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The Business Revolution
Joanna Sapir
29 episodes
8 months ago
The Business (R)Evolution Podcast is a place for innovative and transformation-driven wellness practitioners and coaches to learn the strategies and systems for the business-side of their businesses. From marketing and sales to pricing and programming to mindset and leadership, we cover everything you need to build a business that's profitable and sustainable - and contributes to a better world.

I'm Joanna Sapir, founder of the Business (R)Evolution Academy and a teacher, business owner and mentor for the last 25 years. My work is dedicated to helping innovative practitioners and coaches contribute to this movement forward for positive change. If you have the tools and skills to help people evolve and grow, I have the tools and skills to help YOU build a stronger business and have a greater impact. Let's do this.
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Entrepreneurship
Business
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All content for The Business Revolution is the property of Joanna Sapir and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Business (R)Evolution Podcast is a place for innovative and transformation-driven wellness practitioners and coaches to learn the strategies and systems for the business-side of their businesses. From marketing and sales to pricing and programming to mindset and leadership, we cover everything you need to build a business that's profitable and sustainable - and contributes to a better world.

I'm Joanna Sapir, founder of the Business (R)Evolution Academy and a teacher, business owner and mentor for the last 25 years. My work is dedicated to helping innovative practitioners and coaches contribute to this movement forward for positive change. If you have the tools and skills to help people evolve and grow, I have the tools and skills to help YOU build a stronger business and have a greater impact. Let's do this.
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Entrepreneurship
Business
Episodes (20/29)
The Business Revolution
Ep027: How to Learn From the Past Year Before you Jump Into the New One My End-of-Year Ritual

Do you have an end of year ritual to help you learn from the past year?

In this quick bonus episode of the The Business (R)Evolution Podcast, Joanna goes over her end of year ritual to ensure she learns form the past year's lessons and takes that into the coming year.

Join Joanna as she discusses the steps she takes and what she does (and doens't) pay attention to when she does her year end review.


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
10 months ago
12 minutes 48 seconds

The Business Revolution
Ep026: Money Mindset & Money Skills with Shaneh Woods

In this episode, we’re talking with Shaneh Woods, an accountant and money coach, about developing a healthy money mindset and money management skills for business owners. Shaneh is the resident money expert in our program the Leadership Cadre and helps practitioners on our monthly Money Coaching calls.


We talk about all things money in your business and how practitioners need to overcome negative money mindsets, implement practical financial management tools, and regularly engage with their finances to achieve greater business success and personal fulfillment.


Learn more about Shaneh Woods and Prosperity First:

https://prosperityfirst.com


Read the full show notes and transcript of the episode here:

https://joannasapir.com/026


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If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
11 months ago
58 minutes 32 seconds

The Business Revolution
Ep025: How Molly Rebuilt Her Practice and Has More Energy and More Income

In this episode, I talk with Molly, an acupuncturist who completely transformed her business. After moving to a new city where she had no clients, Molly used the strategies she learned in my program to successfully relaunch her practice and enroll seven clients in just six weeks.


We dive into how she shifted from an inconsistent, session-based model to a program-based approach, which has given her predictable income and more energy for her clients. Molly also shares her insights on becoming a confident business leader and her journey of building a thriving practice from the ground up.


Episode Highlights

  • Molly's Business Challenges: Molly, an experienced acupuncturist, struggled with inconsistency in her practice. She felt confident as a practitioner but needed to streamline her business and achieve predictable growth.
  • Moving and Rebuilding: Midway through the program, Molly and her husband moved to a new city where she didn't know anyone. She successfully relaunched her practice in a new location using the systems she learned, despite the challenge of starting over.
  • Creating Consistent Income: Molly implemented a program-based model, which helped her secure a steady client base. Within six weeks, she enrolled seven clients in her 8-week program, generating predictable income and reducing stress.
  • Embracing Leadership: Molly shifted her mindset from being solely a practitioner to becoming a business leader. She now confidently runs her practice with clear systems, focusing on providing structured programs and tailored care for her clients.
  • Streamlined Marketing and Sales: Molly used specific strategies, like offering free workshops and utilizing her Google Business profile, to attract clients in a new city. With a clear sales process in place, she confidently invites potential clients to consultations.
  • Increased Energy and Focus: By refining her business model and focusing on fewer, more committed clients, Molly finds she has more energy after sessions and feels more engaged with her work. She’s excited about future growth and scaling her business.



