🤔 As marketers, we see some amazing work but rarely have a chance to look behind the scenes. What was the insight? Where was the tension? What was left on the cutting room floor? All of those questions & more will be answered in this series called “The DeBrief”! In this episode - we chat with Rebecca Smart (Marketing Director at McDonald’s) & Andrew Chisholm (Executive Creative Director at Cossette) who are two of the brilliant minds behind the beloved “International Menu Heist...
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🤔 As marketers, we see some amazing work but rarely have a chance to look behind the scenes. What was the insight? Where was the tension? What was left on the cutting room floor? All of those questions & more will be answered in this series called “The DeBrief”! In this episode - we chat with Rebecca Smart (Marketing Director at McDonald’s) & Andrew Chisholm (Executive Creative Director at Cossette) who are two of the brilliant minds behind the beloved “International Menu Heist...
#12: "We're Trying To Shift The Industry" | Azadeh Attar (Pinterest)
4Ps in a Pod
1 hour 5 minutes
1 year ago
#12: "We're Trying To Shift The Industry" | Azadeh Attar (Pinterest)
📌 We had an absolute blast chatting with Azadeh Attar who is the Director of CPG Partnerships at Pinterest.Pinterest has cemented itself as one of the go-to platforms to turn inspiration into action. Whether it’s searching for travel ideas, planning out a home reno, discovering a new recipe, shopping for a new outfit for anything in between. They’ve recently reached over half a billion monthly active users & continue to cultivate a positive space for users/brands. There, Azadeh actua...
4Ps in a Pod
🤔 As marketers, we see some amazing work but rarely have a chance to look behind the scenes. What was the insight? Where was the tension? What was left on the cutting room floor? All of those questions & more will be answered in this series called “The DeBrief”! In this episode - we chat with Rebecca Smart (Marketing Director at McDonald’s) & Andrew Chisholm (Executive Creative Director at Cossette) who are two of the brilliant minds behind the beloved “International Menu Heist...
