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The Committed Creative Podcast

Carmen Allan-Petale

82 episodes

1 month ago

In the final episode of season six, I reflect on my podcasting journey and share tips for launching and maintaining a successful podcast. I talk about the importance of choosing a catchy podcast name, creating an eye-catching thumbnail, and developing an engaging intro and outro. Key Takeaways: Choose a catchy podcast name that aligns with your theme and consider SEO considerations for discoverability.Create an eye-catching thumbnail that reflects your branding and use photos to persona...

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In the final episode of season six, I reflect on my podcasting journey and share tips for launching and maintaining a successful podcast. I talk about the importance of choosing a catchy podcast name, creating an eye-catching thumbnail, and developing an engaging intro and outro. Key Takeaways: Choose a catchy podcast name that aligns with your theme and consider SEO considerations for discoverability.Create an eye-catching thumbnail that reflects your branding and use photos to persona...

Show more...

Episodes (20/82)

The Committed Creative Podcast

#82 Tips for Hosting a Successful Podcast

In the final episode of season six, I reflect on my podcasting journey and share tips for launching and maintaining a successful podcast. I talk about the importance of choosing a catchy podcast name, creating an eye-catching thumbnail, and developing an engaging intro and outro. Key Takeaways: Choose a catchy podcast name that aligns with your theme and consider SEO considerations for discoverability.Create an eye-catching thumbnail that reflects your branding and use photos to persona...

1 year ago

28 minutes

The Committed Creative Podcast

#81 Tapping into Your Creativity with Amanda Kendle

In this episode of The Committed Creative podcast, Amanda shares her journey from accidentally starting her own business after her son was born to building a successful career in podcasting, social media training, and teaching creativity. Amanda speaks about the importance of blogging and content creation for businesses, the challenges of finding work-life balance as a self-employed creative, and the impact of social media on creativity. Amanda also provides insights into her wo...

1 year ago

50 minutes

The Committed Creative Podcast

#80 From Self-Care to Business Success with Cat Westell

Cat Westell is the founder of Amoret Muse, a self-care product-based business. She started her business during the COVID-19 lockdown as a way to practice self-care and create products that promote relaxation and well-being. In this episode, Cat discusses the importance of being present and making decisions from a place of clarity. She also emphasises the significance of self-care in maintaining a healthy work-life balance. Cat shares her experiences with burnout and how she over...

1 year ago

40 minutes

The Committed Creative Podcast

#79 Leading with Kindness with Monica Beazley

Monica Beazley is the founder of Monarch Management, a company that supports leaders in cultivating self-awareness, emotional intelligence, and resilience. With a background in corporate and sports management, Monica is passionate about empowering leaders to create positive change in their organisations and communities. In this episode of The Committed Creative podcast, Monica shares her journey from a corporate career to starting her own business, driven by the desire to see more gender eq...

1 year ago

52 minutes

The Committed Creative Podcast

#78 The Art of Never Giving Up with Mackenzie Burgoyne

Mackenzie is the founder of the fitness business Dubbel and in this episode, he shares his journey from soccer player to starting his own business during COVID. He discusses the importance of providing value and showcasing expertise on social media to grow a personal brand. Mackenzie also talks about the mental and physical challenges of running long distances and how they relate to running a business. He emphasises the importance of goal setting, strategic thinking, and sustainabilit...

1 year ago

44 minutes

The Committed Creative Podcast

#77 Creating a Connected Community with Ashley Matkovic

In this episode of the Committed Creative Podcast, I interview Ashley Matkovic, the founder of one of Perth's biggest business networking groups, Fusion Biz Co. Ash shares her journey over the past seven years - from quitting the corporate job she hated to navigating an events business during covid. Possibly my favourite moment from the podcast was when I asked Ash if she'd ever envisioned Fusion growing as big as it's become, only for her to answer with a resounding 'yes'. I friggin' lo...

2 years ago

46 minutes

The Committed Creative Podcast

#76 Preparing Your Business for Sale with John Denton

In this episode of the Committed Creative Podcast, I interview John Denton, a business coach who specialises in preparing businesses for sale. John shares his expertise on how to get a business ready for sale, the challenges business owners face during the selling process, and the key factors buyers should consider when purchasing a business. He emphasises the importance of systemising a business, separating the owner from the day-to-day operations, and having clean and up-to-date financi...

2 years ago

44 minutes

The Committed Creative Podcast

#75 Living a Life You Love with Amanda Ewin

Amanda Ewin is a lifestyle coach and meditation teacher who helps high-achieving women shift from feeling stuck to living a magnificent life. With a background in podiatry, Amanda realised her true passion was in helping people live better lives and find joy. She is the host of the Bounce Out of Bed podcast and is dedicated to helping her clients prioritise themselves and find their true values. Key takeaways from this episode: - It's important to prioritise joy and find activities that b...

2 years ago

44 minutes

The Committed Creative Podcast

#74 The Power of Perseverance with Lizelle Hartley

Lizelle Hartley is a well-known fashion designer, stylist, and business coach. She has recently released a memoir about her life and the challenges she faced on her journey to becoming a successful entrepreneur. From living in poverty after a car accident to starting her own fashion house, Lizelle's journey is a testament to the power of resilience and determination. She now helps other business owners achieve their goals through personal and business mentoring. Key takeaways from this epis...

