🎙️In this episode of Six Feet Ahead, Oscar sits down with Kevin Greisiger 🇺🇸⚓ — a seasoned leader with nearly 30 years in the funeral and cemetery industry. Kevin opens up about his journey from the U.S. Navy to becoming a top performer in pre-need sales and consulting. They dive into the evolving challenges funeral homes face today — from unmemorialized cremains 🏞️ to going digital 💻 — and what it really takes to lead in this space. 🔥 Inside the episode:• Lessons from military service & how they shape leadership 🎖️• What separates successful pre-need programs from the rest 📈• How to build and retain a strong team 👥• Leveraging AI & forward-thinking strategy to stay ahead 🤖• Why relationships still matter more than ever 🤝 🎧 Ready to grow, lead, and innovate? Tune in now. 🔗 funeralmarketingpros.com/linktree for all episodes + free resources!

In this episode of the Six Feet Ahead podcast we sit down with Antonio Green licensed funeral director embalmer and general manager at James H Cole Home for Funerals in Detroit Antonio is a nationally recognized leader in the funeral profession named one of Diversity MBA’s top 100 under 50 and Funeral Director of the Year by the 100 Black Men of Funeral Service He shares how he revitalized a century old family funeral home by embracing new technology modernizing communication and helping his team grow both professionally and personally We discuss how Antonio uses AI tools to improve operations write content and evaluate business performance as well as why texting and transparency are essential for connecting with today’s families Antonio also opens up about the importance of mental health boundaries and leadership in an industry that demands so much from its professionals If you are looking to modernize your funeral home lead with impact and better serve your community this episode is a must listen Don’t forget to like and subscribe for more marketing tips tailored to funeral homes More about us our free resources and our webinars https://funeralmarketingpros.com/linktree

  In this episode of the Six Feet Ahead podcast we sit down with John Goobeck President of the Texas Funeral Directors Association and a respected leader in the funeral profession John shares how his unexpected journey began as a pre dental student working part time at a funeral home and how that experience led to a 38 year career in funeral service including serving as Vice President of Operations at one of Texas largest independent funeral homes We explore the future of the profession the rising demand for cremation how funeral homes can better educate families and the importance of adapting to changing expectations from modern consumers John also shares leadership insights community involvement ideas and why he believes funeral professionals must think beyond tradition to truly serve families today If you are in the funeral profession or supporting the deathcare industry this episode is filled with wisdom real stories and practical takeaways Listen now and discover what it really means to lead with purpose in today funeral industry Don’t forget to like and subscribe for more marketing tips tailored to funeral homes More about us our free resources and our webinars https://funeralmarketingpros.com/linktree

In this insightful episode, Oscar talks with Jordanna Ibe, the founder of Urth Ritual, about a revolutionary approach to burial and urn products made from mycelium. Jordanna discusses the journey from architecture to creating a sustainable solution for end-of-life care. She shares how a green burial system can help reduce environmental impact while offering families a meaningful way to return to the earth. Topics covered in this episode: The importance of reconnecting with nature and the green burial movement The role of rituals in the grieving process and burial practices Challenges in changing the way people think about death and burial How the funeral industry can support sustainability and eco-friendly options Tune in to hear how Urth Ritual is working to bring a poetic, natural way of life to the death care industry. 🌿 Learn More: www.urthritual.com📩 Contact: info@urthritual.com #GreenFuneral #MyceliumCoffins #EcoBurial #FuneralIndustryRevolution #SustainableEndOfLifeCare

In this episode of Six Feet Ahead, Oscar Guerrero speaks with Lanae Strovers, funeral director, lead NFDA Arranger Training instructor, and founder of The Final Salute. A first-generation funeral professional with a bold vision, Lanae shares how a deeply personal loss led her into the profession—and how she's been transforming it ever since. From turning funeral homes into baseball fields to organizing services for unclaimed veterans, Lanae brings innovation, empathy, and creativity into every part of her work. We explore how she handles burnout, inspires the next generation of funeral directors, and why every family deserves a service that truly honors their loved one. This one is packed with insight, heart, and a fresh perspective on what funeral service can and should look like.

In this episode, we sit down with Joseph “Joe” Pray, a fifth-generation funeral director from Charlotte, Michigan, who has been leading Pray Funeral Home with a powerful blend of tradition and creativity. With over 40 years in the profession, Joe shares how he became a self-described “creationeer,” helping families celebrate life in personal and unforgettable ways—from theatrical funerals and purple caskets to Star Trek-themed services and flyovers. He also discusses the role of grief, the importance of community involvement, how technology (including AI) is changing funeral service, and what it means to carry forward a 100-year family legacy. Whether you are in the funeral industry, navigating grief, or just curious about how end-of-life experiences are evolving—this conversation will give you fresh perspective.

In this episode of Six Feet Ahead, Oscar Guerrero sits down with Jennifer Lares—licensed funeral director, U.S. Navy veteran, and founder of Mulling Mortician. From her service in mortuary affairs to starting a consulting firm dedicated to training the next generation of funeral professionals, Jennifer brings unmatched experience and heart to the table. We dive deep into what funeral homes are getting wrong (and right), how military precision shaped her approach, the staffing crisis, upcoming industry shifts, and why education—not just for funeral directors, but for the public—matters now more than ever. If you’re ready to hear from someone who’s seen it all and is building what comes next, this one’s for you.

In this episode of 6 Feet Ahead, we’re joined by Landon Bickley, VP of Customer Experience at Tukios, a leading funeral home tech provider. With experience helping over 900 funeral homes modernize their websites, Landon breaks down what it really takes to thrive in today’s digital-first world. You’ll learn: How to overcome resistance to tech adoption The #1 mistake funeral homes make with domain ownership Creative ways to turn satisfied families into raving fans Tools to simplify operations, sales, and customer communication The power of photos, obituaries, and video storytelling How AI and online arrangers are shaping the future of deathcare If you're looking to grow your funeral home’s presence, build trust with Gen X families, and future-proof your operations—this one’s for you. 🔗 Learn more at tukios.com