We’re taking a detour from our regularly scheduled mindset & social media marketing chats to talk more about salon ownership. Many people think the only way to own a salon is to rent a storefront (which is great) but it’s not the only way! I’m breaking down the reasons that I decided to convert a house into a salon 9 years ago (and did it again for our new salon) and the steps that I took to get the ball rolling. If you find value in this episode share it with your hair besties and leave me a review on Apple Podcasts 🎧

This episode is all about shifting your mindset around blank space on your appointment book. I’m sharing tips and tricks in this episode to help you to stay focused on actual growth opportunities that you can leverage to your advantage when you aren’t working with clients. These are the things that make a huge impact on your success as a stylist. ✨✨✨ On last week’s episode we talked about ways to plan for ebbs and flows in your business, this makes a great companion to this episode, so make sure to give that a listen as well! https://theimpactfulstylist.mykajabi.com/30daysofCONTENT

The common misconception that people in the industry often have is that there’s something wrong with them if their appointment book is slower during certain months. The truth is, it takes TIME to build a consistent clientele. We’re playing the long game… this doesn’t happen over night. Give yourself lots of grace… and listen to this episode for actionable tips and mindset shifts to help you to approach the ebbs and flows of your business with more confidence and calm. FREE 30 days of Content Strategy: https://theimpactfulstylist.mykajabi.com/30daysofCONTENT Find A Hairstylist | Pre-Vetted Stylists Only | Find Your Hair Stylist Other episodes that you may find helpful on this topic: https://open.spotify.com/episode/0O1eC5w6gVhifhVEfRERRy?si=0bPp4rQdSSyObPhGKaI8PQ

This episode has something for every stylist no matter what stage you are in your career! It’s a MUST listen especially if you want some actionable advice and inspiration. 🫶 This week’s episode I’m interviewing Darrian McDuffy who in 3 short years has built a booming clientele and has increased her income by $25,000 each year that she’s been working behind the chair! ALL the while living her best life… which is what we all want, right?! I’m getting down to the nitty-gritty and asking her how she did it. Follow Darrian on Instagram: https://instagram.com/darriandoeshair?igshid=MzRlODBiNWFlZA== Ready to attract those dream clients through the socials but not sure what to say? Download my 30 Days of Content Strategy!! It’s FREE 👇 https://theimpactfulstylist.mykajabi.com/30daysofCONTENT

That episode title… yes, please! The truth is, we can’t just wish away for these things. Sometimes we’re actually blocking these things and we don’t even know it. In this episode, I’m discussing some of the realizations that I’ve had around ways that I would keep myself stuck and what has worked for me to not stay stuck in the same patterns.

In this episode I have the pleasure of having one of my longtime mentors Nina Kovner of Passion Squared as my guest! This episode is all about boundaries…. I love this topic so much as I didn’t learn about setting healthy boundaries until I was well into my late 30’s and quite frankly didn’t even know what boundaries were! I do know that learning more about setting boundaries in my professional and personal life have helped me so much to minimize feelings of burn out, resentment, codependency, etc. What I’ve come to learn and why I love Nina and Passion Squared: doing the inside work matters and is equally as important as working on your technical skills as a stylist. 💯 There are so many great resources for you to check out from this episode! Namely, The Awesome AF Healthy Boundary Handbook. My AwesomeAF Healthy Boundary Handbook - Passion Squared Where to find Passion Squared on Instagram: https://instagram.com/passionsquared?igshid=MzRlODBiNWFlZA==

Let’s take the pressure off of ourselves to post on 5 different social media platforms shall we? In this week’s Impactful Stylist episode I’m sharing TONS of simple tips to make social media work FOR YOU and not spend a million hours a week making content. The key is committing to a strategy that works for you: this is when you start to fill up those gaps on your appointment book and the stream of awesome clients only propels your self confidence even more! (As well as your bank account) 💵 Resources: (free) 30 Days of Content Strategy: https://bit.ly/ImpactfulStylist This is the reel (mentioned in this episode) where I walk you through adjusting color that looks too washed out in a hair pic: https://www.instagram.com/reel/CjTnMuIu3Hg/?igshid=NTc4MTIwNjQ2YQ== Goal Setting Masterclass: https://bit.ly/ImpactfulStylist

This episode is the perfect fusion of a mini Masterclass and TEDtalk on the importance of maximizing your time in the salon to not only help you to make more money but also to give you more fulfillment and more work/life balance. Part of building an impactful life is becoming more intentional with our lives and how we spend our time. This includes HOW we’re scheduling our clients for the day! It’s the little shifts that we can make that give us more wealth and fulfillment in our every day life. Follow this link for the Goal Setting Masterclass: https://bit.ly/ImpactfulStylist Follow: @theimpactfulstylist

On this episode I’m talking about 2 ways that I grew my business by doing something that I NEVER imagined myself doing as an introvert! NETWORKING! The funny thing is: I never realized that building connections with other hairstylists could help to grow my business in the ways that it has! The result has been more abundance & fulfillment and making real connections with some awesomely talented people! Surrounding yourself with the right people (even on a virtual level) will set you up for some pretty life changing things if you’re open to it! To reserve your spot for the (FREE) Own Your Beauty Virtual Conference: https://bit.ly/ImpactfulStylist More info on Find Your Hairstylist: Find A Hairstylist | Pre-Vetted Stylists Only | Find Your Hair Stylist

