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The Marketing for Health Coaches Podcast
Amy Lippmann
105 episodes
5 days ago
In this episode you’ll learn: 🔍 The common mistake that quietly repels your audience 🧩 Why your freebie might feel “meh” (even if the info is solid) ❓ What makes people scroll right past your free gift without clicking “download” If you’re stuck in “what should I give away?” limbo…or wondering why your current freebie isn’t doing anything for your business…this episode will help. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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Entrepreneurship
Business
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All content for The Marketing for Health Coaches Podcast is the property of Amy Lippmann and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode you’ll learn: 🔍 The common mistake that quietly repels your audience 🧩 Why your freebie might feel “meh” (even if the info is solid) ❓ What makes people scroll right past your free gift without clicking “download” If you’re stuck in “what should I give away?” limbo…or wondering why your current freebie isn’t doing anything for your business…this episode will help. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
Show more...
Entrepreneurship
Business
Episodes (20/105)
The Marketing for Health Coaches Podcast
#103: Why Your Free Gift Isn’t Working…And How to Fix It
In this episode you’ll learn: 🔍 The common mistake that quietly repels your audience 🧩 Why your freebie might feel “meh” (even if the info is solid) ❓ What makes people scroll right past your free gift without clicking “download” If you’re stuck in “what should I give away?” limbo…or wondering why your current freebie isn’t doing anything for your business…this episode will help. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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5 days ago
15 minutes

The Marketing for Health Coaches Podcast
#102: How to Move Through Self-Doubt Around Selling Your Health Coaching Programs
In this episode you’ll learn: The #1 most important thing to stop doing during sales conversationsWhat programs to invite people into during initial consultationsA hidden mindset habit that could be quietly sabotaging your consultsA simple exercise to uncover what you're really believing about your ability to sellThis episode will help you lead your initial consults, instead of shrinking inside them. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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1 week ago
20 minutes

The Marketing for Health Coaches Podcast
#101: How to Sign Clients Before You Have Testimonials
In this episode you'll learn: ✅ What to do when you only have 1–2 clients (or none yet) ✅ Creative ways to share powerful storiesthat built trust and credibility ✅ Alternatives you can lean on until you have testimonials After listening to this episode, you’ll feel confident showing up, building credibility, and signing clients, even without a stack of testimonials. ✨ Links/Resources mentioned on the show: Episode #41: How to Collect & Use Testimonials to Get More Health Coaching Clien...
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2 months ago
16 minutes

The Marketing for Health Coaches Podcast
#100: How to Invite Clients to Keep Working With You
In this episode you’ll learn: ✅ The mindset shift that makes re-enrollment feel natural (for you and them) ✅ How to plant the seed early so clients expect to continue ✅ The simple conversation to have before your final session ✅ The one phrase you should never use when offering ongoing work When you master this, you’ll: Help clients create deeper, longer-lasting transformationsSpend less time marketing and more time coachingNeed fewer new clients to hit your income goals Links/Resources...
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2 months ago
20 minutes

The Marketing for Health Coaches Podcast
#99: What to do If You’re Drained After Client Sessions
You know that feeling when you finish a client session and your energy is completely gone? You love the work, but holding space for others leaves you feeling wiped out. In this episode, you’ll discover: Why that post-session exhaustion happens (and it’s not just “being empathetic”) A simple 2-part process to prevent feeling drained during sessions How to set boundaries that protect your emotional well-being Small mindset shifts that change how you feel before, during, and after sess...
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2 months ago
26 minutes

The Marketing for Health Coaches Podcast
#98: The Necessary Thought Patterns That Allow You to Attract Clients With Ease
Ever notice how easy it is to bond with friends or family over what’s not working? We vent, we complain, we share the drama, there’s a release. It feels good… for a moment. But here’s the catch: Whatever we think about, talk about, or focus on…we magnetize. In this week’s podcast episode, I’m breaking down the invisible thought patterns that might be blocking you from getting clients (even if you’re doing “all the right things”). And more importantly, I’ll show you how to shift them so ...
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3 months ago
19 minutes

