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Agency Bytes
Agency Outsight
100 episodes
4 days ago
Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges. Learn more about Agency Outsight at www.agencyoutsight.com
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Marketing
Business,
Entrepreneurship
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All content for Agency Bytes is the property of Agency Outsight and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges. Learn more about Agency Outsight at www.agencyoutsight.com
Show more...
Marketing
Business,
Entrepreneurship
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Ep 117 – Wanda Allen, Follow Up Sales – Overcoming the Fear of Follow-Up
Agency Bytes
29 minutes 37 seconds
4 months ago
Ep 117 – Wanda Allen, Follow Up Sales – Overcoming the Fear of Follow-Up
Featuring: Wanda Allen, Follow Up Sales In episode 117, I sit down with Wanda Allen, international speaker, coach, and author of Follow Up Sales Strategies. With 25 years in the corporate world and a background in business banking, Wanda developed a systemized approach to sales follow-up that now helps business owners and sales professionals increase their close rates. We dive into the psychology behind why so many people avoid follow-up, the fears that hold them back (hint: it’s not really about time), and how a simple shift in mindset and process can transform your sales pipeline. Wanda shares data-backed insights, actionable tips for improving follow-up cadence, and even debunks myths about being “pushy.” Whether you’re in active outreach or avoiding the phone like the plague, this episode will motivate you to reframe your follow-up game—and pick up the phone with purpose. We also talk about her book-writing journey, the importance of believing in the value you bring, and a bucket-list dream that has her heading south of the border. Key Bytes • 98% of sales don’t happen on the first contact—follow-up is essential.• Fear of being “pushy” and fear of rejection are the top two mindset blocks around follow-up.• 80% of sales happen between the 5th and 12th contact—most people quit after 2.• Follow-up is a form of service, not pressure—it shows interest and professionalism.• The phone is the most efficient tool in sales, yet it’s the most underused.• You can’t build trust without consistent, committed follow-up.• Stop assuming silence means disinterest—prospects are often just busy.• Confidence in your pricing comes from believing in your value. Chapters 00:01 – Introducing Wanda Allen and the importance of follow-up01:04 – From corporate banking to follow-up systems expert03:35 – Writing two books and why her first was retired06:07 – The real reason people don’t follow up: mindset and fear07:59 – How to prioritize follow-up and overcome procrastination11:00 – Why consistent follow-up beats your competition14:12 – Action over anxiety: staying out of your head during follow-up16:18 – The forgotten power of the phone in today’s sales world   Wanda Allen is an international speaker, coach, and corporate trainer. She's also the author of Follow Up Savvy and Follow Up Sales Strategies. Wanda had a 25 year corporate career where she held the position of Senior Vice President for 15 years. She has a strong skill set for developing systems and applied this skill to the follow up process. She's an expert in helping entrepreneurs, business owners, and sales professionals increase pipelines, improve sales performance, and strengthen relationships by developing strong follow up skills. Contact Wanda on their website, LinkedIn, or Facebook.
Agency Bytes
Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges. Learn more about Agency Outsight at www.agencyoutsight.com