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Aesthetically Speaking
Rebecca Peterson
70 episodes
4 months ago
Welcome to Aesthetically Speaking: The podcast for all things branding, design, and aesthetics for women in business. On this show we’ll discuss the strategies that make brands of all sizes massively successful. I’m Rebecca, a brand strategist and designer and my sister, Abby is a lawyer with no design experience, here as my cohost! Have you ever wondered how to create a brand so cohesive people can recognize it a mile away, no matter where they see it? Do you ever struggle to capture the attention of your ideal client and KEEP it with a compelling brand and message? Are you ready to stand out as a unique and valuable service provider regardless of how “saturated” the market is? Aesthetically Speaking is for you! We believe that your brand is the most valuable asset in your business and should be your greatest investment. As moms and entrepreneurs, we know how to use branding to put your business in front of the RIGHT people, get them EXCITED about your offer, and help your brand BLOW UP online, so you can make more impact *and* more money. Every week, we’ll discuss a unique branding challenge and analyze different aspects of creating a unique and high-value brand for YOUR business.
Show more...
Marketing
Arts,
Business,
Design,
Entrepreneurship
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All content for Aesthetically Speaking is the property of Rebecca Peterson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Aesthetically Speaking: The podcast for all things branding, design, and aesthetics for women in business. On this show we’ll discuss the strategies that make brands of all sizes massively successful. I’m Rebecca, a brand strategist and designer and my sister, Abby is a lawyer with no design experience, here as my cohost! Have you ever wondered how to create a brand so cohesive people can recognize it a mile away, no matter where they see it? Do you ever struggle to capture the attention of your ideal client and KEEP it with a compelling brand and message? Are you ready to stand out as a unique and valuable service provider regardless of how “saturated” the market is? Aesthetically Speaking is for you! We believe that your brand is the most valuable asset in your business and should be your greatest investment. As moms and entrepreneurs, we know how to use branding to put your business in front of the RIGHT people, get them EXCITED about your offer, and help your brand BLOW UP online, so you can make more impact *and* more money. Every week, we’ll discuss a unique branding challenge and analyze different aspects of creating a unique and high-value brand for YOUR business.
Show more...
Marketing
Arts,
Business,
Design,
Entrepreneurship
Episodes (20/70)
Aesthetically Speaking
69. R is for Rebrand - When and How to Rebrand Your Business
7 months ago
17 minutes

Aesthetically Speaking
68. Surprise, Delight & Sell: The Secret Power of Brand Touchpoints
8 months ago
33 minutes

Aesthetically Speaking
67. Visualize Your Future Brand
8 months ago
23 minutes

Aesthetically Speaking
66. Q is for Quirky: Why Weird Works in Branding
9 months ago
23 minutes

Aesthetically Speaking
65. Never Get In Your Head About What to Post Again
9 months ago
27 minutes

Aesthetically Speaking
64. 4 Life-changing Branding Lessons from 2024
10 months ago
26 minutes

Aesthetically Speaking
63. Behind the Scenes of a Client Consultation and My $15k Package
11 months ago
22 minutes

Aesthetically Speaking
62. The 7 Must-Haves for a Luxury Brand
11 months ago
34 minutes

Aesthetically Speaking
61. The Good, Better, and Best of Brand and Website Design . . . Does Your Business Pass the Test?
12 months ago
13 minutes

Aesthetically Speaking
60. P is for Pivot - How to Evolve Your Brand Without Losing Your Unique Essence
1 year ago
20 minutes

Aesthetically Speaking
59. Why I Believe Brand Development = Personal Development
1 year ago
16 minutes

Aesthetically Speaking
58. When You SHOULD (and Shouldn't) DIY Your Brand
1 year ago
20 minutes

Aesthetically Speaking
57. How to Announce Your New Brand Strategically
1 year ago
19 minutes

Aesthetically Speaking
56. The Power of a Strong Identity: What Texas, Dr Pepper, and Branding Have in Common
1 year ago
24 minutes

Aesthetically Speaking
53. A Personal Update from Abby & Rebecca
1 year ago
1 hour 9 minutes

Aesthetically Speaking
55. Dos and Don'ts of Applying Your Brand to Your Website
1 year ago
17 minutes

Aesthetically Speaking
54. 5 Signs It's Time to Rebrand Your Business
1 year ago
23 minutes

Aesthetically Speaking
52. Behind the Brand: Creating a Powerful Brand for Mama Bear and Disabilities Advocate Courtney Burnett
1 year ago
36 minutes

Aesthetically Speaking
51. Behind the Brand: Starting a Movement in the World of Anti-Pornography with Sara Brewer
1 year ago
32 minutes

Aesthetically Speaking
50. Behind the Brand: Consciously Creating a Well-Known Coaching Business with Amber Smith
1 year ago
36 minutes

Aesthetically Speaking
Welcome to Aesthetically Speaking: The podcast for all things branding, design, and aesthetics for women in business. On this show we’ll discuss the strategies that make brands of all sizes massively successful. I’m Rebecca, a brand strategist and designer and my sister, Abby is a lawyer with no design experience, here as my cohost! Have you ever wondered how to create a brand so cohesive people can recognize it a mile away, no matter where they see it? Do you ever struggle to capture the attention of your ideal client and KEEP it with a compelling brand and message? Are you ready to stand out as a unique and valuable service provider regardless of how “saturated” the market is? Aesthetically Speaking is for you! We believe that your brand is the most valuable asset in your business and should be your greatest investment. As moms and entrepreneurs, we know how to use branding to put your business in front of the RIGHT people, get them EXCITED about your offer, and help your brand BLOW UP online, so you can make more impact *and* more money. Every week, we’ll discuss a unique branding challenge and analyze different aspects of creating a unique and high-value brand for YOUR business.