In this AI marketing podcast episode, Dan Sanchez and his brother Travis celebrate the 4th of July by shelving the usual news segment and sharing dozens of real‑life AI use‑cases that make them feel practically invincible—from diffusing marital spats to demolishing lawn weeds and even scoring a one‑day passport. My Favorite AI Tools * Tella – https://danchez.com/tella * High Level – https://danchez.com/highlevel * Zencastr – https://danchez.com/podtools * n8n – https://danchez.com/n8n Resources Mentioned * ChatGPT O3 – https://openai.com [https://openai.com/] * Claude – https://www.anthropic.com [https://www.anthropic.com/] * Helium Mobile – https://www.helium.com/mobile * Reddit travel/passport threads – https://reddit.com [https://reddit.com/] Timestamps 00:00 – "Power Overwhelming": feeling unstoppable with AI cheat codes  01:14 – Why the hosts skip this week's AI drama & celebrate July 4th  02:55 – AI as script‑writing sidekick & relationship mediator  08:46 – Minecraft oracle: using GPT for complex game mechanics & kid questions  14:53 – Pronouncing tricky names & decoding city fireworks ordinances  17:08 – How GPT cracked the one‑day passport scheduling game  21:40 – Bible‑study deep dives, translation quirks, and theological context  24:05 – Weed‑ID lawn care, fitness tweaks, and DIY coloring pages  29:22 – Emotional clarity, tax tips, and closing thoughts

Test My Voice Agent By Calling  👉  1-615-610-0721 In this AI marketing podcast episode, Dan Sanchez interviews Fer Patel, Director of Special Projects at HighLevel, to explore how AI-powered conversational marketing is revolutionizing lead engagement and sales conversion. Fer shares his journey from fintech to marketing, his discovery of HighLevel, and how its conversational tools and AI voice agents are helping businesses respond faster, book more appointments, and reduce missed opportunities. Whether you're an agency or a solo operator, you'll learn how to harness AI to scale your client communications and revenue. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all in one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned * Test My Voice Agent By Calling  👉  1-615-610-0721 Timestamps * 02:30 - Fer's background and journey into marketing tech * 05:00 - Dan's early automation with Infusionsoft * 07:00 - HighLevel's agency-first features like snapshots * 10:00 - The evolution into an all-in-one CRM with robust AI tools * 14:00 - Conversational marketing channels supported by HighLevel * 22:00 - How HighLevel's AI voice agents work and real-world examples * 35:00 - Voice vs. chat AI ethics and best practices * 40:00 - Actions AI voice agents can take, from SMS to API webhooks * 48:00 - Upcoming features and the future of CRM-integrated AI agents

Get a free 30-day trial of High Level: https://danchez.com/highlevel In this AI marketing podcast episode, Dan Sanchez and Travis Sanchez dive into the explosive rise of AI-generated video content across social platforms. From eerie dreamlike filters to hyperrealistic diving cats and cringe-worthy talking head ads, they unpack the bizarre, viral, and groundbreaking shifts AI is catalyzing in digital media. The brothers also debate the idea of marketers becoming "vibe coders," leveraging tools like Claude's AI artifacts and Lovable to automate code-free creativity. Finally, they spotlight a powerful new use case inside High Level—AI agents that can take calls, answer questions, and book meetings like a human receptionist. My Favorite AI Tools: * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned: * Claude AI Artifacts - https://claude.ai * Lovable (landing page builder) - https://lovable.so * Visual Studio Code - https://code.visualstudio.com * MidJourney - https://www.midjourney.com * Sam Altman Poll: https://x.com/sama/status/1937607691519819863 * SimilarWeb App Download Chart - https://x.com/Similarweb/status/1937403925461610629 Timestamps: * 00:01 – AI video takes over social feeds * 01:20 – Creepiness, creativity, and viral AI video trends * 04:00 – AI influencers and deepfake marketing cringe * 06:00 – Competing with AI-powered creators for attention * 07:00 – Trust, truth, and personal brands as future marketing anchors * 10:00 – The rise of AI agents and truth scarcity in media * 14:00 – Will all marketers become "vibe coders"? Debate begins * 18:00 – High Level's AI agent for calls and meeting booking * 20:00 – Real-life use cases: ChatGPT as a research and creativity assistant * 24:00 – MidJourney animation and visual content for social * 29:00 – ChatGPT outpacing app downloads and future of mobile models

