When we think of East London, many of us think of the motor industry. What we don't think of is culture, but that is all about to change with the inaugural Cultured Roots Film Festival taking place in the first week of September. The festival celebrates African identity, heritage, and innovation through film—rooted in the cultural heart of East London in the Eastern Cape. ACP caught up with the festival's director, Sivuyiswe Giba, over Zoom, about the what, why, where and when, as well as her...
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