Adam Cerra is a high-ticket sales expert who has closed more than $30 million in offers for coaches, consultants, and entrepreneurs. We spoke about how he teaches people to “sell without selling” — a process he calls inverse closing, where persuasion is replaced by empathy and guided conversation. As Adam puts it, “You’re not convincing anyone to buy anything. You’re getting your prospect to sell themselves for the offer.” His approach hinges on emotional intelligence — the ability to feel wh...
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Adam Cerra is a high-ticket sales expert who has closed more than $30 million in offers for coaches, consultants, and entrepreneurs. We spoke about how he teaches people to “sell without selling” — a process he calls inverse closing, where persuasion is replaced by empathy and guided conversation. As Adam puts it, “You’re not convincing anyone to buy anything. You’re getting your prospect to sell themselves for the offer.” His approach hinges on emotional intelligence — the ability to feel wh...
Alex Mehr: How to turn 10 rough ideas into one winning product?
21st Century Entrepreneurship
30 minutes
4 weeks ago
Alex Mehr: How to turn 10 rough ideas into one winning product?
Alex Mehr is a scientist-turned-entrepreneur who built and sold companies generating over a billion dollars in revenue. We spoke about how the speed and accessibility of AI have fundamentally changed what it means to be an entrepreneur today. “The best thing you can do is to become an idea machine,” he says — because execution cycles are now so fast that markets reward creativity and adaptability over long-term focus on a single idea. He calls this new model the “one-two punch”: first, turn a...
21st Century Entrepreneurship
Adam Cerra is a high-ticket sales expert who has closed more than $30 million in offers for coaches, consultants, and entrepreneurs. We spoke about how he teaches people to “sell without selling” — a process he calls inverse closing, where persuasion is replaced by empathy and guided conversation. As Adam puts it, “You’re not convincing anyone to buy anything. You’re getting your prospect to sell themselves for the offer.” His approach hinges on emotional intelligence — the ability to feel wh...
