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The Craft Podcast
Jonathan Pan
32 episodes
2 days ago
Craft opens up opportunities. Listen to the stories and learn from the experiences from those who have mastered their craft.
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All content for The Craft Podcast is the property of Jonathan Pan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Craft opens up opportunities. Listen to the stories and learn from the experiences from those who have mastered their craft.
Show more...
Careers
Business
Episodes (20/32)
The Craft Podcast
E32 with Michele Hennessy: Creating Kids Content

In this episode, we learn about how kids content is created with Michele Hennessy, Senior Creative Executive at Apple TV+ Kids.

1:25 What creative executives do
3:20 Overview of the creative development process and commonly used terms and functions
6:25 How to get started as a creative executive
10:00 Gaining empathy and experience through various roles in the creative development process  
13:00 Breaking down the typical age groups and their characteristics
16:24 What are the business and social impact of investing in kids entertainment  
21:15 Balancing entertainment and education in content creation
23:34 Appreciating the craft of different genres
26:11 Explaining the different components of content budgets
30:40 How to get started in the kids entertainment industry  

#entertainment #education #streaming #tvshow #kids

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3 years ago
38 minutes 49 seconds

The Craft Podcast
E31 with Dan Felder: Analyzing NFTs through History of Games

In this episode, we evaluate NFTs and their purported benefits through similar examples in gaming history with Dan Felder, Senior Game Designer, Riot Games.

0:00 Intro
1:31 Play to Earn: History (WoW in 2017) vs. Today (Axie Infinity)
7:27 Managing game economies (gold, items, etc.)
10:00 History of IP Interoperability: Amiibos
15:00 Practicalities of IP Interoperability from an established Game Studio's POV
20:00 IP Interoperability vs cross-promotion
26:00 NFT vs. download code and tech behind NFTs
30:00 Ownership scenarios of NFTs
31:20 The value of decentralized databases for games
35:00 Why game studios want to stop supporting games  
39:30 What options do communities of web2 games and web3 games have when game devs no longer want to support the games?
42:10 Create-to-Earn

Referenced in the show:
https://store.steampowered.com/app/327690/Gigantic/
https://www.wired.com/2013/09/diablo-auction-house/
https://variety.com/2019/film/news/sony-marvel-tom-holland-spider-man-1203351489/
https://www.nbc.com/the-office/video/dwights-second-life/3842661
https://www.quora.com/Why-do-professional-poker-players-need-to-be-staked
https://www.pcgamer.com/runescape-golden-party-hat-hunt/
https://www.wired.com/2006/02/making-a-living-in-second-life/

Follow us:
https://twitter.com/notvert
https://twitter.com/Ong_Sensei
https://twitter.com/0ptimize5

#gamedesign #NFT


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3 years ago
54 minutes 13 seconds

The Craft Podcast
E30 with Dan Felder: Game Design

Learn about game design with Dan Felder, Senior Game Designer, Riot Games

0:00 Intro
3:00 What is game design and what types of game designers are there?  
6:40 Systems design vs content design
10:00 How to get started in game design as a craft
13:00 Media design, new media, and interactive media
15:00 Storytelling and decision moments
19:00 How game design has changed in recent years
22:23 Using data in game design
25:12 What makes a game designer great?
29:00 General game designer POV on NFTs looking through the lens of history
36:50 Who makes game design decisions?
40:46 Designing board games as an easy way to try game design  

Referenced in the show: 

https://www.gamedeveloper.com/design/-quot-the-door-problem-quot-of-game-design
https://ryanschultz.com/2021/04/24/to-teleport-or-not-to-teleport-teleporting-versus-walking-in-the-metaverse/
https://www.nytimes.com/2009/02/15/magazine/15Battier-t.html
https://www.youtube.com/watch?v=fbzhHSexzpY

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3 years ago
43 minutes 38 seconds

The Craft Podcast
E29 with Jason Hitchcock: Investing in DeFi

Learn about DeFi, short for decentralized finance, with Jason Hitchcock, Founder and GP at 4 Moons, LLC.


0:00 Intro  
1:01 How and when Jason got into DeFi  
2:47 How DeFi has created a new style of crypto investing
7:05 Understanding the relationship between Terra, LUNA, and UST
12:09 What are stable coins?
15:17 What are some DeFi strategies besides stable coin farming?
18:30 What are the risks involved in investing in cryptocurrency?
21:33 Taking an experimental approach to DeFi
23:39 Applying Jason's approach to a specific example (LUNA)
26:59 Crypto in gaming, Avalanche  
28:32 The science of fandom and how it relates to crypto/DeFi  

Guest: Jason Hitchcock, Founder and GP at 4 Moons, LLC
https://twitter.com/JasonHitchcock/  

Referenced in the show:
https://twitter.com/JasonHitchcock/status/1509090559914295298
https://www.terra.money/ https://www.avax.network/
https://astroport.fi/en
https://help.coinbase.com/en/coinbase/getting-started/crypto-education/wrappedluna
https://docs.terra.money/docs/learn/protocol.html

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3 years ago
32 minutes 33 seconds

The Craft Podcast
E28 with Christie Tang: Product Design

Learn about product design with Christie Tang, Product Designer (Gaming), Meta.