In this AI marketing podcast episode, Dan Sanchez dives deep into one of the most underrated AI capabilities available in ChatGPT: its Deep Research tool. While the AI world buzzes with talk about autonomous agents, Dan reveals how this built-in feature can outperform them by giving marketers unparalleled insight into their customers. He explains how Deep Research goes beyond a simple web search, dedicating 30-40 minutes to iterative, thoughtful analysis of internet data, and shows how to use a 12-part prompt pack to harness it effectively. From decoding audience pain points to discovering grant opportunities, Dan demonstrates how any marketer can unlock gold hidden across forums, social platforms, and blogs to create resonant, data-backed content. My Favorite AI Tools: * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all in one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned: * Audience Deep Research Toolkit - https://danches.com/research Timestamps: * 00:00 - Why Deep Research is the most underrated AI agent * 00:57 - ChatGPT vs. agents: what people are missing * 02:30 - How Deep Research actually works in GPT-4 (O3) * 04:45 - The real-world example: finding playground grants for an HOA * 07:10 - What Deep Research asked before running the project * 09:00 - A full breakdown of the results and insights * 11:00 - Best use cases for Deep Research in marketing * 12:45 - Preview of the 12 prompt library to decode your audience * 15:20 - Most common AI-related questions marketers ask * 17:35 - How to use Deep Research to fuel content, strategy, and offers * 21:00 - Going beyond: brand audits, objections, influencers, and more

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez and his brother Travis dive deep into the current state of AI agents, cutting through the hype to reveal what's real and what marketers can actually leverage today. They also explore the upcoming launch of ChatGPT-5, MidJourney's new AI video capabilities, and practical use cases of AI tools that boost daily productivity for marketers. With a grounded take on emerging tech, Dan and Travis keep you informed without the overwhelm. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * ChatGPT - https://openai.com/chatgpt * MidJourney Video - https://www.midjourney.com [https://www.midjourney.com/] * Adobe Express - https://express.adobe.com/ * Video of teacher show students future selves: Timestamps * 00:01 - Are AI Agents Actually Real Yet? * 02:30 - Ramit Sethi's Executive Assistant as a Model for Agents * 05:30 - Why Cross-Application Functionality is the Missing Link * 08:00 - Apple and Google's Agent Struggles * 10:30 - The FOMO Around AI Agent Tools * 13:00 - ChatGPT's Growing Memory: A Competitive Edge * 20:30 - What's Coming with ChatGPT-5 * 23:30 - MidJourney's AI Video: Surprisingly Good * 27:00 - High Level's Voice Agent and All-in-One Power * 31:00 - Everyday AI Use: From Medical Advice to Reading Aid * 35:00 - Adobe Express Replaces Photoshop for Thumbnails * 40:00 - AIO (Artificial Intelligence Optimization) Series Teaser * 41:00 - Viral Use Case: Teachers Showing Students Their Future Selves

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez and Travis Sanchez unpack the latest advancements in AI tools and their implications for marketers. From significant ChatGPT upgrades to the underwhelming Apple Intelligence reveal, they dive deep into what's truly useful for marketers. They also explore Suno AI's evolution into a powerful music-generation tool and how it can replace stock music sites for marketers. The Bot Bros also share personal use cases for ChatGPT's voice mode and discuss how deep research tools are gaining traction among savvy marketers. My Favorite AI Tools * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * Sesame AI voice assistant - https://app.sesame.com/?_gl=1*1mt7jix*_ga*MTUzMTE5MzA2Mi4xNzQ5NTE4Njcy*_ga_ZZLPJBMBEN*czE3NDk4MjA3NjYkbzIkZzAkdDE3NDk4MjA3NjYkajYwJGwwJGgw * Grok by xAI - https://x.ai [https://x.ai/] * Suno AI - https://suno.ai [https://suno.ai/] * Gamma design tool - https://gamma.app [https://gamma.app/] * Danchez music - https://open.spotify.com/artist/4SRaKYQuSaHcvpB2uyjThF/discography/all * AI Fundamentals Course: https://danchez.com/courses/ai-fundamentals/ * Advanced CustomGPTs Video: https://www.youtube.com/watch?v=8DJUfuWohfE * Fake Pupprifin Commercial: https://x.com/PJaccetturo/status/1925464847900352590 Timestamps * 00:46 ChatGPT's new voice mode and practical marketing potential * 05:50 O3 Pro model: major leap in capability for deep work * 08:35 Custom GPT updates and why every marketer needs to build one * 12:23 Grok and Claude updates: Grok is catching up fast * 13:30 Apple Intelligence disappointment and lack of innovation * 19:09 Suno 4.5 music generation and its marketing applications * 28:22 Real-life examples of AI in everyday work and content creation * 34:54 LinkedIn poll: How marketers use deep research tools * 39:08 Viral AI-generated pharma ad and state of video AI

