Forget the best practices. Here are 11 real-world truths about scaling adtech today.
Join us for a session with Philip Mahler 🔥 Mahler, CMO at Eskimi, as he condenses three years of hard work in adtech into one practical session. Philip will share triumphs and tribulations, and challenge the conventional wisdom of today; from the surprising power of WhatsApp in closing deals, to the deeply important role of creative in building credibility in low-trust markets.
What You'll Learn:
- Why Local Insights Often Trump Global Benchmarks in Adtech.
- How creative is a core distribution strategy, not just an afterthought.
- The surprising power of simplicity in scaling faster than sophistication.
- Why apathy, not competitors, is often your biggest hurdle in the market.
Whether you're an adtech veteran or just starting, this session promises actionable takeaways and a candid look at what it truly takes to succeed in this fast-paced industry.
Follow Philip Mahler on LinkedIn: https://www.linkedin.com/in/philipmahler/
Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/
Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.
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