The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

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The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Shawn Manaher interviews Hugh Howey C.J. Lyons, Tim Grahl, and Nick Cole on Book Marketing, Self-Publishing, Email Marketing & How To Sell More Books

100 episodes

9 months ago

The Author Hangout is a Hangout on Air and podcast dedicated to helping authors navigate the self-publishing world.

Brought to you by BookMarketingTools.com, The Author Hangout hopes to equip authors with the necessary tools as well as book marketing tips and advice for marketing a book. Join us to hear from many special guests on various areas of marketing ebooks, social media for authors, becoming a bestseller and more.

The self-publishing revolution has enabled many authors to be able to publish their books quickly and easily, but many struggle with actually selling their book. Marketing any product is important, and the same is true for books. If no one knows about your book, then no one can buy it. The key to selling more books is marketing them. The Author Hangout is here to help you to sell more books.

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All content for The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors is the property of Shawn Manaher interviews Hugh Howey C.J. Lyons, Tim Grahl, and Nick Cole on Book Marketing, Self-Publishing, Email Marketing & How To Sell More Books and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

The Author Hangout is a Hangout on Air and podcast dedicated to helping authors navigate the self-publishing world.

Brought to you by BookMarketingTools.com, The Author Hangout hopes to equip authors with the necessary tools as well as book marketing tips and advice for marketing a book. Join us to hear from many special guests on various areas of marketing ebooks, social media for authors, becoming a bestseller and more.

The self-publishing revolution has enabled many authors to be able to publish their books quickly and easily, but many struggle with actually selling their book. Marketing any product is important, and the same is true for books. If no one knows about your book, then no one can buy it. The key to selling more books is marketing them. The Author Hangout is here to help you to sell more books.

Show more...

Episodes (20/100)

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 145: “Million Dollar Book Business”

In this episode, Shawn shows you the entire setup to turn your book into a million dollar book business. No, it won't happen over night, but Shawn lays out a solid plan that you can start taking the first steps on today.

8 years ago

22 minutes 47 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 144: “Network Net Worth”

In this episode, Shawn shares why networking is so important for authors. He also gives you specific tips to help you to start building those connections with other authors, even if you're shy.

8 years ago

13 minutes 3 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 143: “Learning to Hack Learning”

In this episode, Shawn explores what it takes to take your author marketing skills to the next level: learning. He explores what holds people, probably even you, back, and what you can do to overcome that and make this year the best year yet in your business.

8 years ago

9 minutes 49 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 142: “Making Of The Perfect Optin”

In this episode, Shawn explores what it takes to make the perfect optin, to get people onto your mailing list. Nearly every guest on The Author Hangout has mentioned the importance of mailing lists, and the optin is the make or break moment for your mailing list.

8 years ago

19 minutes 59 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 141: “Coaching Breeds Author Success”

In this episode, Shawn examines how coaching, even informal coaching, can help you take your author business to the next level. He provides a snapshot of ABSOLUTELY FREE coaching (with zero sales pitches), helping you to identify the areas of your business to work on this next month.

8 years ago

12 minutes 11 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 140: “Gumroad for Authors”

In this episode, we interviewed author Amy Young. She shared her journey to becoming an author, as well as her experience using Gumroad as an author, for selling your books but also using it to create additional income streams. Who doesn't need that?

8 years ago

27 minutes 21 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 139: “Above The Noise”

In this episode, Shawn explores the formula for helping you to get above the noise of all of the other authors promoting their book. You will also learn who swindled him for all of his biscuits (seriously).

8 years ago

18 minutes 26 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 138: “Goal Setting Check-in”

In this episode, Shawn looks back at the goal setting episode from the beginning of the year. Have your author goals for 2017 been put on the back burner or are they still your focus? Get some encouragement to blast through those goals!

8 years ago

19 minutes 47 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 137: “Relying On Others”

In this episode, Shawn explores one of the best AND worst parts of this whole author business and business in general: relying on others. He also shows you how to prepare yourself to succeed in this ever-growing industry.

8 years ago

12 minutes 58 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 136: “Honest Conversations on Book Marketing”

In this episode, you get a rare look inside a conversation between our host Shawn Manaher and bestselling author and book marketing coach, Chandler Bolt. Shawn just hit "record" and they kept on talking. There are some great nuggets of truth that you don't want to miss.

8 years ago

30 minutes 54 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 135: “Recognition of Hard Work”

We have another quick episode for you, where Shawn explores one of the struggles that authors face when they are trying to grow their self-publishing business. Don't miss this, as you'll surely relate to his experience.

8 years ago

8 minutes 13 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 134: “Improving Kindle Book Rankings”

In this episode, we interviewed the Kindlepreneur himself, Dave Chesson. He shared great tips for authors to improve their Kindle book ranking, as well as how to get Amazon to send traffic to your book.

8 years ago

25 minutes 28 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 133: “Making Money Fast?”

Shawn switches things up a little bit and explores an area of this business that consumes the thoughts of many self-published authors: making money fast. It's not a long episode, but listen and see where you can relate with Shawn's experiences in your own self-publishing business.

8 years ago

11 minutes 5 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 132: “Book Marketing & Book Launches”

In this episode, we were joined by bestselling author and pro book designer, Joel Friedlander. He shared some awesome insights for authors needing to market their books. He also talked about how to have a successful book launch.

8 years ago

30 minutes 8 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 131: “Authors Answers: How To Get Book Reviews”

In this episode of Author Answers, Shawn Manaher answers an call-in question from an author asking about the best ways to get book reviews. Shawn shares 3 main areas to focus on to help you get reviews for your book when you need them most.

8 years ago

12 minutes 51 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 130: “Author Answers: Author Street Teams”

In this episode of Author Answers, