The Deep Gripping Reality

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The Deep Gripping Reality

Steven J. Adelmund

214 episodes

6 days ago

TDGR podcast helps Leaders and Business Owners create winning strategies with Leadership lessons, digital marketing, and SEO! The Deep Gripping Reality Podcast (TDGR) is your place for digital marketing tips, tricks, hacks, personal sales strategies, and great leadership philosophies that stand the test of time. We provide all the insights you could need to be successful in an increasingly digital world! "It's about to get deep!" On all major Social Media Platforms @tdgrpodcast Brought to you by https://www.amarketingstrategy.com

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All content for The Deep Gripping Reality is the property of Steven J. Adelmund and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

TDGR podcast helps Leaders and Business Owners create winning strategies with Leadership lessons, digital marketing, and SEO! The Deep Gripping Reality Podcast (TDGR) is your place for digital marketing tips, tricks, hacks, personal sales strategies, and great leadership philosophies that stand the test of time. We provide all the insights you could need to be successful in an increasingly digital world! "It's about to get deep!" On all major Social Media Platforms @tdgrpodcast Brought to you by https://www.amarketingstrategy.com

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Episodes (20/214)

The Deep Gripping Reality

Tips from a Reformed Content-aholic

In this episode, I’ll dive deep on how to go from how an aspiring content creator can go no idea what to make, to creating a mega successful YouTube channel or bingeworthy content on any platform! Grab a pen and paper. It’s about to get deep!

2 years ago

19 minutes 39 seconds

The Deep Gripping Reality

Do Ethics Matter in Business?

In this episode, I sit down with Ginger Jansen and discuss the role of personal ethics and values in business. We look at Stoicism and practicality while drilling into actionable tips any professional can use. It's about to get deep!

2 years ago

21 minutes 1 second

The Deep Gripping Reality

I gave LIFE to AI. Here's what I learned.

This is not a drill! The Bots are here, people.

After a few recent experiments with BingAI and ChatGPT, I wanted to share some insights and predictions so I invited a friend on to discuss.

In this episode of The Deep Gripping Reality Podcast, special guest Ginger Jansen joins me to discuss the State of AI- where it is now, where it's likely headed, and what you need to know to thrive using it!

2 years ago

31 minutes 4 seconds

The Deep Gripping Reality

From chocolate bars, to chocolate Empire, the rise of Milton Hershey

In this episode of The Deep Gripping Reality podcast, we explore the story of Milton Hershey, and how he revolutionized the chocolate industry. We look at his humble beginnings and the obstacles he overcame to build the iconic Hershy empire. We also discuss the innovative techniques he employed to create the beloved Hershey’s chocolate bar, and brought it to every day Americans. It’s about to get deep!

2 years ago

7 minutes 51 seconds

The Deep Gripping Reality

Is Google's Search Reign over?

For decades, one name has dominated the search world. Google. Like Rocky Balboa in Rocky III, Google has successfully fended off bids of many would-be world champions with ease. However, much like Clubber Lang in the same movie, one company has slowly been building its core strengths. Biding their time until the perfect opportunity to strike presented itself. Who is this unlikely challenger? Microsoft's very own, Bing. Thanks to a recent $10 Billion super infusion into AI technology, Bing is poised to strike and pose a real challenge to Google's reign. Only one thing is certain, folks: it's about to get deep!

2 years ago

13 minutes 59 seconds

The Deep Gripping Reality

The Power of One More

This episode is dedicated to a very close friend of mine. You know who you are. All I ask is that you give it one more day.

2 years ago

19 minutes 1 second

The Deep Gripping Reality

Buying happiness

Believe it or not, money can buy happiness. In this episode of The Deep Gripping Reality podcast, I’ll tell you how I found happiness beyond my wildest dreams went after I became financially successful. I’ll tell you how I became financially successful, and how to define what makes you happy.

2 years ago

28 minutes 30 seconds

The Deep Gripping Reality

Dive Into the Deep End: Exploring the Latest in Streaming Marketing and Community Building

For my first guest of 2023, I chose someone who has had an immeasurable impact on me personally and professionally.

