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Retail expert Karen Green joins Nina Pullman to analyse news that Amazon is closing its physical ‘Fresh’ stores and ask: what will the online giant do next in produce and how might this affect suppliers? Plus, Karen gives her view on current and future retail trends, including how to navigate food inflation, why Tesco is nailing it on all tiers of produce and whether the UK shopper is ready for ultra quick delivery.
Talking of Tesco, the retailer has just won Retailer of the Year for best supporter of British apples and pears at the sector’s official launch event. To discuss the upcoming season, Nina is joined by FPJ colleagues Fred Searle and Tom Joyce to hear how the topfruit sector is feeling, how a high quality European crop in Poland and Belgium could impact UK topfruit sales, and whether seasonality is still relevant in such a mature category. The trio also consider the more unusual ways of promoting apples, from Pink Lady tattoos to seasoning pigs' feet.
We want your questions!
In our next episode, Nina, Fred and Michael will be taking questions from our listeners. Ask us anything about FPJ, the industry, a global market covered by Fruitnet’s sister titles or a specific category…
To submit a question, you can:
Don’t forget to subscribe so you never miss a show. You can also download the FPJ app for the best listening experience.
The Fresh Produce Journal Podcast is produced and presented by Nina Pullman for Fruitnet Media International. It is part of the Fruitnet Podcast Network. Find out more at www.fruitnet.com/fresh-produce-journal/podcast.
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In this episode, host Nina Pullman speaks to John Hicks, director of brand and marketing for potato supplier Albert Bartlett, to get the lowdown on the company’s new deal with tennis legend Andy Murray. What does it take to sign a household name? Could produce brands be more ambitious with seeking celebrity partners? And how does brand marketing help boost an overall category? Listen for a fascinating and rare insight into one of the most proactive brands in produce.
Elsewhere, Nina is joined by Michael Barker for a wider discussion on the role of celebrities in fruit and veg, mulling over some of the biggest wins in recent years, and revealing their own celebrity fruit and veg wish-list if money was no object.
More info about this episode
This episode comes with a recommendation for a fellow farming industry podcast… Meet the Farmers is a weekly podcast sharing the personal stories of farmers from the UK and around the world. A different farmer is profiled each week and the show is hosted by rural podcaster Ben Eagle, founder of RuralPod Media. Ben talks with farmers about their journeys, challenges, and perspectives on key farming topics and issues.
Meet the Farmers is one of the longest standing farming podcasts around, having started in 2016. Listen and subscribe wherever you get your podcasts and available on Youtube, Spotify, Apple Podcasts and other podcast providers.
We’d love to hear from you!
You can email us at podcasts@fruitnet.com.
Subscribe to The Fresh Produce Journal Podcast and follow us on LinkedIn for our video clips. You can also listen via the FPJ App.
The Fresh Produce Journal Podcast is produced and presented by Nina Pullman for Fruitnet Media International. It is part of the Fruitnet Podcast Network. Find out more at fruitnet.com.
Hosted on Acast. See acast.com/privacy for more information.
From mango to mange tout, sales of fruit and veg are thriving, with the category reaching £14bn in sales for the first time ever last year. But while inflation is a big driver, it is far from the only explanation. Fresh Produce Journal Podcast host Nina Pullman is joined by Michael Barker and Fred Searle to lift the lid on what’s really happening in the category, charting the risers and fallers in the latest FPJ Big 50 Products, the definitive list of the top-selling fruit and veg.
Plus: what does the government’s new food strategy mean for fruit and veg sales? And is Joe Wicks’ recent post about expensive healthy food a sign of wider consumer discontent about rising prices?
More info…
Want to read the FPJ Big 50 Products? Subscribers to the magazine can find it through the FPJ App on the App Store or Google Play. For anyone else, copies are available for sale – email podcasts@fruitnet.com.
Don’t forget to hit subscribe so you never miss a show, and follow us on LinkedIn.
You can also download the FPJ App for a premium listening experience.
For sponsorship or advertising opportunities, visit the FPJ Podcast page.
The Fresh Produce Journal Podcast is produced and presented by Nina Pullman for Fruitnet Media International. It is part of the Fruitnet Podcast Network.
Artwork by Simon Spreckley and Mai Luong for Fruitnet. For more great content that can help you grow your business, visit fruitnet.com.
Hosted on Acast. See acast.com/privacy for more information.
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