In this episode I’m talking to Jasmine Jauer, stylist, salon owner, founder of the soon-to-be-launched Beauty Business Mastermind, and the brilliant human responsible for putting together the Own Your Beauty Virtual Conference! We’re talking about how she got her start in the industry as well as how your mindset, willingness to pivot when needed and resourcefulness are sooooo important to build a successful and fulfilling career. We’re also discussing details about her upcoming Mastermind as well as the FREE Own Your Beauty Virtual Conference on May 15th and why you don’t want to miss it! ✨✨🫶 Reserve your spot for the conference: https://thebeautybusinessconsultant.mykajabi.com/own-your-beauty Follow Jasmine Jauer on Instagram ⬇️ (and to get more info on her Beauty Business Mastermind, doors are opening June 1st!) https://instagram.com/your_beautybiz_bestie?igshid=YmMyMTA2M2Y=

There are so many things that I wish I would have known earlier in my career! These are the things that I wish I would have known as a beauty school graduate and an assistant. You’re not just someone who tears foils but your time as an assistant is a partnership. Are you getting the most out of it that you can? Let’s talk about it! Get my FREE 30 Days of Content Strategy by going to @theimpactfulstylist on Instagram and clicking the link in my bio. To join the Magnetic Marketing waitlist click the link in my Instagram bio.

I’ve worked as a booth renter and as a commission stylist.. and Spoiler alert 🚨: There is no one size fits all answer to the age old question of which is better. There are a lot of variables to consider when making this decision and YOU are the only one that can decide which way works better for you and what will help you to best meet your career goals and lifestyle. In this episode we’re going over pros/cons of both. In this episode I mention 2 different Instagram accounts to follow: @smallbusinesscpa as well as @beautybusinessguide. Also, follow @theimpactfulstylist and click the link in my bio to get your 🆓 30 Days of Content Strategy to easily attract your dream clients. ✨

I’m catching up with THE awesome Krystine Sherwood (The Beauty Pro Coach)!! We’re dishing about how shedding (clients, relationships, old habits or ways of thinking) can feel like a failure and like our world is crashing down, when in reality it’s TOTALLY NECESSARY to evolve as your next level self. When we make changes in our lives whether behind the chair or in our personal lives it can feel SO terrifying… this is completely normal! This episode is for you if you’re feeling lost or need to start to make some moves in your career, but are afraid of change. Follow Krystine Sherwood on IG: @thebeautyprocoach

In this week’s episode I’m catching up with the brilliant mind of Kelly Maxwell: extension specialist and CEO of Find Your Hairstylist, a website that connects hairstylists with their dream clients! Kelly shares what inspired her to become a hairstylist, how choosing to specialize in extensions changed the game for her AND how Find Your Hairstylist works! The concept behind Find Your Hairstylist is absolutely brilliant! I can’t wait for you guys to hear all about it, because it benefits clients AND stylists alike- it’s kind of a big deal! 🎉🎉 If you’re a stylist who specializes you won’t want to miss this episode! Instagram: @findyourhairstylist , @kellymaxwellhair

There’s nothing more frustrating than having a bunch of cancellations or no-shows on your book! In this episode I talk about what we started doing in my salon a year ago to minimize no shows and cancellations- it has completely changed everything! Empowering yourself to take responsibility and put consistent policies in place allows you to keep the right clients in your chair… and continue attracting clients that will respect your time. ✨

Specializing as a stylist is a BIG step and isn’t for everyone, but if it’s something that you have your heart set on, it can be achieved through intentional & strategic planning. My advice on this week’s podcast is not a one size fits all, as everyone’s financial situation and goals are so different. I simply share my story and what steps I took to encourage you to plan intentionally if specializing is your goal as a stylist. Accounts mentioned on this episode to follow: @beautybusinessguide @smallbusinesscpa @themillionairehairstylist And of course, follow me! @theimpactfulstylist

In the hair industry, you get in return exactly what you’re willing to put into your craft AND your social media. These are the things that I did to build a full extension clientele and to stand out in a sea of other stylists. Get my FREE 30 Days of Content Strategy by clicking the link in my Instagram bio: @theimpactfulstylist.

We all want more clients who we look forward to seeing on our schedules…the one’s who feel like pure sunshine to be around ☀️ But what are you actively doing to attract that type of client? It’s possible to have a clientele FULL of these dream humans 🤍 Also in this episode I discuss a specific (simple) strategy that helps to begin to build those potential relationships. ✨✨✨ Also, to get my FREE 30 Days of Content Strategy, go to @theimpactfulstylist on Instagram and click the link in my bio. 🫶

Recognizing and positioning yourself as a brand as a stylist is more important now than ever. When you begin to build your own personal brand you open yourself up to SO many opportunities. These opportunities could mean additional streams of income on top of bringing in your dream clients. The possibilities are endless. 🥂