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Advertising Amplified
Radiocentre
2 episodes
3 days ago
Want to boost the impact of your marketing campaigns? The “Advertising Amplified” podcast series from Radiocentre in the UK is your essential guide to using radio and audio advertising to do just that. Join host Omar Oakes across the six-part series as we explore the power of audio. You’ll hear insightful discussions with industry experts, covering topics like the evolving UK audio landscape, the role of emotion and music in campaigns, and the growing influence of AI on both creative execution and strategic media planning. Discover how radio’s extensive reach and proven effectiveness can help you speak directly to your audience and amplify the impact of your advertising. About Radiocentre Radiocentre is the industry body for commercial radio in the UK. We work on behalf of more than 50 stakeholders who represent over 90 per cent of commercial radio in terms of listening and revenue. Our remit also encompasses all kinds of broadcaster-owned and operated audio, including podcasts and on-demand streaming services provided by commercial radio. Our mission is to get industry influencers and decision-makers to See Radio Differently. www.radiocentre.org X (Twitter): @Radiocentre LinkedIn: @Radiocentre
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Marketing
Business
RSS
All content for Advertising Amplified is the property of Radiocentre and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Want to boost the impact of your marketing campaigns? The “Advertising Amplified” podcast series from Radiocentre in the UK is your essential guide to using radio and audio advertising to do just that. Join host Omar Oakes across the six-part series as we explore the power of audio. You’ll hear insightful discussions with industry experts, covering topics like the evolving UK audio landscape, the role of emotion and music in campaigns, and the growing influence of AI on both creative execution and strategic media planning. Discover how radio’s extensive reach and proven effectiveness can help you speak directly to your audience and amplify the impact of your advertising. About Radiocentre Radiocentre is the industry body for commercial radio in the UK. We work on behalf of more than 50 stakeholders who represent over 90 per cent of commercial radio in terms of listening and revenue. Our remit also encompasses all kinds of broadcaster-owned and operated audio, including podcasts and on-demand streaming services provided by commercial radio. Our mission is to get industry influencers and decision-makers to See Radio Differently. www.radiocentre.org X (Twitter): @Radiocentre LinkedIn: @Radiocentre
Show more...
Marketing
Business
Episodes (2/2)
Advertising Amplified
Listen up!: The defining role of emotion in effective audio advertising
1 month ago
29 minutes 23 seconds

Advertising Amplified
Speed of Sound: How Digital Innovation is Accelerating Audio Advertising
2 months ago
29 minutes 48 seconds

Advertising Amplified
Want to boost the impact of your marketing campaigns? The “Advertising Amplified” podcast series from Radiocentre in the UK is your essential guide to using radio and audio advertising to do just that. Join host Omar Oakes across the six-part series as we explore the power of audio. You’ll hear insightful discussions with industry experts, covering topics like the evolving UK audio landscape, the role of emotion and music in campaigns, and the growing influence of AI on both creative execution and strategic media planning. Discover how radio’s extensive reach and proven effectiveness can help you speak directly to your audience and amplify the impact of your advertising. About Radiocentre Radiocentre is the industry body for commercial radio in the UK. We work on behalf of more than 50 stakeholders who represent over 90 per cent of commercial radio in terms of listening and revenue. Our remit also encompasses all kinds of broadcaster-owned and operated audio, including podcasts and on-demand streaming services provided by commercial radio. Our mission is to get industry influencers and decision-makers to See Radio Differently. www.radiocentre.org X (Twitter): @Radiocentre LinkedIn: @Radiocentre