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Thriving Practice with Tracy Cherpeski
Tracy Cherpeski
100 episodes
5 days ago
Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time. Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe. Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership. Subscribe now and then go to ThrivingPracticeCommunity.com to learn more about our modern Community of Practice for ambitious practice leaders who want to do things differently.
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Entrepreneurship
Business,
Management,
Health & Fitness,
Medicine
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All content for Thriving Practice with Tracy Cherpeski is the property of Tracy Cherpeski and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time. Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe. Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership. Subscribe now and then go to ThrivingPracticeCommunity.com to learn more about our modern Community of Practice for ambitious practice leaders who want to do things differently.
Show more...
Entrepreneurship
Business,
Management,
Health & Fitness,
Medicine
Episodes (20/100)
Thriving Practice with Tracy Cherpeski
Buy-Ins, Buyouts, and Why Your Practice Needs a Plan B, Featuring Debra Phairas, EP 215
Tracy and Debra Phairas discuss the often-overlooked topics of buy-ins, buyouts, and exit strategies for private practices. Debra shares hard-earned wisdom from four decades in the field, including real stories that illustrate why planning ahead isn’t optional—it’s essential.
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5 days ago
40 minutes

Thriving Practice with Tracy Cherpeski
The Practice Owner's Guide to Quarterly Planning (and Staying Ahead of the Chaos) - A Special Snack Episode, EP 214
In this snack episode, Tracy Cherpeski shares her insights on how practice owners can leverage quarterly shifts to build sustainable growth and avoid burnout. From Q1’s deductible reset surge to Q4’s strategic planning opportunities, Tracy offers a roadmap for thriving year-round.
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1 week ago
11 minutes

Thriving Practice with Tracy Cherpeski
Why "Work Smarter Not Harder" Is Terrible Advice (And What Actually Works), Pt. 3, EP 213
In this powerful conclusion to our three-part time leadership series, Tracy tackles one of the most repeated—and least helpful—pieces of productivity advice: ”work smarter, not harder.”
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1 week ago
22 minutes

Thriving Practice with Tracy Cherpeski
Stop Responding to Fake Urgencies: How to Actually Protect Your Strategic Time, Pt. 2, EP 212
Through the compelling story of Dr. David—an ER physician who opened a regenerative medicine practice—you’ll discover why your blocked strategic planning time keeps getting hijacked, and learn the exact framework for distinguishing between genuine urgency and habitual urgency.
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2 weeks ago
19 minutes

Thriving Practice with Tracy Cherpeski
The Isolation Trap: How Independent Providers Can Build Their Professional Village – A Special Snack Episode, EP 211
Drawing from Tracy’s recently updated blog post ”Choosing Your Village” (originally written in 2011), Tracy and Miranda discuss why independent healthcare providers need more than clinical expertise—they need a village of people who understand the unique challenges of practice ownership.
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3 weeks ago
14 minutes

Thriving Practice with Tracy Cherpeski
Stop Managing Your Time: Why Healthcare Practice Owners Need Time Leadership, Pt. 1 EP 210
. Tracy introduces the concept of time leadership—a strategic approach designed specifically for healthcare professionals balancing clinical excellence with business sustainability.
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3 weeks ago
18 minutes

Thriving Practice with Tracy Cherpeski
The Oxygen Advantage: Building a Profitable EWOT Practice, Featuring Brad Pitzele, EP 209
Facing autoimmune issues and Lyme disease that left him struggling with brain fog, pain, and 50+ symptoms, Brad discovered Exercise with Oxygen Therapy when traditional treatments failed. After building his own system and experiencing dramatic improvements, he founded 1000 Roads to make EWOT more accessible.
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1 month ago
39 minutes

Thriving Practice with Tracy Cherpeski
The 'Always On' Trap: Why Healthcare Providers Must Learn to Turn Off – A Special Snack Episode, EP 208
In this honest conversation, Tracy Cherpeski shares why the ’always on’ mindset is actually counterproductive and reveals practical strategies for breaking free from energy-draining habits.
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1 month ago
10 minutes

Thriving Practice with Tracy Cherpeski
AI in Healthcare: How Technology Makes Patient Care More Human, Featuring David Herman, EP 207
With over 20 years in the industry, David shares insights on why traditional marketing principles still work, how AI is enhancing rather than replacing human connections, and why understanding your specific practice goals is crucial for marketing success.
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1 month ago
47 minutes

