Get more MSP leads fast - guaranteed. Join IT Rockstars https://www.skool.com/aio-for-msps-6769 Book A Call With Me⤵️ https://calendly.com/itrockstars/msp-marketing-accelerator In this episode, I dive into the heated Reddit thread that’s got the MSP world buzzing — is NinjaOne offshoring support, and is it affecting quality? We break down: The original claims made by a frustrated NinjaOne user The company’s response (straight from their CEO and SVP of Strategy) What the MSP community is really experiencing And my take on whether NinjaOne is still worth your time and trust While the product itself is still top-tier, the real concern is about transparency, trust, and whether the shift in support is a warning sign of things to come. If you're an MSP evaluating RMM tools — or already using NinjaOne — this episode is for you. Let’s talk about what matters most: support you can count on when your clients need you most.

Like what you hear join IT Rockstars: https://www.skool.com/aio-for-msps-6769 Most IT business owners I meet are like Mozart before his first tour – talented, capable, but completely invisible. In this episode, I break down why so many MSPs and cybersecurity companies struggle to get noticed, no matter how many posts, emails, or cold calls they do. You’ll learn: Why traditional MSP marketing doesn’t work anymore The “Digital Tour” strategy that finally gets your business seen The REEP Formula (Relationships, Educate, Entertain, Present) – a simple way to turn strangers into loyal clients How one MSP went from sweaty palms to 23 business leads in 4 days with a single webinar If you’re tired of being the best-kept secret in town, this episode will give you a new way to look at lead generation and scaling your IT business.  

In this episode, Scott Millar is joined by Christian Bogdan of Tikko Secure to unpack the real-world opportunities (and limitations) MSPs face when deploying Microsoft Copilot. They explore how MSPs can generate project work and new revenue streams by guiding clients through the complexities of AI adoption—covering everything from security concerns and hallucinations to data preparation, user training, and setting realistic expectations. Whether you're curious about internal Copilot use cases, AI-led automation, or just want practical ways to talk to clients about AI, this session is packed with firsthand insight. Bonus: you’ll hear how Christian is using chained AI agents to supercharge his LinkedIn marketing—and how MSPs can do the same.

Most MSPs are overlooking a massive opportunity with AI this year – and it’s sitting right in front of your clients. In this video, Scott from IT Rockstars breaks down how you can position yourself as the AI leader for your clients by using a simple Microsoft Copilot readiness assessment. ✅ Discover why Copilot is more than just a feature ✅ Learn the right questions to ask during sales and onboarding ✅ Find out how to turn AI awareness into billable project work ✅ Position yourself as the go-to MSP for AI enablement Whether your clients are already dabbling with Copilot or haven’t got a clue, this video will give you a step-by-step approach to lead the conversation and grow your MSP’s authority in the AI space. #MSP #MicrosoftCopilot #AITools #MSPMarketing #ITRockstars #AIForMSPs #TechLeadership

Does your MSP do and sory of video marketing?  Why it's become more important than ever.

7 Day Free Trial IT Rockstars https://www.itrockstars.net It's been three years since we last caught up with Ian Luckett, and he's been busy! Ian and Stuart Warwick combined forces to form the MSP Growth Hub, aiming to help Managed Service Providers (MSPs) grow faster, overcome challenges, and make a bigger impact. In this interview, Ian shares how their partnership has grown to support over 50 MSPs, providing leadership training, sales, marketing strategies, and actionable tips to scale your MSP profitably. Discover how to clearly define your vision, build your business strategically, and prepare for a successful exit. Whether you're focused on steady growth or aiming to build a valuable MSP ready for acquisition, Ian breaks down exactly where to start.

Are small business owners more focused on AI, cybersecurity, or just making sure their IT works seamlessly? In this episode, we dive into what’s driving engagement in the IT world right now. Scott from IT Rockstars discusses lead generation for MSPs, the biggest IT trends in 2025, and how businesses of different sizes prioritize their IT needs. Guest Chris from One to One Tech Solutions shares insights on how MSPs can attract the right clients, the role of AI in IT services, and why referrals alone aren't enough to grow an MSP.

7 Day Free Trial: https://www.itrockstars.net What does it take to survive and thrive in the ever-changing IT industry? In this episode, we sit down with an MSP veteran with 29 years of experience, tracing his journey from computer recycling to managed IT services and the growing role of compliance and AI in today's market. The evolution of MSPs: From hardware to compliance & cybersecurity The rise of AI & Microsoft Copilot – what it means for MSPs The increasing compliance demands on businesses & MSPs Lessons from decades in IT & where the industry is headed From early days managing thousands of machines for American Express to helping SMBs navigate cybersecurity frameworks like Cyber Essentials, this conversation is packed with insights for MSPs looking to stay ahead in a rapidly shifting landscape.

IT Rockstars https://www.itrockstars.net 7 Day Free Trial Are you an MSP or IT business wondering how to create effective ad images for LinkedIn, Facebook, or Instagram? In this video, I’ll show you exactly where I get my ad creatives from and how you can run successful ad campaigns without relying on generic templates. But before that, I’m sharing my weekly ad performance breakdown—real stats from my own campaigns! You’ll see how much I spent, how many leads and purchases I generated, and why lead generation ads work best for MSPs compared to direct sales ads. What You’ll Learn in This Video:✅ My latest Meta ad results (costs, leads, and conversions)✅ The difference between lead gen ads vs. sales-focused ads for MSPs✅ Why nurturing leads is key to long-term success✅ Where to get professional, custom-designed ad images✅ Why I use 99designs instead of Canva for ad creatives Get Better Ad Images with 99designsForget boring Canva templates! I’ll show you how to launch a design contest on 99designs, get 20-100+ custom ad creatives, and pick the best-performing designs for your campaigns. This method has helped me optimize ad performance and improve my ROI! If you're running ads for your MSP, you don't want to miss this!