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez breaks down how to use AI not just for sales enablement but for sales protection. He introduces a high-level automation built with ChatGPT to filter out bad leads before they enter your funnel. Learn how to protect your brand, your sequences, and your team from lead pollution and malicious prompt injections—all while ensuring only the best leads reach your sales team. My Favorite AI Tools: * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned: * AI Fundamentals Course - https://danchez.com/fundamentals * AI Automation Vault - https://aiautomationvault.com [https://aiautomationvault.com/] Timestamps: * 00:00 - Why not all leads are good leads * 01:10 - Overview of the vetting sequence using High Level + ChatGPT * 03:00 - Personalized action steps with AI (and the risks it poses) * 04:45 - How malicious data can damage your brand and credibility * 06:30 - Introducing LeadGuard 1.0: The AI gatekeeper * 08:50 - Collaboratively crafting the perfect lead-vetting prompt * 10:30 - Testing, improving, and hardening the prompt * 12:00 - Setting up automation branches (yes, no, misfire) * 14:00 - Why you should tag and review bad leads * 14:30 - Encouragement to build your own lead filtering system

In this episode of the AI-Driven Marketer [https://danchez.com/ai-marketing-podcast], Dan Sanchez joins host Audrey Chia to share his journey from early AI experimentation to building custom GPTs and automating the majority of his podcast workflow. They dive into practical, everyday AI use cases that marketers may be overlooking, explore how businesses can implement conversational AI for customer engagement, and discuss trends shaping the future of marketing teams in the age of AI. Dan also breaks down the art of prompting, reveals his favorite deep research prompt, and unpacks the mindset shifts marketers need to thrive alongside AI. Tune in for actionable insights and thought-provoking advice to help you supercharge your marketing with AI today. Timestamps: * ChatGPT: https://chat.openai.com [https://chat.openai.com/] * Claude: https://claude.ai [https://claude.ai/] * Google Gemini: https://gemini.google.com [https://gemini.google.com/] * Grok: https://grok.x.ai [https://grok.x.ai/] * NotebookLM: https://notebooklm.google [https://notebooklm.google/] * Sesame: https://sesame.com [https://sesame.com/] (URL mentioned as sesame.com; specific product page not given) * Zencastr: https://zencastr.com [https://zencastr.com/] * Riverside: https://riverside.fm [https://riverside.fm/] * My Showrunner (custom GPT & open source instructions): https://myshowrunner.com [https://myshowrunner.com/] * AI Driven Marketer podcast: https://aidrivenmarketer.com [https://aidrivenmarketer.com/] * LinkedIn (Dan Sanchez's profile): https://linkedin.com/in/digitalmarketingdan Timestamps: * 00:00 Delayed Adoption of ChatGPT for Growth * 05:10 ChatGPT: Home Project Assistant * 08:36 AI Phone Assistant for Businesses * 11:46 AI-Induced Job Reductions Trend * 15:07 Marketers' Basic AI Usage * 18:52 AI Proficiency: Paid Tools and Custom Bots * 21:49 AI Workflow Efficiency Mindset * 23:16 Streamlining Success with Clear Guidelines * 27:37 Effective Research Guidance for Marketers * 32:52 "Balancing AI: Skepticism & Friendliness" * 36:25 Experienced Wisdom vs. AI Intuition * 37:50 "Exploring AI Image Generation"

