๐ช๐ต๐ฎ๐ ๐ฑ๐ผ๐ฒ๐ ๐ถ๐ ๐๐ฎ๐ธ๐ฒ ๐๐ผ ๐ด๐ฟ๐ผ๐ ๐ฎ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐๐ต๐ฎ๐ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐ฐ๐ผ๐ป๐ป๐ฒ๐ฐ๐๐ ๐๐ถ๐๐ต ๐ฝ๐ฒ๐ผ๐ฝ๐น๐ฒ? ๐ค In this episode, ๐ฅ๐ฎ๐๐ต๐ฎ๐ป ๐๐น๐ฒ๐ฒ๐บ sits down with ๐ญ๐๐ฏ๐ฎ๐ถ๐ฟ ๐ ๐ผ๐ต๐ฎ๐บ๐บ๐ฎ๐ฑ, ๐๐ผ-๐ณ๐ผ๐๐ป๐ฑ๐ฒ๐ฟ ๐ผ๐ณ ๐๐ฐ๐ฐ๐ผ๐๐ป๐๐ถ๐ป๐ด ๐ฅ๐ฒ๐ณ๐ถ๐ด๐๐ฟ๐ฒ๐ฑ , a marketing strategist whoโs helped scale accounting and fintech brands like Xero, IRIS, and several GCC startups. Zubair shares what heโs learned about real marketing โ the kind that starts with understanding your customer, not just chasing clicks. From product positioning to personal branding, he reveals how founders...
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๐ช๐ต๐ฎ๐ ๐ฑ๐ผ๐ฒ๐ ๐ถ๐ ๐๐ฎ๐ธ๐ฒ ๐๐ผ ๐ด๐ฟ๐ผ๐ ๐ฎ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐๐ต๐ฎ๐ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐ฐ๐ผ๐ป๐ป๐ฒ๐ฐ๐๐ ๐๐ถ๐๐ต ๐ฝ๐ฒ๐ผ๐ฝ๐น๐ฒ? ๐ค In this episode, ๐ฅ๐ฎ๐๐ต๐ฎ๐ป ๐๐น๐ฒ๐ฒ๐บ sits down with ๐ญ๐๐ฏ๐ฎ๐ถ๐ฟ ๐ ๐ผ๐ต๐ฎ๐บ๐บ๐ฎ๐ฑ, ๐๐ผ-๐ณ๐ผ๐๐ป๐ฑ๐ฒ๐ฟ ๐ผ๐ณ ๐๐ฐ๐ฐ๐ผ๐๐ป๐๐ถ๐ป๐ด ๐ฅ๐ฒ๐ณ๐ถ๐ด๐๐ฟ๐ฒ๐ฑ , a marketing strategist whoโs helped scale accounting and fintech brands like Xero, IRIS, and several GCC startups. Zubair shares what heโs learned about real marketing โ the kind that starts with understanding your customer, not just chasing clicks. From product positioning to personal branding, he reveals how founders...
Ep#12-Doing Business in the UAE & KSA? Donโt Make These Mistakes | ft. Corina Goetz
Alphapreneurs
57 minutes
4 months ago
Ep#12-Doing Business in the UAE & KSA? Donโt Make These Mistakes | ft. Corina Goetz
What does it ๐ง๐๐๐ก๐ก๐ฎ take to win business in the Gulf? In this episode, ๐ฅ๐ฎ๐๐ต๐ฎ๐ป ๐๐น๐ฒ๐ฒ๐บ sits down with ๐๐ผ๐ฟ๐ถ๐ป๐ฎ ๐๐ผ๐ฒ๐๐, founder of ๐ฆ๐๐ฎ๐ฟ-๐๐ฎ๐งโa UK-based entrepreneur originally from Germany who helps brands expand into the Middle East. Corina shares her journey from the corporate world to consulting, and breaks down what most Western companies get wrong when entering gulf markets like the ๐จ๐๐, ๐ฆ๐ฎ๐๐ฑ๐ถ ๐๐ฟ๐ฎ๐ฏ๐ถ๐ฎ, ๐ฎ๐ป๐ฑ ๐ค๐ฎ๐๐ฎ๐ฟ. Spoiler: it's not just about getting a license. We talk about ๐๐ต๐ ๐ฟ๐ฒ๐น๐ฎ๐๐ถ๐ผ๐ป๐๐ต๐ถ๐ฝ๐ ๐บ...
Alphapreneurs
๐ช๐ต๐ฎ๐ ๐ฑ๐ผ๐ฒ๐ ๐ถ๐ ๐๐ฎ๐ธ๐ฒ ๐๐ผ ๐ด๐ฟ๐ผ๐ ๐ฎ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐๐ต๐ฎ๐ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐ฐ๐ผ๐ป๐ป๐ฒ๐ฐ๐๐ ๐๐ถ๐๐ต ๐ฝ๐ฒ๐ผ๐ฝ๐น๐ฒ? ๐ค In this episode, ๐ฅ๐ฎ๐๐ต๐ฎ๐ป ๐๐น๐ฒ๐ฒ๐บ sits down with ๐ญ๐๐ฏ๐ฎ๐ถ๐ฟ ๐ ๐ผ๐ต๐ฎ๐บ๐บ๐ฎ๐ฑ, ๐๐ผ-๐ณ๐ผ๐๐ป๐ฑ๐ฒ๐ฟ ๐ผ๐ณ ๐๐ฐ๐ฐ๐ผ๐๐ป๐๐ถ๐ป๐ด ๐ฅ๐ฒ๐ณ๐ถ๐ด๐๐ฟ๐ฒ๐ฑ , a marketing strategist whoโs helped scale accounting and fintech brands like Xero, IRIS, and several GCC startups. Zubair shares what heโs learned about real marketing โ the kind that starts with understanding your customer, not just chasing clicks. From product positioning to personal branding, he reveals how founders...