-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
1 year ago
30 minutes 49 seconds

The Business Revolution
Ep024: How Katy Achieved Higher Income Without Overworking

In this episode, I chat with Katy, a seasoned acupuncturist who made a big shift in her business after realizing the session-by-session model was leaving her overworked and burnt out.


Katy shares her journey from working every single day, feeling stuck in the daily grind, to joining my program and completely transforming her practice. She talks about how she integrated new modalities, identified her ideal clients, and designed a sustainable, program-based approach.


Katy also reveals how this shift not only improved her business but also allowed her to provide deeper, more meaningful support to her clients, leading to major wins like enrolling seven new clients and generating nearly $20,000 in sales. Tune in to hear her inspiring story!


Episode Highlights


  1. Katy's Background and Business Challenges: Katy, a seasoned acupuncturist, decided to start her own practice after years of working for others. However, she found herself overworked, tired, and stuck in the day-to-day chaos of running her business without a clear long-term strategy.
  2. Transitioning to a New Business Model: Katy joined Joanna's program to learn how to shift from the session-by-session model to a more sustainable, program-based approach. This was a big change for Katy, who was used to seeing as many clients as possible with little time for planning.
  3. Overcoming Burnout: Before joining the program, Katy was working every single day, juggling admin work after patient sessions, and struggling to manage her time. She realized this was unsustainable and wanted to find a better way to practice without burning out.
  4. Integrating New Modalities: While participating in the program, Katy was also learning new skills, such as energy work and human design, and figuring out how to incorporate these modalities into her practice. The program helped her integrate them effectively into her offerings.
  5. Bullseye Clients and Program Design: A key takeaway for Katy was the importance of identifying her "bullseye clients"—those she could help most effectively—and designing her services around them. This shift allowed her to set boundaries, work with ideal clients, and create a more impactful program.
  6. Sales and Client Transformation: Katy successfully enrolled seven clients into her new 12-week program, generating nearly $20,000 in sales. She noted that working with clients in a structured program led to deeper transformations and more committed clients compared to her previous session-based model.




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If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
1 year ago
44 minutes 55 seconds

The Business Revolution
Ep023: Why You Need Leadership Energy

In this episode, I dive into the concept of "leadership energy" and why it's the key to running a successful and sustainable business. I talk about the difference between being stuck in crisis mode—constantly reacting to day-to-day issues—and stepping into your role as a true leader with a big-picture vision.


I also share five practical ways to cultivate leadership energy, from getting the right support to building solid systems that keep your business running smoothly. Plus, I introduce my Profitable Practitioner Academy, where you can learn to embody this leadership energy and build the business (and life) you really want.


Episode Highlights:


  • What Leadership Energy Is: I talked about what I call "leadership energy," which is all about having a clear vision and strategy to run your business confidently, instead of just reacting to things as they come up.
  • Crisis Mode vs. Leadership Mode: I explained how leadership energy helps you see the big picture and think long-term. On the flip side, when you're stuck in crisis mode (or what I call "wobbly"), you're just reacting to what's right in front of you, which makes it hard to grow your business.
  • Applying Leadership Energy in Your Business: I shared how having leadership energy means setting up systems, sticking to boundaries, and making smart, proactive decisions for your business, rather than letting daily fires or clients push you off course.
  • Five Ways to Build Leadership Energy: I gave five ways to really step into your leadership energy.
  • Why Systems Matter: I talked about the importance of building systems for everything, from how you schedule clients and handle payments to how you market your services. It’s about creating repeatable processes so your business runs smoothly without you having to micromanage everything.
  • Introducing the Profitable Practitioner Academy: Finally, I mentioned my Profitable Practitioner Academy, a program designed to help you cultivate leadership energy, set up systems, and create a profitable, sustainable business that you love.