What's it take to build a modern marketing strategy? Does technology matter in content production? How powerful is community?

Today, my guest and I tackled all these questions and more. In this episode of The Deep Gripping Reality Podcast, I sit down with a good friend, Entrepreneur, Streamer, Marketer, and in many ways, mentor, Ginger Jansen. We talk about building bleeding-edge digital marketing strategies from scratch, building a community around a passion, and what it takes to produce and promote a streaming channel around MTG: Arena.

Though I myself am not much of a Magic The Gathering person, I am always impressed with people and their efforts to drive the future of their passions. I truly believe that The Dark Stream represents the future of live-streaming gaming! Check it out!

Check out the Dark Stream and MTG Rebellion:

The Discord Community: https://discord.gg/eRGf9v7V

The MTG Rebellion website https://mtgrebellion.com

Twitter: https://twitter.com/MtgRebellion

The Dark Stream Twitch: https://www.twitch.tv/mtgrebellion

The Dark Stream Live on YouTube: https://www.youtube.com/channel/UCir1ZMW3tIecBbLf2pME8dw

Check out The Biker Lawyers:

Website: https://thebikerlawyers.com

YouTube: https://youtube.com/@TheBikerLawyers

2 years ago

47 minutes 29 seconds

The Deep Gripping Reality

4 Must-Track Metrics for 2023

In marketing, it’s all about the metrics! If you’re not tracking the proper metrics to meet your goals, you will not understand what went wrong, what went right, and what you can improve on. In this episode of The Deep Gripping Reality podcast, we’ll go over the KPI‘s. You need to know for your marketing strategy in 2023 as well as Info about influencer marketing. It is about to get deep!

2 years ago

18 minutes 58 seconds

The Deep Gripping Reality

How MrBeast Burger Used Delivery Apps to Disrupt the Restaurant Industry Overnight

With over 126 million subscribers, Jimmy Donaldson, better known as MrBeast, is among the most popular YouTuber content creators in the world. Many of his viewers return to his channel for his famous giveaways and over-the-top stunts with each video reportedly costing an average of $1.5M over the course of several months to produce.

What his viewers may not know is how business savvy MrBeast is.

"It's about to get deep."

Show Notes:

Intro: stevezarro.com

(Works Cited):

Alexander, J. (2018, December 28). MrBeast, YouTube's viral philanthropist, explains where all that money comes from. The Verge. Retrieved January 2, 2023, from https://www.theverge.com/2018/12/28/18157845/mrbeast-youtube-donations-adsense-brand-deals

Curiosity Stream. (2022, March 19). The origin and Rise of MrBeast: Full documentary: Beyond the spotlight. YouTube. Retrieved January 4, 2023, from https://youtu.be/_Qq6sCvz4Z0

Donaldson, Jimmy Mr Beast. “Beast Burger Has Shared over $100 Million in Revenue with Restaurants across America 🥰 (They Keep Most the Rev from Orders They Fill for Us).” Twitter, Twitter, 14 July 2022, https://twitter.com/MrBeast/status/1547376277715357696?s=20&t=0qWXnuugKlhrqXk-ldQLMw

Forbes, Forbes Magazine, “Could Mrbeast Be the First YouTuber Billionaire?” https://www.forbes.com/video/6316324015112/

Forbes. (2021). Forbes. Retrieved from https://www.forbes.com/profile/mrbeast/

FTC, Federal Trade Commission Franchise Rule Compliance Guide

https://www.ftc.gov/system/files/documents/plain-language/bus70-franchise-rule-compliance-guide.pdf

Kelso, A. (2022, September 9). How Mrbeast burger's success could impact the restaurant industry. Forbes. Retrieved January 3, 2023, from https://www.forbes.com/sites/aliciakelso/2022/09/08/how-mrbeast-burgers-success-could-impact-the-restaurant-industry/

