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3XWeb3 - An inside look at Web3 for brands
3XWeb3
3 episodes
2 days ago
3XWeb3 is a show featuring quickfire segments on the matters that marketers are talking about. We’re looking at stories, cases, and ways to play in the Web3 space that will both inform and inspire today’s marketing leaders. Join Paul Phillips, Head of Growth for W3MA, and Stuart Chan, Director of Strategy & Web3 Projects at Ogilvy for the latest insights and activity in the space that never sleeps.
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Marketing
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All content for 3XWeb3 - An inside look at Web3 for brands is the property of 3XWeb3 and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
3XWeb3 is a show featuring quickfire segments on the matters that marketers are talking about. We’re looking at stories, cases, and ways to play in the Web3 space that will both inform and inspire today’s marketing leaders. Join Paul Phillips, Head of Growth for W3MA, and Stuart Chan, Director of Strategy & Web3 Projects at Ogilvy for the latest insights and activity in the space that never sleeps.
Show more...
Marketing
Business
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3 – World Cup x Web3 | FIFA+ | Budweiser: Budverse | Visa: Master of Movement
3XWeb3 - An inside look at Web3 for brands
33 minutes 45 seconds
2 years ago
3 – World Cup x Web3 | FIFA+ | Budweiser: Budverse | Visa: Master of Movement

A look at the Web3 activations around the World Cup from 3 major global brand entities.


3 Ways To Play: 

1️⃣ FIFA+ – Extending core brand offering through web3 to fans 

2️⃣ Budweiser: Budverse – Tap into fan culture to deepen the relationship between fans & brand

3️⃣ Visa: Master of Movement – Leverage the sponsorship and engage with an encapsulated audience to enhance brand connection


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✉️ SUBSCRIBE TO NEWSLETTER:          https://bit.ly/3xsubstack

🎙️ SUBSCRIBE TO PODCAST:                 https://bit.ly/3xPodcast


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FILMED AT:

🎬 UNSENSIBLE STUDIOS | CONTENT FACTORY

https://bit.ly/3xUnsensible


SPONSORED BY:

🍺 CARBON BREWS | PUSHING THE BOUNDARIES OF BEER

https://bit.ly/3xCarbon


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Resources:


FIFA+

https://www.fifa.com/fifaplus/en/articles/fifa-unveils-range-of-new-web-3-0-games-ahead-of-fifa-world-cup-qatar-2022

Budweiser: Budverse

https://nft.budweiser.com/

Visa: Master of Movement

https://www.youtube.com/watch?v=7j23-oz2E34



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This channel is strictly educational and nothing we post or say is meant to be taken as financial advice.

3XWeb3 - An inside look at Web3 for brands
3XWeb3 is a show featuring quickfire segments on the matters that marketers are talking about. We’re looking at stories, cases, and ways to play in the Web3 space that will both inform and inspire today’s marketing leaders. Join Paul Phillips, Head of Growth for W3MA, and Stuart Chan, Director of Strategy & Web3 Projects at Ogilvy for the latest insights and activity in the space that never sleeps.