Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
Health & Fitness
Technology
About Us
Contact Us
Copyright
© 2024 PodJoint
Loading...
0:00 / 0:00
Podjoint Logo
US
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/84/e7/82/84e78241-c35c-b873-4cd6-9e8d14b17246/mza_5984559954856697272.png/600x600bb.jpg
The Matuta Micro Podcast
Simon Cooper
22 episodes
3 months ago
Show more...
Marketing
Business
RSS
All content for The Matuta Micro Podcast is the property of Simon Cooper and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Show more...
Marketing
Business
Episodes (20/22)
The Matuta Micro Podcast
How Artificial Intelligence is Revolutionising Our Daily Lives
In recent years, artificial intelligence (AI) has evolved from a concept confined to science fiction into a practical tool that's transforming how we handle everyday tasks. This transformation isn't just affecting large corporations or tech enthusiasts; it's making a significant impact on ordinary people's daily lives, offering solutions that save time, reduce stress, and enhance productivity.
Show more...
9 months ago
17 minutes 6 seconds

The Matuta Micro Podcast
My Unconventional Strategies for Corporate Wellness
Let me share with you the surprising tools and practices that have become indispensable in my quest for peak performance and work-life harmony.
Show more...
11 months ago
12 minutes 26 seconds

The Matuta Micro Podcast
Boosting Workplace Productivity and Employee Happiness With AI: A Comprehensive Guide
This podcast explores how AI can be leveraged to boost workplace productivity and increase employee happiness, creating a win-win situation for both employers and employees.
Show more...
12 months ago
13 minutes 32 seconds

The Matuta Micro Podcast
2025 Marketing Trends: Navigating the Future of Digital Engagement
In this comprehensive exploration, we'll delve into the key marketing trends that are set to dominate in 2025, providing insights and strategies for businesses to stay ahead of the curve.
Show more...
1 year ago
11 minutes 40 seconds

The Matuta Micro Podcast
Crafting a Robust Marketing Plan for 2025: A Comprehensive Guide
As we approach 2025, the marketing landscape continues to evolve at a rapid pace. To stay ahead of the curve and ensure your business thrives in this dynamic environment, it's crucial to develop a well-thought-out marketing plan. This podcast will guide you through the essential steps to create a comprehensive marketing strategy that will set you up for success in 2025 and beyond.  
Show more...
1 year ago
10 minutes 4 seconds

The Matuta Micro Podcast
Where to Invest Your Marketing Budget: A Comprehensive Guide for 2024 and Beyond
There's no true answer to the question "where best to invest my money?". Each organisation is different with varying aims and goals. Use this guide as a generalisation on where to invest your budget in 2024 and beyond, helping you navigate the complex world of modern marketing.
Show more...
1 year ago
9 minutes 47 seconds

The Matuta Micro Podcast
The Future of AI in Digital Marketing: Navigating the New Frontier
In the rapidly evolving landscape of digital marketing, artificial intelligence (AI) has emerged as a transformative force, reshaping how businesses connect with their audiences and optimise their marketing strategies. As we stand on the cusp of a new era in marketing technology, it's crucial to explore the potential impact of AI and how it will redefine the future of digital marketing.
Show more...
1 year ago
9 minutes 8 seconds

The Matuta Micro Podcast
Automated Marketing: Balancing Costs and Returns in the Digital Age
As with any investment, it's crucial to understand both the costs involved and the potential return on investment (ROI). Let's dive into the world of automated marketing to explore its financial implications and benefits. https://matuta.studio/insights/the-costs-and-roi-of-account-based-marketing
Show more...
1 year ago
5 minutes 56 seconds

The Matuta Micro Podcast
Unleashing the Power of ABM: The Ultimate Mini-Guide to Rapid Implementation with Automated Marketing
Account-Based Marketing (ABM) and Automated Marketing are two powerful strategies that, when combined effectively, can revolutionise your B2B marketing efforts. Here's a mini-guide on how to swiftly implement ABM with Automated Marketing:
Show more...
1 year ago
4 minutes 32 seconds

The Matuta Micro Podcast
How Can Golf Help with Your Transformational Marketing? (seriously)
In this podcast, we'll explore how the principles of this versatile (and notoriously tough) game can be applied to elevate your marketing strategies. So, whether you're a seasoned golfer or have never set foot on a green, join me as we tee off into the world of golf-inspired transformational marketing.
Show more...
1 year ago
14 minutes 38 seconds