2 years ago

49 minutes

The Committed Creative Podcast

#73 Writing Epic Web Copy with Carmen Allan-Petale

This week on the Committed Creative Podcast, I talk about how I help businesses bring their brands to life through engaging website copy. I discuss the importance of creating engaging website content that keeps users on the page and leads to conversions, and how you need to clearly define the main call to action and make it prominent on the website. Key takeaways: Clearly define the main call to action and make it prominent on the website.Align the website content with the user's search...

2 years ago

24 minutes

The Committed Creative Podcast

#72 Bounce Out of Bed with Amanda Ewin and Carmen Allan-Petale

This week on the podcast, we have something a little different - I'm being interviewed! This episode is for the Bounce out of Bed podcast, which is hosted by Amanda Ewin, but Amanda kindly said I could share the podcast on The Committed Creative - so here it is! In this episode, I talk about how I'm passionate about helping businesses communicate their stories effectively to connect with their audience. I'm a big believer in the power of authenticity and values-driven marketing to attract...

2 years ago

55 minutes

The Committed Creative Podcast

#71 Finding Your Purpose with Lala Macnab

Lala Macnab is a business mentor and educator who owns and operates five businesses. She is the owner of Paper and Ink Studios, a wedding stationery business, and the founder of the Creative Republic, an Etsy store that sells photographic backdrops. Lala is also involved in an Amazon FBA business and recently started a business called Good Vibe Scents, which sells inspirational car air fresheners. She is passionate about helping small businesses succeed and is known for her expertise in brand...

2 years ago

49 minutes

The Committed Creative Podcast

#70 Business Coaching Using AI with Em Gee

Em Gee is a marketing and mindset coach who helps women become unstoppable in their businesses. She is also an AI enthusiast and is currently working on a project to integrate AI into her coaching programs. In this episode of the Committed Creative Podcast, I chat with Em Gee about her journey from studying marketing to becoming a teacher and eventually starting her own coaching business. Em Gee emphasises the importance of having a solid foundation in marketing and understanding your ide...

2 years ago

47 minutes

The Committed Creative Podcast

#69 Get your Business into the Media with Carmen Allan-Petale

As a former journalist and now as a PR consultant, I've sat on both sides of the media train. On this week's episode of The Committed Creative, I give you some tips on how you can get your business into the media and reap all the benefits of free publicity. Keeping in mind that these days media coverage is not limited to traditional outlets like TV and magazines, I give advice on how create an effective pitch that gets you seen. During the podcast, I dive into: - How media coverage provid...

2 years ago

47 minutes

The Committed Creative Podcast

#68 Explaining The StoryBrand Framework with Carmen Allan-Petale

This week, I deep dive into one of my favourite ways of telling brand stories - using Donald Miller's StoryBrand Framework. The StoryBrand process is about creating clarity in messaging so that customers understand the value of what businesses offer, which ultimately leads to higher engagement and sales. In the podcast, I summarise it for you, so you don't have to read it! Put simply, this is what's involved: A Character: The character is your customer, not your brand. They should ha...

2 years ago

48 minutes

The Committed Creative Podcast

#67 Marketing Your Business with YouTube with Marcus Svedin

YouTube Ads Specialist, Marcus Svedin, joined me on The Committed Creative podcast this week, and gave some great insights on how to use YouTube to market and grow your business. Marcus is the co-founder of Titan Marketer, a YouTube advertising company, and he spoke about the benefits of YouTube advertising and why it is a valuable platform for businesses. The key takeaways Marcus shares include: - The targeting capabilities of YouTube ads and how they can reach potential customers w...

2 years ago

43 minutes

The Committed Creative Podcast

#66 How Resilience Leads to Business Growth with Shannon Stone

Marketing expert Shannon Stone joined me on The Committed Creative podcast this week, and I was thrilled to have her on because I know how knowledgeable she is when it comes to business growth. Shannon shared with me her journey of starting her own business after leaving a toxic relationship and finding her passion for marketing. She discusses the importance of self-trust and the need to listen to your own intuition when making decisions - something that she has improved on over the years and...

2 years ago

39 minutes

The Committed Creative Podcast

#65 Cultivating a Positive Mindset for Business with Breanna May

This week on the podcast, I hosted Breanna May, and I was suuuuuper duper excited because Bre used to be my business coach and I put some of my success down to her awesomeness. So naturally, I knew I had to have her on The Committed Creative because she has a lot of wisdom to share. During our chat, Bre emphasises the importance of mindset in achieving success and discusses how she helps women overcome their fears and limiting beliefs. She also highlights the need for authenticity and self...

2 years ago

46 minutes

The Committed Creative Podcast

#64 Embracing the Natural Path of Chinese Medicine with Benjamin O'Brien

This week on the podcast, my guest was Benjamin O'Brien who is the owner of The Natural Medicine and Nutrition Clinic. Benjamin has studied Chinese Medicine all over the world - including in China where he also taught acupuncture. In the podcast, we talk about: How Benjamin trained for decades to become a master of his work.Why finding a good mentor is the route of all success.It's not simply good enough to be good at what you do - if you want to run a successful business then y...

2 years ago

37 minutes

The Committed Creative Podcast

#63 - Following a Creative Vision with Alysha Anema

This week on the podcast, I spoke with Alysha Anema, who is the owner of Anema Designs and Illustrations. Alysha is a talented artist and after a false start in accounting realised her true calling was all things creative - namely, design and art! In the podcast, we talk about: How Alysha made the jump from working for a creative agency to working for herself.How she found a government-funded program that helped her to set up her business.Why she loves freelancing and what she misses about ...

2 years ago

38 minutes