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez maps out the four-stage journey every marketer travels on the road from AI‑curious newbie to automation master—sharing real‑world insights from 24 listener coaching calls, the tools he recommends most, and why custom GPTs are the muscle‑building reps you can't skip. My Favorite AI Tools  * ChatGPT  - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned  * Suno - https://suno.ai/ * Make.com - https://www.make.com/ * Lovable (vibe‑coding site builder) - https://lovable.so/ * Replit - https://replit.com/ * Zencastr - https://zencastr.com/ Timestamps  * 0:00 – Why marketers need an AI learning roadmap  * 3:40 – Beginner vs. Intermediate: the $20 "take‑my‑money" moment  * 10:55 – Custom GPTs: from first build to a dozen specialist bots  * 18:30 – Advanced → Mastery: n8n, Make & vibe‑coding your own tools  * 24:45 – Two recurring recommendations: podcasting & High Level  * 30:00 – Listener trend: optimism beats anxiety about AI  * 33:40 – Final charge: be human‑first, AI‑driven

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez explores the philosophical, theological, and ethical boundaries of AI with Pastor Kenny Ortiz. They dive deep into AI's limitations, its potential impact on work, wisdom, and relationships, and what it means to remain human in an increasingly AI-driven world. From questions of AI personhood to the spiritual consequences of synthetic relationships, this conversation is a thought-provoking journey for marketers who want to use AI without losing their soul. My Favorite AI Tools * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * Animatrix (Matrix backstory) - https://www.imdb.com/title/tt0328832/ * Rolling Stone article on AI delusions - https://www.rollingstone.com/culture/culture-features/ai-spiritual-delusions-destroying-human-relationships-1235330175/ * Perplexity AI - https://www.perplexity.ai/ * GenSpark - https://www.genspark.ai/ * Good Will Hunting (movie) - https://www.imdb.com/title/tt0119217/ Timestamps * 00:00 — Why theology belongs in an AI marketing conversation * 02:14 — Can AI be a person? Biblical and philosophical definitions of personhood * 07:08 — Are we creating AI in our image? What that means theologically * 10:24 — Will AI take our jobs? What theology says about the value of human work * 27:02 — Should we go to AI for wisdom and life guidance? * 33:09 — The dangers of overly friendly AI and emotional attachment * 49:30 — Where marketers must draw the ethical line with persuasive AI * 54:43 — The ethics of AI avatars representing real people * 01:05:11 — The irreplaceable beauty of human connection

In this  AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez and his brother Travis dive deep into the growing wave of resentment and backlash against artificial intelligence. They unpack the anxiety, fear, and anger bubbling up across multiple industries—from writers and developers to everyday users. The episode explores why people feel betrayed by AI, the broader cultural implications, and how marketers can stay hopeful, human-first, and ahead of the curve. My Favorite AI Tools * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * Suno - https://www.suno.ai/ * LinkedIn Post: https://www.linkedin.com/posts/steviechambers_i-remain-unconvinced-that-openai-and-sam-activity-7329462771132084225-9XNC/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA Timestamps * 00:01 - Public outrage: AI's growing backlash across industries * 01:09 - The post that sparked it: Sam Altman, Codex, and Twitter fury * 03:06 - Why developers now feel targeted by AI * 04:31 - The economic ripple effect and disappearing entry-level jobs * 09:46 - Real backlash Dan has received: from AI music to room design * 11:05 - Environmental concerns about AI: energy and water usage * 14:23 - Mainstream media headlines fueling AI fear * 18:31 - The job loss predictions and historical context * 24:31 - Dual prepping for utopia or jobpocalypse * 27:33 - What marketers should do amid growing AI hate * 30:54 - Soccer kids & the metaphor of AI enthusiasm * 34:06 - Why ethical leaders must step up now * 36:14 - Final message: hope, growth mindset, and action