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
1 year ago
18 minutes 53 seconds

The Business Revolution
Ep022: How to Raise Your Prices Without Pushback

It's normal for you to feel apprehensive when you want to raise your prices or implement significant changes in your wellness business. This fear may stem from concerns about losing clients or receiving pushback from them.

However, overcoming this fear is crucial, as taking action can ultimately help build confidence and empower practitioners to make positive changes.

In this episode, I share my own experiences with fear and reassure listeners that it's a normal part of the process. I encourage practitioners to take the first steps in implementing a campaign for raising prices, noting that as they move forward, their fear gradually turns into empowerment.

By focusing on the potential benefits to the business and clients, practitioners can transform this anxiety into enthusiasm for their new pricing strategy.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
2 years ago
28 minutes 37 seconds

The Business Revolution
[BONUS] Behind the Scenes of the Business (R)Evolution Academy

Interested to hear what it's like in the Business (R)Evolution Academy?

Listen in to my interview with Darcy and Brandon - who are right in the thick of BRA and share their experience so far.

They share their stories, "AHA!" moments, why they joined, and what they've gotten out of the program so far.

There's so many great insights in this episode including:

  • What it's like being in the middle of their own business (R)Evolution
  • Why Darcy and Brandon decided to join BRA
  • The hardest part about stepping into leadership
  • How to set clear expectations
  • The importance of knowing who your people are
  • Advice for people thinking of joining BRA

 

The LAST cohort of 2023 for the Business (R)evolution Academy is enrolling right now - are you ready to take the next step in your practice?
https://joannasapir.com/discovery-call

 

The Business (R)Evolution Academy is where you put that inspiration and knowledge into ACTION and IMPLEMENT the systems and strategies you learned.

The Business (R)Evolution Academy will empower and guide you to:

  • Get high-quality committed clients that you love working with

  • Serve your clients more powerfully with thoughtfully-designed programs and processes to help them reach their goals

  • Create clear step-by-step systems in your business that attract leads and turn leads into committed clients

  • Achieve a consistent, predictable 5-figure monthly income

  • Have time in your schedule to prioritize your health, your personal relationships, and even take vacations!

  • Delegate business tasks that are not in your ‘zone of genius’

  • Meet your financial goals

  • Feel more energized and fulfilled than you have in years…and finally feel like you are living your purpose at the level you know you can!

The Business (R)Evolution Academy (BRA) is a step-by-step, fully-supported process and curriculum designed to get you these results. 

And in case you didn’t hear the news, this year’s BRA cohorts are a year-long version that includes marketing, leadership, and scaling.

 

Book a call with me to see if BRA is right for you...

During the call we talk about your business, your strategy, and the challenges you are facing.

Then we can determine if the Business (R)Evolution Academy is the right fit for your business, and for you - right now.

I would truly love to talk to you and learn more about your business, so how about you book your Discovery Call now and let’s talk:

https://joannasapir.com/discovery-call


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
2 years ago
42 minutes 21 seconds

The Business Revolution
Ep021: How to Learn From the Past Year Before you Jump Into the New One: My End-of-Year Ritual

Do you have an end of year ritual to help you learn from the past year?

In this quick bonus episode of the The Business (R)Evolution Podcast, Joanna goes over her end of year ritual to ensure she learns form the past year's lessons and takes that into the coming year.

Join Joanna as she discusses the steps she takes and what she does (and doens't) pay attention to when she does her year end review.

 

 


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
2 years ago
9 minutes 42 seconds

The Business Revolution
Ep020: What do Justice and Equity Have to Do With Your Business?

While the popular adage says “It’s business, not personal”, the truth is that business is personal. Our livelihoods are connected through work, and our businesses are an extension of who we are as people. There is no one right way to create an antiracist business, but creating a business culture with shared values can make a significant difference.