The Matuta Micro Podcast
How Account-Based Marketing (ABM) Spans Across Multiple Industries
In this podcast, we'll explore how ABM spans multiple industries, examining its applications, benefits, and the reasons behind its widespread adoption.
Show more...
1 year ago
14 minutes 51 seconds

The Matuta Micro Podcast
The Impact of Marketing-Career Parents on Children: A Comprehensive Analysis
In this podcast, we'll explore the multifaceted effects of our career choices on family life, examining both the advantages and potential drawbacks. We'll delve into how our international careers influence our children's worldview, their understanding of work-life balance, and their own aspirations. As a special treat, we've included some insights from our son Hugo, offering a child's perspective on growing up in a globally-connected household.
Show more...
1 year ago
19 minutes 43 seconds

The Matuta Micro Podcast
The Costs and ROI of Account-Based Marketing (ABM): A Comprehensive Analysis
Download the full whitepaper here - https://matuta.studio/insights/the-costs-and-roi-of-account-based-marketing This podcast delves into the various aspects of ABM costs, explores its ROI potential, and provides real-world examples to illustrate its effectiveness.
Show more...
1 year ago
13 minutes 8 seconds

The Matuta Micro Podcast
Key Considerations for Businesses Looking to Leverage AI's Transformative Potential
In today's rapidly evolving technological landscape, artificial intelligence (AI) has emerged as a pivotal force driving innovation and transformation across industries. As businesses strive to remain competitive and relevant, the adoption of AI technologies has become not just advantageous, but increasingly essential. However, the journey towards AI integration is complex and multifaceted, requiring careful consideration and strategic planning. This article explores the key considerations that businesses must address when leveraging AI's transformative potential.
Show more...
1 year ago
8 minutes 7 seconds

The Matuta Micro Podcast
The Evolution of Artificial Intelligence: From Origins to Modern Revolution
By understanding the history and progression of AI, we can better appreciate its current impact and anticipate future advancements - download the full whitepaper here - https://matuta.studio/insights/the-evolution-of-artificial-intelligence-from-origins-to-modern-revolution
Show more...
1 year ago
19 minutes 44 seconds

The Matuta Micro Podcast
Unlocking Your Leadership Potential: The Transformative Power of Coaching
In today's fast-paced and ever-evolving business landscape, effective leadership is more crucial than ever. As organisations face unprecedented challenges and opportunities, the demand for skilled, adaptable, and emotionally intelligent leaders continues to grow. Enter leadership coaching - a powerful tool that's revolutionising the way we develop and nurture leadership talent.
Show more...
1 year ago
16 minutes 56 seconds

The Matuta Micro Podcast
Automated Marketing: A Historical Perspective and Its Transformative Potential for SMEs
The evolution of automated marketing has been nothing short of revolutionary. From its humble beginnings in the late 20th century to its current sophisticated state, automated marketing has dramatically altered the landscape of commercial strategy. This podcast delves into the history of automated marketing and explores how Small and Medium-sized Enterprises (SMEs) can harness its power to transform their business approach.
Show more...
1 year ago
8 minutes 10 seconds

The Matuta Micro Podcast
How AI Complements an ABM Strategy
In today's rapidly evolving B2B landscape, the fusion of Account-Based Marketing (ABM) and Artificial Intelligence (AI) represents a powerful synergy that can revolutionize how businesses approach their high-value accounts. This article delves deeper into the ways AI can enhance and complement a basic ABM strategy, providing a comprehensive look at the benefits, challenges, and future prospects of this technological integration.
Show more...
1 year ago
10 minutes 21 seconds

The Matuta Micro Podcast
How AI Can Help Kids During Back-to-School Week
As summer break comes to an end and the new school year approaches, many students face challenges in transitioning back to their academic routines. Artificial Intelligence (AI) can play a significant role in easing this transition and setting students up for success. Here's how AI can help kids during the crucial back-to-school week.
Show more...
1 year ago
3 minutes 44 seconds

The Matuta Micro Podcast
The Cost Saving Advantages of Marketing Automation
In today's fast-paced digital landscape, marketing automation has emerged as a transformative tool for businesses aiming to streamline their marketing efforts and maximize efficiency. It offers numerous benefits, with cost savings being one of the most significant advantages.
Show more...
1 year ago
4 minutes 33 seconds

The Matuta Micro Podcast