Thriving Practice with Tracy Cherpeski
Women in Medicine Month: Exposing the Research Bias That's Making Burnout Worse, EP 206
While women now represent the majority of medical students, they face burnout rates nearly 50% higher than men and remain dramatically underrepresented in practice ownership - the very model that offers the autonomy and control that could address their burnout crisis.
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1 month ago
14 minutes

Thriving Practice with Tracy Cherpeski
The Gardener's Approach: Growing Your Practice Without Burning Out - A Special Snack Episode, EP 205
Tracy introduces the concept of ”hat switching” between clinical and business roles, explores the gardener’s approach to practice growth, and provides practical strategies for expanding revenue without extending work hours.
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1 month ago
10 minutes

Thriving Practice with Tracy Cherpeski
Beyond Success: How Two Practice Owners Created Expanding Circles of Influence, Pt. 3, EP 204
This episode reveals the five ripple zones that create sustainable competitive advantage and shows how mindful leadership becomes a powerful business strategy.
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1 month ago
18 minutes

Thriving Practice with Tracy Cherpeski
From Firefighting to Success Architecture: The 4-Pillar Framework That Scales Healthcare Practices, Pt. 2, EP 203
This episode introduces the concept of Success Architecture—the intentional framework that allows healthcare practices to grow predictably and profitably without requiring constant reactive management.
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2 months ago
19 minutes

Thriving Practice with Tracy Cherpeski
The $400K Barrier: The One Mindset Shift That Changed Everything, Pt. 1, EP 202
Through Dr. Sarah’s compelling transformation story, this episode reveals how one practice owner went from working 60+ hour weeks while personally taking patient payments to achieving a 40% revenue increase and reclaiming 20 hours per week, all by dismantling a single invisible barrier.
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2 months ago
16 minutes

Thriving Practice with Tracy Cherpeski
The 10x Mindset: How This CEO Scaled Her Medical VA Company by 600% in Three Years, Featuring Beth Lachance, EP 201
In this episode, Beth explains how medical virtual assistants work as an ”insourcing” solution rather than outsourcing, providing practices with HIPAA-compliant professionals who have medical backgrounds and bachelor’s degrees. She breaks down the cost-effectiveness of the model, how it improves patient care and staff morale, and why it’s suitable for practices of any size.
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2 months ago
35 minutes

Thriving Practice with Tracy Cherpeski
200 Episodes Deep: Season 9 Kicks Off with New Vision for Healthcare Practices – A Special Snack Episode, EP 200
This behind-the-scenes conversation reveals the heart behind the podcast and the movement it has become. ”Momentum is our friend. We can take our hard earned wisdom and build from that... it feels like a movement.” ~ Tracy Cherpeski, MBA, MA, CPSC
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2 months ago
10 minutes

Thriving Practice with Tracy Cherpeski
The Movement We're Building (And You're Invited) Season 8 Finale, EP 199
In this Season 8 finale, Tracy reflects on eight months of breakthrough conversations and authentic connections while revealing what’s been happening behind the scenes. She also discusses her surprising passion for addressing the clinical-to-CEO skills gap, and announces expanding partnerships with medical associations in California, Georgia, and beyond as they build toward the global Thriving Practice Community launch.
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2 months ago
27 minutes

Thriving Practice with Tracy Cherpeski
The Chief Complaint Driving Healthcare Providers to Burnout (And the Intensive That's Changing Everything) - A Special Snack Episode, EP 198
Tracy Cherpeski reveals the number one complaint she hears from every healthcare practice owner and how her 4-week Practice Growth Readiness Intensive helps providers transition from overwhelmed clinicians to confident CEOs with measurable results.
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2 months ago
12 minutes

Thriving Practice with Tracy Cherpeski
From Prohibition to Profit: How One Entrepreneur is Connecting Doctors and Cannabis Patients Featuring Aspen Noonan, EP 197
Aspen Noonan pulls back the curtain on cannabis - a highly regulated but often misunderstood industry, sharing insights about entrepreneurship in the cannabis space, the complex patchwork of state laws, and innovative ways healthcare providers can support their patients while creating new revenue streams.
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2 months ago
28 minutes

Thriving Practice with Tracy Cherpeski
Why Your Patients Need More Than Medical Care: The Functional Nutrition Solution Featuring Andrea Nakayama, EP 196
Andrea Nakayama shares how practitioners can integrate functional nutrition services into their practices to better serve patients with chronic health issues, while working collaboratively within appropriate scopes of practice.
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3 months ago
40 minutes

Thriving Practice with Tracy Cherpeski
Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time. Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe. Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership. Subscribe now and then go to ThrivingPracticeCommunity.com to learn more about our modern Community of Practice for ambitious practice leaders who want to do things differently.