Right now, your brand might be blending into the noise—and not because you’re not talented enough, experienced enough, or posting enough. It’s because you haven’t built the foundation that makes people stop scrolling, lean in, and remember you. In this episode of The From Scratch Podcast, I’m pulling back the curtain on the five brand pillars that turn “just another option” into the only option—your audience, your personality, your purpose + position, your messaging, and your story. I’ll shar...
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