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the softer cast: podcast advice for small-business owners & creatives
Amelia Hruby
27 episodes
4 days ago
Podcast support for beginners & pros from your favorite feminist podcast studio. Our host, Softer Sounds founder Amelia Hruby, answers your questions about podcasting topics like — Should I put my show on Youtube? How much do editors really cost? and Why isn’t anyone listening to my podcast?? 🏆 Named one of the 25 Best Business Podcasts for Beginners by Feedspot & one of the 50 Best Podcast Industry Podcasts by Million Podcasts.
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All content for the softer cast: podcast advice for small-business owners & creatives is the property of Amelia Hruby and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Podcast support for beginners & pros from your favorite feminist podcast studio. Our host, Softer Sounds founder Amelia Hruby, answers your questions about podcasting topics like — Should I put my show on Youtube? How much do editors really cost? and Why isn’t anyone listening to my podcast?? 🏆 Named one of the 25 Best Business Podcasts for Beginners by Feedspot & one of the 50 Best Podcast Industry Podcasts by Million Podcasts.
Show more...
Technology
Business,
Entrepreneurship
Episodes (20/27)
the softer cast: podcast advice for small-business owners & creatives
What is a private podcast? & How do I create one for my course/membership?

🏹 Want to hear my very best advice on monetizing your podcast? --> Get a lifetime pass to the Drop the Mic UnSummit from the Feminist Podcasters Collective.  (affiliate link)


Today’s question comes from Rachel of the Money Healing Club podcast. She’s back asking about private podcasts and how to make them — because she noticed I just launched one for my membership the Interweb.


Tune in to hear my thoughts on:

  • What a private podcast is & 2 types of them
  • How to set up your own private podcast with Helloaudio, Captivate, or Transistor
  • Ways that people can sign up to hear it
  • How to handle metrics, cancellations, and more

  


 
 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization
⭐️
Get Amelia’s new book, Your Attention is Sacred Except on Social Media

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2 weeks ago
17 minutes

the softer cast: podcast advice for small-business owners & creatives
How do you promote your episodes? & Can I copy your workflow?

Today’s question comes from Stephanie of NoseyAF. She’s wondering how I handle the publication and promotion workflow for my podcast Off the Grid. And can she copy my process? (Yes!)


Tune in to hear my advice on:

  • Why I write a blog post and email for every episode of my show
  • How far ahead I work on episodes and scheduling
  • Ways to prioritize your podcast tasks with the nice, necessary, ideal framework
  • The difference between podcast promotion and marketing
  • Why I place ads for my episodes in ilovecreatives

 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
3 months ago
13 minutes

the softer cast: podcast advice for small-business owners & creatives
Is it better to have podcast seasons or publish without breaks?

Today we're taking on podcast seasons! 

Are they good? Bad? Better for some shows than others? 🧐

Should your podcast probably be publishing every week forever if you really want to grow?? 😅

Let's talk about it! Tune in to hear Amelia's take on:

  • The purpose of seasons & how to take breaks
  • Whether or not you lose listeners between seasons
  • Reasons you might want to publish in a consistent rhythm
  • The benefits & drawbacks of an ongoing schedule

 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
4 months ago
12 minutes

the softer cast: podcast advice for small-business owners & creatives
Should I create a podcast trailer? & What about hosting a launch party?

In this episode, we're answering two questions for all our friends out there launching new shows or new seasons of your show:

What's the point of a podcast trailer? & Are podcast launch parties cool anymore?

Tune in to hear Amelia's take on:

  • Two purposes for podcast trailers 🎬
  • Taking inspiration from Trailer Park Podcast 🏁
  • Why you probably want to host a launch party 🎈
  • A simple recipe for podcast success 🧾

 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
5 months ago
12 minutes

the softer cast: podcast advice for small-business owners & creatives
Is my podcast audience too small for guests?

We love podcasts of all sizes! But what happens when you invite someone on your show and they ask you how many listeners you have? 🫣

Tune in to hear Amelia's take on:

  • How to right-size your audience 🧮
  • What to emphasize instead of download numbers 🤗
  • Two ways to reframe your pitches if potentials guests are asking about your audience size 🖼️
  • Why you might want to refocus your podcast growth efforts 🌱

 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
6 months ago
13 minutes

the softer cast: podcast advice for small-business owners & creatives
What should go in my podcast show notes?

What are we all doing with our show notes? ...and why are some of them so long?

Today’s question comes from Rachel of the Money Healing Club podcast. She’s curious about best practices for podcast show notes — including what we should put in them and what we shouldn't. 