Kelso, Alicia. “Restaurant Industry Sales Expected to Hit $898 Billion This Year, up from $864 Billion in 2019.” Forbes, Forbes Magazine, 3 Feb. 2022, https://www.forbes.com/sites/aliciakelso/2022/02/01/restaurant-industry-sales-expected-to-hit-898-billion-this-yearup-from-864-billion-in-2019/?sh=1eea47d87ac9

McDonald's Corporation, "Our History: Ray Kroc & The McDonald Brothers." https://corporate.mcdonalds.com/us/en-us/about-us/our-history.html

MrBeast Philanthropy. (2021). MrBeast Foundation. Retrieved from https://www.beastphilanthropy.org/about/

The Deets. (2021). The Deets. Retrieved from https://www.thedeets.com/feastables/mrbeast

Torres, Rocio. “Mr Beast Burger Opens 1,000+ Locations in 2 Years.” Vetted Biz, 10 Nov. 2022, https://www.vettedbiz.com/mrbeast-burger/

QSR (2020, December 21). MrBeast burger crashes the Virtual Dining Scene. QSR magazine. Retrieved January 3, 2023, from https://www.qsrmagazine.com/news/mrbeast-burger-crashes-virtual-dining-scene

YouTube. (2017). Giving my Mom $100,000 (the proudest day of my life). YouTube. Retrieved January 6, 2023, from https://youtu.be/93s1JECSy60

YouTube (2020). I opened a restaurant that pays you to eat at it. (2020). YouTube. Retrieved January 6, 2023, from https://youtu.be/dg2Ag3e8W-Q

2 years ago

35 minutes 35 seconds

The Deep Gripping Reality

How to use AI for your business!

In this episode I break down the very latest and greatest in ai technology that any business of any size can use right now for free. From marketing to copywriting, voice over work to photography generation, the the future is here, the future is now, and the future is awesome for small businesses who take advantage of this opportunity! Here are the tools that I recommend and why, what to do with them, and how they can help take your digital marketing game to the next level!Grab a pen and paper, it is about to get deep!

3 years ago

39 minutes 31 seconds

The Deep Gripping Reality

An Infinite Truth

In this episode of the deep gripping reality Podcast I will be sharing the ultimate growth hack guaranteed to never expire. This hack is guaranteed to help you grow personally, spiritually, comma on social media, in business, and in life or your money back. By the end of this episode you'll understand why I say it's the only hack you'll ever need!

3 years ago

18 minutes 20 seconds

The Deep Gripping Reality

Social Media Alert! BeReal

In this episode of the deep gripping reality I am going to fill you in about everything you need to know about the upcoming new social media platform that has reached a 100 million daily active users called be real. I also am going to provide insights on a new feature for podcasters coming to and being rolled out in YouTube! It is about to get deep!

3 years ago

5 minutes 26 seconds

The Deep Gripping Reality

How to go viral with video

It is no secret that the Facebook algorithm is a beast that never stops evolving. However, there are certain things that you can do to produce content that will Be sure to boost your reach and conversions when trying to grow a business using Facebook marketing. In this episode I will let you in on tried and true secrets that I have discovered after over a year of testing various Facebook marketing strategies. Although TikTok is a rising star in the social media world, Facebook is and likely will ever be the king. If you've been looking for a way to ascend the king's Royal court, this is the episode you've been waiting for!

3 years ago

34 minutes 25 seconds

The Deep Gripping Reality

2022 YouTube Optimization Guide

You may have the best content on YouTube, but if it doesn't get found it might as well not exist. In this episode I'll take a quick dive into how to optimize your channel's content and your channel itself to get found on YouTube in 2022.