No charge. I'd love to talk for 30 minutes. To talk about your AI questions, your journey, and see if I can help you get to where you want to go with AI. AI research can only tell me so much about what marketers want to learn about AI, so I want to talk to as many of you as possible over the next few weeks. The human connection still matters.  Let's schedule some time: https://danchez.com/meet

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez breaks down how he built an AI-powered sales email sequence that writes hyper-personalized emails for each prospect on autopilot. Using High Level and ChatGPT, Dan shows step-by-step how to create dynamic prompts that adapt to each user's goals, business, and role—resulting in unique messages that actually convert. He not only explains the framework but gives away the exact sequence at the end of the episode, walking you through how to implement it or download it directly. My Favorite AI Tools: * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned: * AI Automation Vault - https://aiautomationvault.com [https://aiautomationvault.com/] Timestamps: * 00:00 - Email automation vs. AI personalization * 01:00 - How the High Level platform supports custom AI * 02:45 - Where AI fits into the sales email flow * 04:30 - Using prompt engineering for consistency * 06:00 - Injecting custom data into prompts dynamically * 08:00 - What an AI-written email looks like * 09:30 - How it adapts to different personas and industries * 10:45 - Where to download Dan's full AI sales sequence

In this AI marketing podcast [https://danchez.com] episode, Dan Sanchez pulls back the curtain on his exact AI-assisted process for creating stunning, scroll-stopping thumbnails in half the time. He shares how he went from struggling with likeness and design inconsistency to developing a reliable method that combines ChatGPT, Photoshop AI features, and free face-swapping tools to produce high-quality visuals for his show. Whether you're an overwhelmed marketer or a content creator wanting to upgrade your visuals, Dan's detailed walkthrough gives you the tools, mindset, and visual strategy to level up your brand presence fast. My Favorite AI Tools: * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned: * FaceSwap tool (various options online) * Photoshop Generative Fill - https://www.adobe.com/products/photoshop.html * MidJourney - https://www.midjourney.com/ * Faceswap Tool - https://remaker.ai/face-swap-free/ * Canva (alternative to Photoshop) - https://www.canva.com/ * AI Automation Vault - https://aiautomationvault.com/ Timestamps: * 00:00 - Why thumbnails matter for podcast growth * 01:30 - Dan's evolution from no thumbnails to 90-minute designs * 04:00 - The power of including a human face over avatars * 06:00 - Using ChatGPT to brainstorm thumbnail titles and concepts * 08:45 - The role of custom GPTs and style guides * 11:00 - Generating visuals with ChatGPT and refining poses * 13:00 - Face swapping with free tools to enhance likeness * 15:00 - Extending AI images in Photoshop using Generative Fill * 17:00 - Adding and refining text manually for maximum impact * 18:30 - Final tips and call to action for Photoshop tutorial requests

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez and his brother Travis dive into the latest developments in AI that are shaking up the marketing world. They unpack Google's jaw-dropping new video generator, Veo 3, which now adds realistic audio, dialogue, and facial expressions to AI-generated video. They also break down why marketers should (and shouldn't) be excited just yet. The episode explores Google's other major updates like Gemini's Agent Mode and Project Mariner, a glimpse into the near future of automation with custom-trained digital agents. Plus, a surprising power move from Cloudflare that might just reshape the internet economy—and AI's role in it. Dan also shares his own experiments using AI for hyper-personalized email sequences and everyday productivity hacks. My Favorite AI Tools * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * Veo 3 (Google's AI video tool): https://deepmind.google/models/veo/ * Search Engine Land article on Cloudflare's AI strategy: https://searchengineland.com/ai-killing-web-business-model-455157 * Studio mobile photo editing app: https://www.godaddy.com/studio * AI Automation Vault - https://aiautomationvault.com [https://aiautomationvault.com/] Timestamps * 00:00 - Intro & Today's Headlines * 00:52 - Veo 3's game-changing video capabilities * 06:40 - Cost, access, and quality of Veo 3 * 09:13 - Gemini's failure to deliver accurate search results * 13:39 - Comparing Gemini, Claude, Grok, and ChatGPT * 19:02 - Gemini Agent Mode and Project Mariner explained * 24:30 - Cloudflare's potential to disrupt the AI economy * 30:39 - Sponsor segment: High-Level AI sales email builder * 34:45 - Everyday AI wins: from fixing grills to designing rooms * 44:18 - Poll of the Week: Do you joke around with AI? * 48:02 - Viral Post of the Week: OpenAI's hardware teaser with Jony Ive * 53:08 - What OpenAI's device might be and why it matters

