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10 Minute Martech
Progress, Sara Faatz
19 episodes
2 weeks ago
Martech is evolving faster than ever, and staying informed has never been more critical. That’s where we come in. Welcome to 10 Minute Martech. Your go-to resource for insights from the Martech Mavericks shaping the future. We cover everything from DX to AI, tech stacks to data tracks, and deliver actionable advice so you, too, can become a Martech Maverick. Fast? Absolutely. Essential? Without a doubt. It’s everything you need to know, without the noise. Your shortcut to staying ahead. Made with love by the team at Progress.
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Marketing
Technology,
Business
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All content for 10 Minute Martech is the property of Progress, Sara Faatz and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Martech is evolving faster than ever, and staying informed has never been more critical. That’s where we come in. Welcome to 10 Minute Martech. Your go-to resource for insights from the Martech Mavericks shaping the future. We cover everything from DX to AI, tech stacks to data tracks, and deliver actionable advice so you, too, can become a Martech Maverick. Fast? Absolutely. Essential? Without a doubt. It’s everything you need to know, without the noise. Your shortcut to staying ahead. Made with love by the team at Progress.
Show more...
Marketing
Technology,
Business
Episodes (19/19)
10 Minute Martech
Mike Rizzo: Run the Tech Stack Like a Product
Mike Rizzo, CEO and Founder of MarketingOps.com, joins the show to explore how marketing operations professionals can drive strategic impact by running the tech stack like a product.
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2 weeks ago
12 minutes 43 seconds

10 Minute Martech
Greg Kihlstrom: Start Small and Anticipate Failure Twice
Greg Kihlstrom, Principal of The Agile Brand, shares why starting small is the smartest way to begin your AI journey, how leaders can balance innovation with guardrails, and what happens when unchecked tech sprawl creates more problems than it solves.
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1 month ago
11 minutes 33 seconds

10 Minute Martech
Amanda Cole: Overwhelm the Agents with Content
Amanda Cole, CMO of Bloomreach, shares why marketers must rethink their role in the AI era—and how content and data strategy can shape the future.
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1 month ago
9 minutes 55 seconds

10 Minute Martech
Mariam Tariq: Your Website Is the Control Center for AI
Progress SVP of Digital Experience Marketing & Strategy Mariam Tariq joins host Sara Faatz to unpack why the website isn’t a “brochure” anymore—it’s the structured source of truth that powers your AI agents, headless experiences, and every channel that needs clean, reusable content.
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2 months ago
12 minutes 24 seconds

10 Minute Martech
Reed Hansen: The Humanities Majors Are Back in the Game
Reed Hansen, CGO at MarketSurge, shares how critical thinking, communication, and human connection are becoming differentiators in a tech-saturated world.
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2 months ago
8 minutes 54 seconds

10 Minute Martech
Tom Wentworth: AI Makes the CMS More Relevant Than Ever
Tom Wentworth, CMO of incident.io, shares how AI is changing the role of the CMS, why taste will become the ultimate marketing differentiator, and how human creativity still matters in an AI-powered future.
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3 months ago
12 minutes 9 seconds

10 Minute Martech
Matt Bertram: Play the New Game
Matt Bertram, Head of Digital Strategy at EWR Digital and seasoned Fractional CMO, breaks down why traditional digital marketing metrics no longer tell the whole story and how a new, AI-fueled game is emerging.
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3 months ago
15 minutes 9 seconds

10 Minute Martech
Phil Gamache: Tools Are Interchangeable, People Aren’t
Phil Gamache, founder of The Humans of MarTech, joins Sara to unpack the growing fatigue around AI hype, the importance of the people behind the tools, and why orgs need to prioritize human enablement over yet another tool comparison chart.
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4 months ago
13 minutes 7 seconds

10 Minute Martech
Hazem El Zayat: AI Was Meant for More
Hazem El Zayat, Chief Experience Officer (MENA) at Ogilvy, explores why AI's true potential is still largely untapped—and how a strategy-first mindset is essential for making the most of MarTech.
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4 months ago
11 minutes 44 seconds

10 Minute Martech
Juan Mendoza: Volitional Personalization Is Here
Juan Mendoza, CEO of The Martech Weekly, explores how AI agents are driving a new era of volitional personalization - where consumers use tools like ChatGPT to shape their own buying experiences.
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5 months ago
12 minutes 53 seconds

10 Minute Martech
Mallory Russell: On the AI Offense
Mallory Russell, an award-winning content marketing strategist, breaks down why now is the time for marketers to go on the offensive with AI.
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5 months ago
14 minutes 7 seconds

10 Minute Martech
Karen Steele: Good Data In, Good Data Out
Karen Steele, Founder of Steele-Alloy and Fractional CMO, explains why clean, well-integrated data is essential for effective AI, and how buying groups and data-driven insights are reshaping modern B2B marketing.
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6 months ago
12 minutes 51 seconds

10 Minute Martech
Scott Brinker: Don’t Deploy and Annoy with AI
Scott Brinker, VP of Platform Ecosystem at Hubspot and Editor at chiefmartec, shares why marketers should be cautious with AI agents and embrace the growing martech landscape as a sign of innovation, not overload.
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6 months ago
11 minutes 32 seconds

10 Minute Martech
Jennifer Ortiz: Humans Make Marketing Work
Jennifer Ortiz, EVP of Marketing at Progress, joins 10 Minute Martech to share how marketers can keep a human touch as AI reshapes customer journeys and redefines SEO strategies.
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7 months ago
12 minutes 39 seconds

10 Minute Martech
Frans Riemersma: Connecting Your Soul and Data
Frans Riemersma joins 10 Minute Martech to explore AI’s role in storytelling, the State of Martech report’s biggest takeaways, and how “Brand LLMs” can streamline your campaigns.
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7 months ago
13 minutes 35 seconds

10 Minute Martech
Matt Heinz: Strategy is Choosing
Matt Heinz, founder of Heinz Marketing, joins 10 Minute Martech to talk smart strategy. His advice? Use fewer tools—but the right ones. Sara and Matt break down how to prioritize efficiency, leverage AI without losing human insight, and ditch “random acts of marketing” in favor of predictable revenue impact. Plus, Matt shares his take on collaboration drag and the must-have strategy for content success.
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8 months ago
11 minutes 9 seconds

10 Minute Martech
Pam Didner: Sales Enablement Meets AI
AI tools are evolving fast—but they’re not a magic fix. How can marketers stay ahead? Pam Didner, B2B Marketing Consultant at Relentless Pursuit, joins 10 Minute Martech to break it down.
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8 months ago
12 minutes 48 seconds

10 Minute Martech
Neil Patel: Build a Brand
In our very first episode, Sara is joined by Neil Patel, Co-Founder of Neil Patel Digital to discuss why he believes building a brand is the last moat left in marketing and business.
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9 months ago
12 minutes 19 seconds

10 Minute Martech
Welcome to 10 Minute Martech!
Martech is changing faster than ever. This is the fastest way to stay ahead of the curve.
Show more...
9 months ago
1 minute 31 seconds

10 Minute Martech
Martech is evolving faster than ever, and staying informed has never been more critical. That’s where we come in. Welcome to 10 Minute Martech. Your go-to resource for insights from the Martech Mavericks shaping the future. We cover everything from DX to AI, tech stacks to data tracks, and deliver actionable advice so you, too, can become a Martech Maverick. Fast? Absolutely. Essential? Without a doubt. It’s everything you need to know, without the noise. Your shortcut to staying ahead. Made with love by the team at Progress.