3 years ago

15 minutes 37 seconds

The Deep Gripping Reality

How TikTok works... (REALLY)

How much do you really know about TikTok? Sure it has the most advanced and sophisticated algorithm out there on any social platform. Sure it has the potential to give you the reach to millions of people a lot easier than other platforms. But why is the algorithm so advanced? How much do you actually know about the AI that drives TikTok or ByteDance, tiktok's parent company? In this episode it is about to get deep! #tiktok #socialmedia #news

3 years ago

28 minutes 39 seconds

The Deep Gripping Reality

SEO Tips and Tricks WSG David Finberg of Peaks Digital Marketing

Today's episode is all about Search Engine Optimization hacks, misconceptions, tips, tricks, and more! My deep dive with special guest, Dave Finberg (Founder and CEO of Peaks Digital Marketing, SEO Sherpa, and overall awesome dude) is chock full of everything you never knew you needed to know! Grab a pen, it's about to get deep!

Check out Dave's company here: https://peaksdigitalmarketing.com

Key Moments: 00:08 - David Finberg & Peaks Digital Marketing Introduction 04:10 - The importance of an SEO Roadmap 05:20 - SEO Fundamentals 06:30 - Building the SEO Cake - Google's Priorities 07:00 - The Value of Videos, Audio files, and Infographics/resources 07:30 - Content Marketing in Modern Times 08:20 - Comprehensively covering a topic - Don't make Cake out of Icing 09:00 - Digitize your In-person Sales Process 09:45 - How to give the most value to the user 10:20 - Before Considering Keywords, do this. 11:00 - Consider Content before SEO. 11:12 - Google's Searcher Task Accomplishment 12:10 - Avoid Content for Content's Sake 13:00 - How Research is Key to SEO 16:40 - AI Copywriting tools - Impact on SEO 26:30 - 7 Core areas of SEO 29:00 - The Value of an SEO TEAM 30:30 - Scripts and Plugins that slow down your website (hurting SEO) 31:30 - 3rd Party Scripts 33:20 - Optimizing website assets for SEO 34:20 - The Google Tag Manager Hack for Page Speed. 39:00 - CMS Considerations - Shopping for a website 41:30 - Webflow Vs WordPress Vs Magento Vs Shopify 49:00 - Thoughts on YOAST SEO (for WordPress)

About The Deep Gripping Reality Podcast:

TDGR is your place for digital marketing tips, tricks and hacks, personal sales strategies, leadership philosophies that stand the test of time, and anything you could need to be successful in an increasingly digital world! "It's about to get deep!"

#SEO #podcasts #digitalmarketing

Get Social:

Instagram: https://instagram.com/tdgrpodcast

Facebook: https://www.facebook.com/TDGRpodcast/

3 years ago

50 minutes 44 seconds

The Deep Gripping Reality

The Omni-channel Competitive Advantage

In this episode we will explore how to create an omni channel strategy for marketing that will save your company money and give you a lasting competitive advantage. As many companies look to tighten their budget and save money, often it is the marketing department that gets cut or funding gets caught. This approach is not only backwards but also dangerous. When your competitors are cutting they're marketing budget, this is the time To create a blue ocean strategy and increase your budget or realicate funds to Make sure that you are organically marketing better. All this and more on today's episode of the deep gripping reality! It's about to get deep!

3 years ago

34 minutes 42 seconds

The Deep Gripping Reality

Why You Love Social Media

Social media mirrors society. From Facebook to Twitter, there are many reasons people and businesses are on each platform and often that differs from one platform to the next! Why are you on the platforms you're on? Why is your Business? Are the reasons the same? Probably not! Understanding what your target audience wants from their Social media experience is the first step to delivering meaningful content that matters. It's about to get deep! Check out https://amarketingstrategy.com for free tools and resources!

3 years ago

18 minutes 28 seconds

The Deep Gripping Reality

The Treasure of Luciernaga

In this episode we go a different direction. I remember when I was a kid stories used to have morals. Often there was more than one moral to the story, and it was up to the reader or listener to interpret the story and figure out what the moral was. I feel like somewhere along the line we lost the value of having morals to stories and instead focused on creating stories that connect with people. In today's episode I'll share a story that I made up for my son Having multiple potential morals morals embedded in the story. I invite you to listen with an open mind. What is your take away?

3 years ago

13 minutes 28 seconds