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez gets real about the ethical dilemmas AI-powered marketers are starting to face. What happens when your AI-driven efficiency starts threatening the roles of your coworkers? Dan shares a personal moment of hesitation on stage and uses it to spark a candid conversation about responsibility, leadership, and a human-first approach in an AI-driven world. He offers three powerful mental models to guide ethical decision-making and introduces the "Human Edge" framework to ensure people don't get left behind. Links:  * My Favorite AI Tools ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Timestamps  00:00 – The ethical question haunting AI-driven marketers 00:40 – Real-life tension on stage: avoiding the hard answers 01:40 – Why fear is a good sign: values over tools 02:30 – Three mental models for navigating the AI dilemma 04:40 – Introducing the "Human Edge" framework 05:50 – The call to leaders: Don't go AI-first, go human-first 06:50 – Klarna vs. Salesforce: Cautionary tales and best practices 07:30 – Practical advice for marketers and executives alike

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez and his brother Travis Sanchez explore the emotional tension between AI innovation and the traditional craft of marketing. They kick off by celebrating the AI-Driven Marketer podcast reaching 3,000 subscribers and cracking the Apple Top 50 Marketing Podcasts chart. The conversation covers the newly released ChatGPT 4.1 model, Ryan Deiss' "retirement" announcement and pivot, and a viral LinkedIn post lamenting the loss of marketing craftsmanship. They also tackle whether agents are ready for prime time and wrap with practical AI use cases including using AI for home improvement, shopping, brainstorming, and troubleshooting. My Favorite AI Tools * ChatGPT  - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * Digital Marketer by Ryan Deiss Post - https://www.linkedin.com/posts/digitalmarketingdan_big-announcement-im-retiring-from-digital-activity-7328595071614787587-0_8Q/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA * Morgan Short Post: https://www.linkedin.com/posts/morgan-short-9a101b82_i-think-a-lot-of-marketers-are-worried-right-activity-7328409424673329152-10AE/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA Timestamps * 00:00 - Is AI Killing the Craft of Marketing or Are We Romanticizing It? * 00:43 - Celebrating Podcast Milestones: Top 50 Chart and 3,000 Subscribers * 04:19 - What's New in ChatGPT 4.1 and Why It Matters * 06:35 - Upcoming Major Announcements from Google and OpenAI * 09:20 - Ryan Deiss' Pivot and the Changing Digital Marketing Landscape * 12:31 - Viral LinkedIn Post on the Grief of Losing Marketing Craft * 20:00 - Marketers Who Embrace Change While Honoring Fundamentals Win * 27:46 - Are AI Agents Real or Just Hype? * 31:38 - HighLevel vs. Expensive Email Platforms * 35:14 - Weekly Practical AI Use Cases * 42:04 - Poll Results: Is Marketing More Complicated Today?

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez breaks down a powerful, evergreen AI-driven lead nurture sequence that delivers hyper-personalized emails. Using a blend of ChatGPT, smart form data collection, and the High Level platform, Dan shows how he created an automation that dynamically writes customized action plans for each lead—based on their job, product, and audience. This isn't theoretical. Dan shares the exact setup, tools, and workflow powering a campaign that's been running effectively for over a year, and he even offers it as a plug-and-play snapshot. If you're a marketer looking to do more with less, this is a masterclass in scaling personalization without burning out. My Favorite AI Tools * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * AI Fundamentals Course - https://danchez.com/courses/ai-fundamentals/ * AI Automation Vault - https://aiautomationvault.com [https://aiautomationvault.com/] Timestamps * 00:00 - Why this evergreen AI campaign is still delivering value a year later * 01:00 - The problem with generic lead nurture sequences * 02:00 - Dan's lead magnet that launches the sequence * 03:00 - The extra form fields that power personalization * 04:30 - How ChatGPT is used to write custom action plans * 06:00 - Behind-the-scenes look at High Level's automation workflow * 09:00 - Prompt engineering: the magic behind the emails * 11:00 - Using custom fields and merge tags to scale * 14:00 - Example email output from the automation * 16:30 - How you can get and install this whole system for free Would you like me to proceed to the next step and write 10 title ideas?