Tune in to hear Amelia’s advice on:

  • Why your show notes should always start with a hook 🪝
  • What everyone's doing wrong with bullet points 🎯
  • Our hot take on timestamps 🔥
  • How many links is too many links 🔗
  • Why you really need two versions of your show notes 🗒️
  • The importance of copywriting vs content-writing ✏️

 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
7 months ago
13 minutes

the softer cast: podcast advice for small-business owners & creatives
How often should I release my episodes? & Do I need to be consistent every week?

Sometimes I joke that half my job is giving people permission to skip a week of their podcast. So in this episode, I'm diving into the questions I hear most often as a producer:

How often should my podcast episodes release? Does it need to be every week? And what if I'm not consistent...?
 
Tune in for clear advice on the pros and cons of weekly, biweekly, and monthly release schedules. And stick around for a permission slip to take things at your own pace — even if it's rather inconsistent.



 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
8 months ago
16 minutes

the softer cast: podcast advice for small-business owners & creatives
What’s the best way to invite guests onto my podcast?

Today’s question comes from Charelle. She’s starting her second podcast and wondering how to invite people onto the show when she doesn’t have any episodes live yet. 🤔


Tune in to hear Amelia’s advice on:

  • The best guest invitation process
  • How to write a guest invite email
  • Ways to share your show before it’s live
  • How to pitch when you do have episodes published
  • The worst things a pitch can be


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
10 months ago
12 minutes

the softer cast: podcast advice for small-business owners & creatives
Should I host my podcast on Substack?

Today I'm answering the question — should I host my podcast on Substack?

 
Or if you already have a show — should I move my podcast to Substack?
 
If you've been considering podcasting on Substack, you'll definitely want to tune in to learn:

  • What Substack is (in case you don't know!)
  • Why cost is a major factor in choosing Substack to host your podcast
  • How to think about email in relationship to your show
  • Why you need to consider ads & listener behavior
  • How Substack streamlines listener support & paid subscriptions

And then let me know what you decide to do! Is Substack for you? Not for you? Use the info below to reach out and let me know!


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
1 year ago
19 minutes

the softer cast: podcast advice for small-business owners & creatives
How do I come back from podcast burnout?

If you’re feeling podfade, we can help! Tune in to this episode to learn six ways to avoid, heal, or come back from podcast burnout, including:

  • Advice on changing your release schedule
  • Tips for taking a break from your show
  • How to know if you need to hire support
  • Ways to get more listener support & feedback
  • Why you might want to move to a seasonal schedule
  • How to have more fun with your podcast

  
Big hugs to everyone experiencing podcast burnout. We’re cheering you on!
 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
1 year ago
15 minutes

the softer cast: podcast advice for small-business owners & creatives
How do I get my podcast featured by Apple & Spotify?

Do you wish your show could be featured in Apple’s “New & Noteworthy” or Spotify’s “Episodes You Won’t Want To Miss”?

In this episode, we’re talking about what it means to be featured in Apple & Spotify, why you might want that for your show, and how to make it happen.

Listen and learn:

  • The top Apple & Spotify features
  • Why you might want to be featured there
  • How to submit via Apple’s form & Spotify’s form
  • Key elements of a great pitch

 
Tune in for a dose of pod-promo-wisdom. Then if you’re ready for more great ideas, check out our new DIY Podcast Marketing & Monetization course! You can use the code SOFTERCAST10 for $10 off registration.


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
1 year ago
12 minutes

the softer cast: podcast advice for small-business owners & creatives
What's the best way to monetize my podcast?

Do you wish your podcast could make you money, instead of costing you money? 💵

And is that really possible if your show doesn’t have thousands of listeners?? 🤷‍♀️

In this episode, we’re talking about the three most popular methods for podcast monetization — including what audience size you’ll need for each one, and how to decide which method is right for you.


Listen and learn:

  • The 3 most popular methods for podcast monetization
  • How many listeners you need to get paid sponsors
  • A few models for gaining paid listener support
  • Why direct sales & marketing are so under-rated

 
Tune in for a dose of pod-wisdom. Then if you’re ready to bring these ideas to life, check out our new DIY Podcast Marketing & Monetization course! You can use the code SOFTERCAST10 for $10 off registration.


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
1 year ago
9 minutes

the softer cast: podcast advice for small-business owners & creatives
How do I grow my podcast audience?

Do you wish your podcast had a few (or a lot) more listeners? 🧐

Well you're in luck. Today we're tackling everybody’s favorite topic — podcast growth.

