Expert Tips From the Golden Age of Advertising

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AudioPost

Loyel Media

9 episodes

4 months ago

Media marketing know-how, in about 10 minutes, so even if you’re short on time—you can amp up your game. Welcome to AudioPost, the media marketing podcast that’ll help you promote and grow your business like a pro. Get bite-sized business marketing tips + insights when you want it. We’ll talk strategy, tech, and the media platforms that make it all go. Each episode includes links to BONUS content you can use to align your marketing with your boldest business goals. Put the power of media to work for your business. AudioPost is written and produced by Loyel Media.

All content for AudioPost is the property of Loyel Media and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

Expert Tips From the Golden Age of Advertising

AudioPost

10 minutes

2 years ago

Expert Tips From the Golden Age of Advertising

The Golden Age of Advertising had its heyday in the 1960s and 70s when three-martini-lunches were the norm, and larger-than-life personalities pitched big ideas that turned the industry on its head.

Ad industry giants Bill Bernbach, David Ogilvy, Mary Wells Lawrence, and Leo Burnett, among others, ushered in the 1960s Creative Revolution and put creative practices in place we still use today.

In this episode, we'll cover: advertising giants from the Creative Revolution, solid fundamentals developed at the height of the Golden Age of Advertising, expert tips for creative ad copy, leveraging your chosen medium, and how to make your ads persuasive and effective.

This is AudioPost Episode 8: Expert Tips from the Golden Age of Advertising

Full text edition here: https://loyelmedia.com/good-creative-ad-copy-essentials-expert-tips-golden-age-of-advertising/

AudioPost is a business podcast written and produced by Loyel Media, where we help you leverage the power of media to market your business.

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