The UK automotive market is at a turning point, with electric vehicles (EVs), new retail models, and Chinese competition reshaping the landscape. Ian Plummer, Commercial Director at Auto Trader, joined Auto Futurecast to share his perspective on affordability, consumer behaviour, and how retailers can adapt in this fast-moving environment. ⚡ EV Affordability and Adoption Price gap between ICE and EVs has narrowed from 36% to 23%.Greater model availability, especially under £30k, is driving de...
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