The Marketing for Health Coaches Podcast
#97: When It’s Not About the Kale: Coaching Clients Beyond Food Struggles
You know that moment in a session when a client says, “I hate my body at this weight—and most of all, I hate how it feels.” And inside… you freeze. Because you know it’s not about kale. Or salads. Or another meal plan. But you're stuck thinking: 👉 How do I meet them in this vulnerable moment? 👉 What do I say that actually helps—without repeating advice they’ve already heard? 👉 Where are the coaching tools that actually get to the root? In this episode, I talk with Katie Hegg, a Function...
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4 months ago
18 minutes

The Marketing for Health Coaches Podcast
96: How Angela Used Intuitive Eating to Help Clients Get Better Results
Do you ever feel totally drained after client sessions—like you're the one doing all the work? You’re not alone. In this episode, I’m joined by Angela, a functional nutrition practitioner and coach, who opens up about the shift that helped her stop feeling exhausted and start feeling energized after every call. Angela shares how learning to coach through the lens of Intuitive Eating—using tools from our Done-for-You Intuitive Eating Program—transformed not just her client results, but her ent...
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4 months ago
34 minutes

The Marketing for Health Coaches Podcast
REPLAY: How to Give Wellness Talks That Get You Clients Every Time
In today’s special episode of The Marketing for Health Coaches Podcast, I’m sharing the replay of today's live workshop. In this episode, you’ll learn: Why giving talks is THE best way to consistently get clientsThe most effective ways to promote your talks to make sure people show up and they are well attendedThe exact talk structure and materials you need to get clients every timeHow to give a talk, packed with great content, that is designed to get clients hungry to work with you&nb...
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5 months ago
1 hour 30 minutes

The Marketing for Health Coaches Podcast
#95: How to Get Health Coaching Clients From Your Very First Talk (Even If You’re Brand New)
You don’t need a big list, a social media following, or speaking experience to start getting clients from talks. In this episode, I’m showing you exactly how to get clients from your very first wellness talk — even if no one knows who you are yet. You’ll learn: ✅ How to find the right audience — even if no one knows who you are yet ✅ The simplest way to fill your talks (without relying on your own list) ✅ How to work with hosts and partners so they promote for you Whether you’re brand new or ...
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5 months ago
16 minutes

The Marketing for Health Coaches Podcast
#94: You Don’t Have to Be a Great Speaker to Get Health Coaching Clients From Wellness Talks
Think you need to be charismatic, polished, or extroverted to give a talk that gets clients? Think again. In this episode, learn why being a “natural speaker” is not a requirement — and how you can confidently lead a wellness talk (even if you’re quiet, nervous, or brand new to speaking). You’ll learn: ✅ Why being low-key or introverted might actually work in your favor ✅ What really makes a talk effective (hint: it’s not your delivery style) ✅ How to make a graceful, non-salesy invitation t...
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5 months ago
18 minutes

The Marketing for Health Coaches Podcast
#93: Why Talks Are the Secret Weapon for Health Coaches in 2025
Feeling like it’s harder than ever to stand out and get clients online? In this episode, I share why giving wellness talks is one of the smartest, fastest strategies for health coaches and functional nutrition practitioners in 2025 — especially in a world that’s noisier and more distracted than ever. Whether you're brand new or experienced, you'll learn how to use talks to create real connections, build immediate trust, and book clients — even if you're not a “great” speaker. Here’s what you’...
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5 months ago
14 minutes

The Marketing for Health Coaches Podcast
#92: The Easiest Way to Grow Your Health Coaching Business (Faster Than Social Media Ever Will)
Let’s be honest: Social media isn’t delivering the way it used to. Maybe you’re doing all the things—posting, creating Reels, trying to be consistent—and still not seeing clients come in. Or maybe you want to show up more… but social media just feels overwhelming, time-consuming, and unclear. Either way, there’s nothing wrong with you. It’s the strategy that’s broken. In this episode, I’m sharing why wellness talks are the easiest and fastest way to grow your business in 2025—especially if s...
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5 months ago
14 minutes