 

Trudi Lebron is the CEO of ScriptFlip! LLC and creator of the Institute for Equity Centered Coaching. By the time Trudi was 16, she had two children and had dropped out of high school—all the odds were against her. Today, Trudi runs a million-dollar coaching and consulting firm, helping entrepreneurs and coaches build antiracist businesses and become equity-centered coaches and leaders through ScriptFlip! certification programs, consulting packages, and executive coaching. Trudi holds a BA in Theatre, a Master of Science in Psychology, and is currently ABD in a PhD program in Social Psychology.

 

In this episode, I speak with Trudi about her book titled The Antiracist Business Book: An Equity-Centered Approach to Work, Wealth, & Leadership. We discuss how social change can take place in the workplace and how practitioners can create an anti-racist workplace culture.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
2 years ago
1 hour 2 minutes 14 seconds

The Business Revolution
Ep019: 7 Things to Automate in Your Wellness Business

You can save a lot of time by harnessing the power of automation in your business. Most of the business tasks you do manually can be automated to save time and make the process much smoother for your clients.

 

Gabrielle Chipeur is a Marketing Automation Specialist, author, award-winning designer, and multiple business owner. She is also a valuable resource in The Business (R)evolution Academy and helps set up automated systems for our students.

 

In this episode, I speak with Gabrielle Chipeur about seven things you can do to automate your business. We discuss the processes that can be automated and how it affects the overall client experience, how to generate and prequalify your leads automatically, and more.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
1 hour 4 minutes 37 seconds

The Business Revolution
Ep018: Transition from Selling Sessions to Designing Programs: Practitioners Share their Success

Creating a program for your business can open up new doors, not only for your profits but also for your connection to your clients. Programs allow you to help your business become more client-centric, putting their needs at the forefront. There are so many benefits a program can offer over other sales offers that can improve your business, your client’s experience, and more. In this episode, you’ll hear from three different business owners I’ve worked with to create programs for their businesses.

 

Peter and Lynn are occupational therapists who I worked with to develop a framework they apply to all of their packages. This framework allows them to tailor their programs to their client’s individual needs. This means their clients get exactly what they need by customizing a basic format. Their clients have all responded positively to the change in the business model.

 

Chris uses hands-on bodywork and neuroscience to help his clients manage and overcome their pain. He’s found that by transitioning from offering ten sessions blocks to a 3-month long program, he can educate his clients on how to manage their pain at home. This has resulted in clients taking ownership and autonomy of their pain management while allowing Chris to become the type of practitioner he’s always wanted to be.

 

Talia helps foster literacy in children with a two-part program that involves both children and their parents. Her business model included programs from the beginning, and she believes it’s one of the reasons her business is so successful. She explains how even though her clients might want one thing, her program instead focuses on what they need. This has resulted in happier, healthier family dynamics and literate children who believe in themselves.

 

All three of these businesses understand the importance of offering follow-up sessions to their clients after their programs finish. While none have official follow-up programs, each offers maintenance sessions, next steps, or future upsell opportunities. Packages help you be more authentic and connected in your business.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
44 minutes 21 seconds

The Business Revolution
Ep017: Practitioner Spotlight: The Real-Life Evolution From Practitioner to Leader with Galina Denzel)

What does the evolution look like for a solo practitioner who transforms into a leader of a team and a business? I’ve brought Galina Denzel on to share her incredible transformation.

 

Galina is a Business Revolution Academy graduate and part of our leadership program who has experienced tremendous growth. In fact, back in 2017, she worked one on one with 35-37 people per week and put in more hours than she could count. Today, she only works with a handful of people per day, has quadrupled her income, travels the world as she shares, and is even publishing books.

 

In this episode, I speak with Galina about her experience evolving from simply a space of care to that of a business. We talk about how she learned to separate her work life from her personal life and the internal process involved that got her to where she is today.