Get Help Generating Leads For Your MSP: https://www.itrockstars.net MSPs & IT business owners – if you're running ads but struggling to turn leads into real sales appointments, this video is for you! I’ll break down Lead Scoring – a game-changing strategy that helps you identify your hottest prospects so you know exactly who to call and when. Plus, I’ll show you real ad stats from my latest campaign.

We dive into how to generate and convert leads for your MSP or IT business. We'll break down how our highly effective Meta lead generation ads have generated 52 leads in just 7 days and at an affordable cost. But the real secret is in what happens AFTER you get those leads. You'll learn: How we use automation to deliver valuable educational content to leads The power of direct mail to engage and remind leads of your offer How lead scoring helps us identify and focus on the hottest leads The exact steps of our lead nurturing process, from CRM to appointment setting This system is perfect for MSPs looking to streamline their lead generation and conversion efforts.

MSP Owners: Want to know the hidden marketing secret that could make your business stand out and attract more clients? Tim Fitzpatrick shares how a simple differentiating message—like a roofer promising to “treat your home like it’s our own”—can make all the difference, and how MSPs can apply the same principle to speak to their clients' real pain and deliver the results they actually care about. https://www.itrockstars.net

In this video, I break down a live Meta Ads campaign specifically for MSPs and IT service providers. Watch as I walk you through: ✅ Weekly ad performance stats from the IT Rockstars account✅ Cost per lead (CPL) insights and why lead quality matters✅ The full funnel setup, from ad creatives to the landing page✅ My email automation process to filter and nurture leads Learn how I generated 6-8 leads at around $7 each, with tips on how to improve lead quality and what to do with your leads after they opt-in. If you're an MSP looking to streamline your marketing with Meta Ads, this video is for you. Have questions or need help setting up your ads? Drop them in the comments below! Don’t forget to like, subscribe, and hit the bell icon for weekly ad performance updates and practical marketing tips for MSPs! #MSPMarketing #MetaAdsForMSPs #LeadGeneration   https://www.itrockstars.net

Welcome to the final video in our Lead Generation Series for MSPs. In this video, I’ll introduce the Power Audience concept—a proven strategy to build and leverage a large audience over time, generating consistent leads and driving long-term growth for your MSP. Ready to Build Your Power Audience? Join our membership for a done-with-you service, including step-by-step guidance, templates, and weekly support: https://www.itrockstars.net Work with me directly to set up and manage your marketing system: https://calendly.com/itrockstars/one-on-one-with-scott-clone

Welcome back to our Lead Generation Series for MSPs. In this video, I’ll walk you through the practical steps to set up and run lead gen ads that drive results for your MSP. With insights from working with over 500 MSPs since 2016, I’ll share what works, what doesn’t, and the lessons we’ve learned so you can avoid costly mistakes. Want to Work With Us? Join our membership for a done-with-you service to create high-performing ads: https://www.itrockstars.net Schedule a call with me to manage your ads and marketing strategy: https://calendly.com/itrockstars/one-on-one-with-scott-clone

Welcome back to the Lead Generation Service for MSPs! In this video, I’m sharing real-world stats from one of our best-performing campaigns at IT Rockstars. You'll see exactly how we helped Steve from Tekcom Computers in Wylie, Texas, generate 24 leads in just four days with a minimal budget using lead gen ads on the Meta platform. Ready to Level Up Your Lead Gen? Join our membership for a done-with-you marketing service: https://www.itrockstars.net Work with me directly to manage your marketing and ad spend: https://calendly.com/itrockstars/one-on-one-with-scott-clone Stay tuned for the next video, where I’ll walk you through how to set up lead gen ads for success in your MSP business.

In this video, we’re diving into the top lead generation strategies for managed service providers (MSPs) and IT businesses. I'll cover the pros and cons of each method, sharing insights from over 500 MSPs we've worked with at IT Rockstars. Whether you’re looking to scale your client base or just starting your marketing efforts, this video is packed with actionable advice. Want Help with Your Marketing? Join our membership for a done-with-you lead generation service: https://www.itrockstars.net Schedule a call with me: https://calendly.com/itrockstars/one-on-one-with-scott-clone

Many MSPs have tried tactics like Google Ads, hiring salespeople, SEO, social media, and building flashy websites—only to find they’re still not getting results. The problem often comes down to one thing: a lack of an intentional and strategic lead generation system. In this episode, I explain how to create a predictable, scalable system that not only brings in leads but also adds long-term value to your business. Ready to take action? Visit our website: https://www.itrockstars.net Book a one-on-one call with me: https://calendly.com/itrockstars/one-on-one-with-scott-clone

I spoke with Michael Bakaic of The Cyber Score - he's been helping a handful of MSPs with in person events - something I've always struggled to get my head around. Michael dives into the ultimate conversation starter at events for MSPs which is his "Cyber Score" hook. Like this video and want to learn more about IT Rockstars? Visit: https://www.skool.com/mspgames

Inspired by a recent 5:30 a.m. encounter with Gary Vaynerchuk's latest advice. Gary advocates for a return to daily posting—videos, images, and content shared across all platforms—to connect with a hyper-targeted audience. But is it really the best strategy in 2024? Scott reflects on his past experience posting every day, the effectiveness of ads for generating leads, and the challenges IT businesses face in creating genuine content. Should he go back to daily posting or stick with the simplicity of ads? Join Scott as he breaks down the pros and cons, shares his personal journey, and considers what authentic social media engagement means for MSPs today.