In our opinion, there are two key components of podcast growth — having a great show and having a consistent marketing practice.


So in this episode, Amelia guides us through:

  • How to create a podcast that always attracts new listeners
  • The 3 focus areas for any strong show
  • Three popular podcast marketing strategies to try

 
Tune in for a quick, practical podcast lesson. Then if you want to learn more, check out our new DIY Podcast Marketing & Monetization course! You can use the code SOFTERCAST10 for $10 off registration.
 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
1 year ago
11 minutes

the softer cast: podcast advice for small-business owners & creatives
Is it too late to start a podcast?

Happy New Year, Softer Cast fans! Today on the pod, we're tackling a question that’s been landing in our inbox a lot lately — It seems like everybody has a podcast now. Is it too late to start mine?
 
We hear this question too often, and we want to help you decide if it’s the right time to start your show. So in this quick episode, Amelia will walk you through:

  • If it’s too late to start a podcast (spoiler: it's not)
  • 3 guiding questions to ask before you start your show
  • Where to begin when you’re ready to podcast

 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
1 year ago
15 minutes

the softer cast: podcast advice for small-business owners & creatives
Can I record my podcast on Zoom?

Welcome back to The Softer Cast! Today we’re popping in between seasons to answer a question that's been landing in our inbox a lot lately — can I record my podcast on Zoom?

So in this episode, Amelia's exploring the pros & cons of recording on Zoom, as well as some great alternate recording platforms.

Tune in as she shares:

  • The best & worst things about recording on Zoom
  • Two Zoom hacks you definitely want to do if you're recording there
  • Why you might want to change recording platforms
  • Our recs for the best podcast recording apps

 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
2 years ago
13 minutes

the softer cast: podcast advice for small-business owners & creatives
How do I pitch podcast sponsors when I have a small audience?

Welcome to final episode of season one of The Softer Cast!

This month’s episode explores how to pitch sponsors for your show — even if you don’t have a large audience.

Tune in as Amelia shares:

  • Why relationships matter more than metrics
  • The power of the personal endorsement
  • Why right-fit is more valuable than a large audience
  • How to pitch multi-channel sponsorships

 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
2 years ago
14 minutes

the softer cast: podcast advice for small-business owners & creatives
What’s the easiest way to make a podcast?

There are a lot of ways to make a podcast. And most of them are…kind of challenging and convoluted.

But podcasting doesn’t have to be hard! So this month’s episode answers the question — what’s the most easeful podcast workflow?


Tune in as Amelia shares:

  • Why everything begins with your concept & content
  • How much you should prep for your recording sessions
  • The easiest-to-use recording equipment
  • Options for editing with ease (and why you might not need to edit anyway)
  • The podcast hosting platform I recommend for maximum ease

 


 
FREE SUPPORT
🚀
Want to launch a podcast? Get our FREE launch toolkit today
💘
Wish your podcast was easier & more fun to make? Grab our FREE podcast audit
📱
Got a question for Amelia? Submit a voice message

COURSES & MORE
🌈
Learn to launch your own pod with — Your Podcast Is A Portal
💸
Grow your show & make more $$$ with —  DIY Podcast Marketing & Monetization

Show more...
2 years ago
20 minutes

the softer cast: podcast advice for small-business owners & creatives
What if another podcast already has the name I want to use?
You know what’s the worst? Coming up with an AMAZING name for your podcast and then realizing it’s already in use. This month’s episode is all about what to do when the pod name of your dreams in taken.
Show more...
2 years ago
14 minutes

the softer cast: podcast advice for small-business owners & creatives
What are the best ways to grow my podcast?
Calling all our podcaster friends! This month we’re answering your biggest question — what’s the best way to grow my podcast?
Show more...
2 years ago
22 minutes

the softer cast: podcast advice for small-business owners & creatives
How do I get my podcast listed on Apple & Spotify?
We’re back with a super practical episode, pod friends! Everything you need to know about submitting your show to Apple Podcasts & Spotify.
Show more...
2 years ago
13 minutes

the softer cast: podcast advice for small-business owners & creatives
Podcast support for beginners & pros from your favorite feminist podcast studio. Our host, Softer Sounds founder Amelia Hruby, answers your questions about podcasting topics like — Should I put my show on Youtube? How much do editors really cost? and Why isn’t anyone listening to my podcast?? 🏆 Named one of the 25 Best Business Podcasts for Beginners by Feedspot & one of the 50 Best Podcast Industry Podcasts by Million Podcasts.