 

About Galina Denzel:

 

Galina Denzel is a trauma resolution practitioner and movement specialist who works with nervous regulation and conscious movement to support people towards a greater connection to themselves, others, and the environment. She works with people struggling with chronic pain, traumatic stress, emotional eating, and restriction.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
56 minutes

The Business Revolution
Ep016: 10 Tips To Make Your Free Consultation More Successful

Most practitioners are missing the most powerful thing that they can do for business success–a process to convert leads. In business speak, this is called a sales process.

 

You should have a consultation with every single client, whether they’ve come to you ready to get started immediately or they just want to learn more about what you offer. A consultation isn’t about convincing someone to book with you but rather diving deep and getting to know them to determine if you’re a good fit.

 

In this episode, I share helpful tips on how to lead your free consultation and why you shouldn’t just “wing it.” You’ll learn how to be the interviewer and lead the consultation like the practitioner that you are.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
53 minutes 56 seconds

The Business Revolution
Ep015: Does Your Business Really Need to be on Instagram?

The playing field has changed in online marketing. The days when you could reach people organically with quality content are gone. Today, you must be willing to pay to play if you want a solid source of leads.

 

Renia Carsillo has a wealth of experience in online marketing and has learned that a relationship development process must unfold to build trust, which is essential in the customer journey. It’s not just about having as many followers as possible, but it’s about having quality leads. You can have hundreds of thousands of followers but not make any money.

 

In this episode, I speak with Renia about the best ways to market online today. We discuss Renia’s Trinity Principle of how to identify where you need to be marketing to get leads and why one of those places needs to be an SEO-optimized website that will show up in Google searches. This episode is jam-packed with helpful information that every business owner needs to hear.

 

About Renia Carsillo:

Renia is the founder of Realigned Consulting, which offers values-based marketing strategy and search engine marketing for companies that want to make more money and contribute to a kinder and more liberated world.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
1 hour 6 minutes 23 seconds

The Business Revolution
Ep014: Practitioner Spotlight: How to work with clients the way you really want with Hilary McKown

The pandemic shifted everything for a lot of business owners. From a positive perspective, some business owners were forced to confront how they had been feeling about their businesses for a long time, and the pandemic was the catalyst to make a change.

 

Hilary McKown was an American living in Italy when the pandemic first hit, forcing her to close down the yoga studio she had worked so hard to build. She used this time to transform her business into something that would serve her clients more deeply. Today, she runs a remote business that allows her flexibility, and she no longer feels like a slave to her business.

 

In this episode, I speak with Hilary about why she ended up closing her yoga studio for good, the new way she serves her clients, and how much more joyful running her business is now. Hilary also shares her advice for other practitioners who want to take their businesses in a new direction.

 

About Hilary McKown:

Hilary is a practitioner and former owner of The Yoga Place in Milan, Italy. She now runs the Embodied Resilience online program, where she can make a more significant impact by helping others with nervous system regulation, trauma, and pain. Hilary is dedicated to working with all bodies, particularly those living with persistent pain or chronic or undiagnosed conditions.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
27 minutes 21 seconds

The Business Revolution
Ep013: Should You Create an Online Course?

An online course could potentially be a great income stream, but is it the best model for your business and for your clients? When someone wants to create an online course, it tends to be because of three reasons: To make more money by adding an income stream, to provide a cheaper offer than their regular services, or to scale their business.

 

When talking about an online course in this episode, I’m talking about a digital product. An online course is a pre-recorded curriculum that your customer buys whenever they want, to start and move through whenever they want, at their own pace. It’s a DIY model where the customer is on their own with the content.

 

In this episode, I talk about the important factors to consider when you’re thinking about creating an online course. Will your clients get results from it? Are you prepared for the marketing investment that comes with an online course, which is essentially a digital product? Have you done everything you can to maximize your business and profits before turning to an online course?

