers to AI-led performance and why the winners today are the teams that feed the algorithms the right signals. Mark’s journey—from Phones 4U and energy to leading growth for TFP Fertility—reveals how empathy, education, and precise conversion definitions can transform noisy clicks into meaningful outcomes. We dig into the craft: moving from call ...