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3 years ago
30 minutes 34 seconds

The Craft Podcast
E27 with Mabel Lin: Data Science and Analytics

Learn about data science and analytics with Mabel Lin, Data Science Manager, Metaverse, Meta.

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3 years ago
26 minutes 29 seconds

The Craft Podcast
E26 with Luisa Fernández: Leading Entertainment Brands in Latin America

Learn about leading entertainment brands in Latin America with Luisa Fernández, Head of Gaming Video Creators, Meta.

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3 years ago
35 minutes 13 seconds

The Craft Podcast
E25 with Jin Oh: International Game Publishing and Operations

Learn about international game publishing and operations with Jin Oh, Former President, Worldwide Publishing (Esports, Marketing, Publishing, International Offices, Pub Ops).

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3 years ago
42 minutes 51 seconds

The Craft Podcast
E24 with Kevin Hoang: Collegiate Esports, Axie Infinity, Play-to-Earn Games

Learn about Kevin's journey starting from collegiate esports and jumping recently into crypto/web 3/play-to-earn games as Co-Founder and Co-CEO of AcadArena. AcadArena raised a $3.5MM seed round in December 2021.

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3 years ago
52 minutes 13 seconds

The Craft Podcast
E23 with Alex Charsky: Organized Play, Esports, and Tournaments

Learn about the evolution of esports starting with organized play and leading into broadcasted competitions and tournaments with Alex Charsky, Associate Director, Esports, Ubisoft.

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3 years ago
41 minutes 13 seconds

The Craft Podcast
E22 with Shen Gao: Strategy and Operations

Learn about the Strategy and Operations role/craft and how it has evolved with Shen Gao, US Head of LIVE Operations at TikTok.

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3 years ago
34 minutes 24 seconds

The Craft Podcast
E21 with Stone Newman: Brand and Franchise Building through Licensing

Learn about how to expand and extend brands to support consumer affinity with Stone Newman, former Chief Revenue Officer of pocket.watch.

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3 years ago
43 minutes 22 seconds

The Craft Podcast
E20 with Mark Register: Creating Content Worth Watching

Learn about creating content worth watching/listening/reading with Mark Register, Former Creative Director at Cloud9, Head of Content at Pipeline/Blitz Esports, and more.

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3 years ago
34 minutes

The Craft Podcast
E19 with Tips: Genuine Content Creation

Learn about genuine content creation with Tips Out, Chief Operating Officer of OTK (One True King).

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3 years ago
37 minutes 44 seconds

The Craft Podcast
E18 with Tony Won - Scaling Player Support

Learn about scaling player support organizations (customer support) with Tony Won, Head of Customer Experience at TruPlay Games and formerly Director of Player Support at Epic Games and Riot Games.

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3 years ago
1 hour 5 minutes 45 seconds

The Craft Podcast
E17 with Kathi Chandler-Payatt - Content Insights and Strategy

Learn about content insights in media and entertainment with Kathi Chandler-Payatt, Vice President, Content Insights & Strategy at MGM (Metro-Goldwyn-Mayer Studios Inc.).

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3 years ago
38 minutes 11 seconds

The Craft Podcast
E16 with Carlos Alimurung - Business development in esports

Learn about business development in esports with Carlos Alimurung, CEO of One Esports. Carlos also covers how he made his mid-career industry switch into esports and other frameworks for making major career decisions.

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4 years ago
46 minutes 4 seconds

The Craft Podcast
E15 with Arnold Hur - Building a community of esports fans

Learn about growth and building a great fan community with Arnold Hur, Chief Operating Officer, Gen.G Esports.

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4 years ago
44 minutes 1 second

The Craft Podcast
E14 with Ilja Rotelli - Building and maintaining a gaming community

Learn about Gaming Ecosystem Management with Ilja Rotelli, Head of Investment and Business Development, International at Amazon Games and Former Director of Community and Esports at Riot Games and Blizzard Entertainment.

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4 years ago
31 minutes 41 seconds

The Craft Podcast
E13 with Mike Field, CFA - Private wealth management

Learn about private wealth management with Mike Field, CFA, Portfolio Manager at Bank of America Private Bank.

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4 years ago
38 minutes 46 seconds

The Craft Podcast
Craft opens up opportunities. Listen to the stories and learn from the experiences from those who have mastered their craft.