Test, Optimize, Scale: Jason Fishman on Raising Millions with Digital Investor Funnels

https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/4b/50/06/4b5006e8-d27e-5b35-93ca-305dd7dbd43e/mza_4146065446566782526.jpg/600x600bb.jpg

AI InterConnect Podcast

Laurent Cochet

108 episodes

1 day ago

Invite Leaders in Businesses from Proptech to B2B and Technology to AI AI Interconnect Podcast is where the next generation of business builders, Proptech pioneers, and AI-native entrepreneurs come to share raw insights, real struggles, and breakthrough ideas. Hosted by Laurent, a Proptech operator turned AI agency founder, this show isn’t another hype machine — it’s a deep-dive into what’s actually working in the trenches of real estate tech, logistics, automation, and AI adoption.

Entrepreneurship

Business

RSS

All content for AI InterConnect Podcast is the property of Laurent Cochet and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/43378641/43378641-1759744886836-93e1836a2dcfe.jpg

Test, Optimize, Scale: Jason Fishman on Raising Millions with Digital Investor Funnels

AI InterConnect Podcast

42 minutes 21 seconds

1 month ago

Test, Optimize, Scale: Jason Fishman on Raising Millions with Digital Investor Funnels

In this episode of the AI Interconnect podcast, host Laurent Cochet interviews Jason Fishman, co-founder and CEO of Digital Niche Agency (DNA). They discuss the evolution of digital investor acquisition, the impact of regulations like Reg CF and Reg A+, and the importance of balancing creativity with compliance in marketing campaigns. Jason shares insights on shifts in investor behavior, the significance of execution in crowdfunding campaigns, and the challenges of scaling marketing efforts. He also emphasizes the role of AI in enhancing marketing strategies and the mindset required for founders to succeed in a competitive landscape.

Takeaways

Jason Fishman emphasizes the importance of testing, optimizing, and scaling in marketing.

The crowdfunding landscape has evolved significantly with regulations like Reg CF and Reg A+.

Balancing creativity with compliance is crucial in investor marketing campaigns.

Investor behavior has shifted, with top deals attracting the majority of interest.

Social proof and strategic partnerships are key to successful campaigns.

Creative testing is essential to combat ad fatigue and stand out in a crowded market.

AI can streamline data analysis and trend identification in marketing.

Client trust is vital for long-term success in marketing campaigns.

The challenges of scaling marketing efforts require constant attention and collaboration.

Resilience and determination are essential traits for founders navigating the startup landscape.

Titles

Navigating Digital Investor Acquisition

The Evolution of Crowdfunding Marketing

Sound bites

"We need to keep testing."

"AI can find trends quickly."

"Test, optimize, scale."

Chapters

00:00 Introduction to Digital Investor Acquisition

02:06 The Journey of Digital Niche Agency

05:39 Understanding Regulation Crowdfunding

08:57 Daily Operations at DNA

13:03 Balancing Creativity and Compliance

14:50 Trends in Investor Acquisition

20:02 Verticals and Execution in Campaigns

21:35 Creative Testing Strategies

26:49 Challenges in Scaling and Operations

30:51 Client Trust and Performance

33:50 The Role of AI in Marketing

39:25 Mindset and Resilience as a Founder

Keywords

digital marketing, crowdfunding, investor acquisition, performance marketing, Reg CF, Reg A+, creative testing, compliance, AI in marketing, startup growth