 

I personally believe online courses are only suitable for a small number of businesses. I’d encourage you to consider creating an online program that you run personally. It’s founded in relationship marketing and is statistically more likely to give your clients the results they’re looking for.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
42 minutes 16 seconds

The Business Revolution
Ep012: Get more leads using the stages of awareness

When you lead with your offer, you are limiting the number of people who can help. In fact, putting an offer out with a link to purchase it is selling, not marketing. Marketing involves attracting leads, capturing leads, and nurturing leads.

 

In this episode, I talk about how to make your marketing a lot better by using the stages of awareness. These stages include being unaware, awareness, diagnosis, the real solution, and the “they get it” stage. I share how to move your leads from the unawareness stage all the way through the “they get it” stage.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
28 minutes 24 seconds

The Business Revolution
Ep011: Season 2 Preview!

Welcome to Season Two of the Business (R)Evolution Podcast! I am so excited to share everything I’ve got planned with you for this season. It’s going to be an incredible season full of expert advice for your health and wellness business!

Are you ready to find out how you can get more leads with the right messaging in your marketing? Want to know the truth behind whether your business really needs to be on Instagram? Should you create an online course? Curious what race and racism have to do with your business? Do you want to know how to make the transition to running programs when you’re currently just running classes and sessions?

This season, you’ll get all this and more! I’ve also confirmed three guest experts to come on the show and impart their knowledge just for you – but I’ll keep them a surprise.

I’m also delighted to share two exciting upcoming events!

We will dive deeper and workshop some of the Formula so you’re not just learning concepts, you’re applying them to your business.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
6 minutes 53 seconds

The Business Revolution
Ep010: Practitioner Spotlight: Better Clients and Steady Monthly Income With Julian Corwin

In this episode, I speak with Julian Corwin about his journey into fitness and nutrition that lead him to quit his engineering job in order to start his own business as a movement rehabilitation specialist. We discuss the ups and downs of business, modalities, systems, and avoiding the freelancer trap.

 

About Julian Corwin:

After working as an engineer, Julian got into fitness and nutrition which lead to an injury within six months. After seeking help from a sports medicine doctor, a chiropractor, and a massage therapist and not seeing any results, he turned to Google, which is where he discovered an Active Release Techniques practitioner. After just a couple of sessions, he was pretty much cured. And so began his interest in the bodywork industry. He quit his engineering job to pursue training in the Active Release Technique. Today, Julian owns Santa Rosa Pain and Performance where he integrates various modalities in his treatments.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income: Join the next Practitioners Business Roundtable  

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
40 minutes 54 seconds

The Business Revolution
Ep009: The Numbers You Need to Track in Your Business

If you are unsure of what you should be focusing on in your business, or if things just aren’t making sense, it may be because you are not tracking the numbers in your business. Focused data collection will show you the reality in your business and give you a clear look at what’s working and what isn’t.

In this episode, I share why it’s important to track numbers in your business. I also provide tips on the business metrics, marketing metrics, and sales numbers that you should be tracking. This information will help you finally get the results that match the effort that you put into your business.

 

Access the resources mentioned in this episode and a full transcript: View the show notes

 

Learn how to build a more fulfilling and profitable practice with long-term clients and stable income:

Join the next Practitioners Business Roundtable

 

Join the Business (R)Evolution Academy to create steady monthly income, streamlined systems, and more client success in your business in the next 6 months.

Book a Discovery Call with Joanna today


-------------

If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.


Visit https://joannasapir.com/ppa for more details.

Show more...
3 years ago
46 minutes 20 seconds

The Business Revolution
The Business (R)Evolution Podcast is a place for innovative and transformation-driven wellness practitioners and coaches to learn the strategies and systems for the business-side of their businesses. From marketing and sales to pricing and programming to mindset and leadership, we cover everything you need to build a business that's profitable and sustainable - and contributes to a better world.

I'm Joanna Sapir, founder of the Business (R)Evolution Academy and a teacher, business owner and mentor for the last 25 years. My work is dedicated to helping innovative practitioners and coaches contribute to this movement forward for positive change. If you have the tools and skills to help people evolve and grow, I have the tools and skills to help YOU build a stronger business and have a greater impact. Let's do this.