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/]episode, Dan Sanchez and Travis Sanchez unpack a series of breaking AI trends that are reshaping digital marketing. They discuss Google's stock dip amid claims of AI search replacing traditional SEO, the emerging practice of Generative Engine Optimization (GEO), and how marketers might soon become low-code developers thanks to advancements in AI-powered coding tools. They also explore the cultural shift toward "AI-first" company policies and share practical ways marketers are already boosting productivity with AI. To cap it off, they reveal a clever hack for generating consistent AI thumbnails using free face swap tools. My Favorite AI Tools * ChatGPT - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * Bloomberg Article on Google's Search Decline: https://www.bloomberg.com/news/articles/2025-05-07/apple-working-to-move-to-ai-search-in-browser-amid-google-fallout * Ahrefs LinkedIn Post: https://www.linkedin.com/feed/update/urn:li:activity:7325827055026135040/ * Remaker.ai Face Swap Tool - https://remaker.ai * Viral tweet of Rocks face getting distorted: https://x.com/BillyM2k/status/1918056959636586524?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1918056959636586524%7Ctwgr%5Efac49f68ac43ed1ca3fb8d54a5cdb09119466490%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.notion.so%2Fdanchez%2FBot-Bros-21-1edc946be26d80b7a5f8e3a1463bd57d Timestamps * 00:00 - Opening questions: Is SEO dead? Are we becoming developers? * 00:42 - Google's 10% stock drop and AI's role in declining search traffic * 04:11 - Ahrefs' content marketing director declares blog-driven SEO is dying * 06:00 - GEO (Generative Engine Optimization) explained and debated * 10:22 - Duolingo and Shopify go "AI-First" and the ethical considerations * 12:56 - Dave Ramsey's AI adoption while staying people-first * 15:17 - Procter & Gamble's AI productivity study * 17:24 - OpenAI buys Windsurf to advance AI coding capabilities * 19:07 - How marketers might soon build their own tech tools * 24:03 - Introducing podcast sponsor: High Level Marketing Platform * 28:20 - Practical AI segment: Quarterly reports, contract reviews, and LinkedIn posts * 33:40 - LinkedIn poll results: AI dominates professional content feeds * 40:26 - Viral "Rock" image morph experiment and thumbnail generation hack

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez kicks off a brand new mini-series called Unlock AI to teach beginners how to use AI—especially ChatGPT—for contextual problem solving. Instead of relying on generic search engine results, Dan walks through personal stories (including lawn care and flickering neon lights) to show how AI can provide highly tailored solutions. From parenting challenges to car repairs and marketing hiccups, Dan proves how generative AI can act like your ultra-smart neighbor, ready to help in real time. He also tackles the concern that AI could make us lazy thinkers—and offers a refreshing perspective on how it actually empowers deeper work. My Favorite AI Tools * ChatGPT  - https://openai.com/ * High Level Marketing Platform - https://danchez.com/highlevel * AI Podcasting Tools - https://danchez.com/podtools * n8n AI Automation Platform - https://danchez.com/n8n Resources Mentioned * ChatGPT App (Official) - https://openai.com/chatgpt * Home Depot - https://www.homedepot.com/ * Canon 80D (Camera Reference) - https://www.usa.canon.com/ Timestamps * 00:00 – The frustration of endless Google searches * 00:18 – Introducing the Unlock AI mini-series * 00:42 – Why AI is better than Google for real-time help * 01:40 – A lawn care story powered by ChatGPT's contextual awareness * 03:55 – Using AI to fix real-world problems (car, kids, appliances) * 06:30 – Live troubleshooting: flickering neon light * 08:30 – Addressing criticisms: is AI making us dumb? * 09:45 – The GPS analogy: AI as your problem-solving shortcut * 10:30 – Two pro tips for getting better AI answers