In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and…
Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll unravel the challenges, triumphs, and pivotal moments that have been shaped by marketing.
Each episode will be an invitation to explore opportunities that help us uncover the innovation, design, and the cutting-edge strategies that are the future of marketing. We invite you to join us as we talk with pioneering marketers, creative geniuses, and trailblazers who are revolutionizing
the world around us.
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In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and…
Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll unravel the challenges, triumphs, and pivotal moments that have been shaped by marketing.
Each episode will be an invitation to explore opportunities that help us uncover the innovation, design, and the cutting-edge strategies that are the future of marketing. We invite you to join us as we talk with pioneering marketers, creative geniuses, and trailblazers who are revolutionizing
the world around us.
Kate Price and Adam Tremblay of Prophet join AMA's Bennie F. Johnson to talk about transformational journeys, how marketing teams collaborate and how thoughts are evolving around a growth mindset.
Dr. Rajesh Bagchi, the R.B. Pamplin Professor of Marketing at the Pamplin College of Business, Virginia Tech, joins AMA's Bennie F. Johnson to talk about AMA community, human intelligence, ethical leadership, and why the tools might change but the fundamentals remain.
Alexis Eyre and Paul Randle, AMA’s 2024 Berry Book Award and authors of the book, “Sustainable Marketing: The Industry’s Role in a Sustainable Future”, join AMA's Bennie F. Johnson to talk about the global impact of marketing, why we all need to make marketing better, and the circular economy.
Rebekah Pagis, President of Design Bridge, joins AMA's Bennie F. Johnson to talk about the importance of brand core, the excitement of branding a rocket ship, and why brand work needs to evolve.
Jason Brown, CEO of Pearlfisher, joins AMA's Bennie F. Johnson to talk about finding talent that exceeds you, tackling risk aversion, and why curiosity and faith are both necessary
Dov Hoffman, Vice President, B2B Marketing, Weber Shandwick, joins AMA's Bennie F. Johnson to talk about the importance of helping others, a convergence of marketing worlds, and why understanding your core principles can supercharge your work.
Donna Sharp, Managing Director for MediaLink and current partner at United Talent Agency, joins AMA's Bennie F. Johnson to talk about why it's important to lean into luck, why we should measure authenticity, and why culture is a skillset.
David Edelman, author of Personalized: Customer Strategy in the Age of AI, joins AMA's Bennie F. Johnson to talk about the role of the CMO, why we need to unlock challenges, and most of all, understand the business.
Marcus Collins, author of For The Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be, joins AMA's Bennie F. Johnson to talk about finding those aha moments, the value of creative destruction, and why we need to show up, know the text, and have an opinion.
Jon Cook, the Global CEO of VML, joins AMA's Bennie F. Johnson to talk about the importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future.
Eugenia Blackstone the Chief Marketing Officer for Iris Powered by Generali joins AMA's Bennie F. Johnson to talk about the being the chief magic officer, learning to accept feedback and making teams work, and knowing that the more you deal with change, the better you are at dealing with change.
Steve Dennis, author of Leaders Leap: Transforming Your Company at the Speed of Disruption, joins AMA's Bennie F. Johnson to talk about retail and changes in commerce, why making mind leaps can change your outlook, and the value of the foundational elements of marketing.
Richard Nunn, the CEO of Mileage Plus for United Airlines, joins AMA's Bennie F. Johnson to talk about the travel mindset and how we need to change our thinking around travel verticals, the value of creating the living room in the sky, and complexity of logistics.
Tiffany Wilburn, Fractional CMO at Clever Disruption, joins AMA's Bennie F. Johnson to talk about why being fearless is important, the expanding senior executive marketing space, staying connected, and the value of critical thinking.
Paul Frampton, Global President of Control vs Exposed (CvE), joins AMA's Bennie F. Johnson to talk about the difference between the map and the terrain, deeply understanding people, and why marketing is about humanity.
Brian Rosenberg, President Emeritus, Macalester College and author of the book, Whatever It Is, I’m Against It: Resistance to Change in Higher Education, joins AMA's Bennie F. Johnson to talk about why there is resistance to change in higher education, how to find good ideas in non-traditional spaces, and why we need to do the research.
José Villa, CEO of Sensis, joins AMA's Bennie F. Johnson to talk about how we navigate chaos, the need to change the trajectory of business and the power of integration, and the impact of the Hispanic market.
In this special "CMO Mashup" episode, AMA's brings together insights from top marketing leaders across industries to explore the strategic and human sides of marketing. Join us for a powerful discussion that showcases diverse approaches to building resilient brands, nurturing creativity, and forging authentic connections in today’s marketing landscape.
Guests Include: Dan Csont with Corpay, Radhika Duggal with Major League Soccer, Alex Morrison with Pearpop, Leah Chandler with Discover Puerto Rico, Clemence Sop with InterSystems, Krenda Frushour with Blistex Inc., Erin Levzow with Batch & Box, and Robert Rose with The Content Advisory.
Marketing / And Live from New York City, Episode 4: Forest Young, Executive Director of Design, FUNDAMENTAL.co joins AMA's Bennie F. Johnson to talk about his career journey from consulting to in-house design leader, the importance of sustainability as more than a discussion point, the capacity of caring, and why design has the power to transform.
Marketing / And Live from New York City, Episode 2: Lerzan Aksoy, Ph.D., Gabelli School of Business, Fordham University joins AMA's Bennie F. Johnson to talk about her academic journey in marketing, how she is helping to encourage the next generation of marketers to be lifelong learners, and the importance of relationships.
In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and…
Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll unravel the challenges, triumphs, and pivotal moments that have been shaped by marketing.
Each episode will be an invitation to explore opportunities that help us uncover the innovation, design, and the cutting-edge strategies that are the future of marketing. We invite you to join us as we talk with pioneering marketers, creative geniuses, and trailblazers who are revolutionizing
the world around us.