The Marketing for Health Coaches Podcast
#91: Nobody Knows What a Health Coach Is — And Why That’s Actually a Good Thing
Have you ever struggled to explain what you do — only to be met with blank stares? You’re not alone. And the good news is... it doesn’t matter if people know what a health coach is. "How will anyone hire me if they don't even understand what I do?" You'll learn: Why you don’t need to "educate" your audience to get clients How to stop selling your title and start selling transformation A simple mindset shift that makes client conversations so much easier How to talk about what you ...
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6 months ago
7 minutes

The Marketing for Health Coaches Podcast
90: Why Isn’t My Marketing Working?
I recently met Barb, a Functional Nutrition Practitioner, who’s been building her business for 3 years. She’s posting on social media. She’s got a website. She’s networking every week. She’s been doing all the things — but still no discovery calls. No referrals. No new clients. Just a whole lot of… silence. In this episode you get to hear me coach Barb — as we discuss why she’s hit a major brick wall with her marketing, and I share my guidance on what she should do differently. If you’v...
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6 months ago
15 minutes

The Marketing for Health Coaches Podcast
#89: 5 Clients in 3 Months: Marylou’s Journey in The Abundant Health Coach
If you’ve ever wondered why potential clients don’t say yes—or why your marketing isn’t landing the way you want it to—you need to hear Marylou’s story. Before the Abundant Health Coach, she had been coaching for four and a half years, feeling like she just couldn’t get the momentum she wanted. The problem? Nobody really understood what she did. Her messaging wasn’t landing. Even a good friend of hers admitted that it was really hard to understand how her coaching helped. She was ...
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7 months ago
29 minutes

The Marketing for Health Coaches Podcast
#88: The Truth About Money Objections (And How to Respond)
In this episode you’ll learn The 4 key reasons people say they can’t afford it (and how to change this)The most important thing to do during your initial consultations to get more YES’sA powerful strategy to help potential clients say yes—even if your pricing is a stretch Links/Resources mentioned on the show: Enrollment for The Abundant Health Coach opens in a few weeks. This is our live 9-month group program where you’ll learn how to consistently make 5K per month (without an email list o...
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7 months ago
21 minutes

The Marketing for Health Coaches Podcast
#87: Not all Health Coaches Need Social Media
If you’ve been spending a lot of time on social media—creating posts, reels, and stories—and not booking the clients you want, you’re not alone. And it’s not your fault. Social media has changed dramatically over the past few years. That’s why if you’ve been spinning your wheels trying to “crack the code,” this is your permission to stop. A big social media following does NOT equal a full coaching practice. I’ve seen health coaches with thousands of followers struggle to make consistent incom...
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7 months ago
27 minutes

The Marketing for Health Coaches Podcast
#86: The Fastest Way to Get Paid as a Health Coach
You’ve probably heard that creating a course or a signature group program is the way to make “passive income” as a health coach. But here’s the truth: Launching a group program too soon can actually slow you down and keep you stuck in money struggles. I’ve seen it happen over and over—coaches spend months creating a program, designing a sales page, and posting online… only to realize they don’t have enough people ready to buy. If you want to start making real money as a health coach, you need...
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8 months ago
13 minutes

The Marketing for Health Coaches Podcast
#85: How to Make, Keep, and Manage Your Money as a Newer Health Coach
In this episode, you’ll learn: The three essential categories where your money should go—and how to balance themA simple rule of thumb for how much to pay yourself (even if you’re just starting out)How to avoid overspending on unnecessary expensesHow much to set aside for taxes so you’re never caught off guardWhen you should start paying yourself (and why this is vital to your mindset and success) Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan
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8 months ago
20 minutes

The Marketing for Health Coaches Podcast
In this episode you’ll learn: 🔍 The common mistake that quietly repels your audience 🧩 Why your freebie might feel “meh” (even if the info is solid) ❓ What makes people scroll right past your free gift without clicking “download” If you’re stuck in “what should I give away?” limbo…or wondering why your current freebie isn’t doing anything for your business…this episode will help. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan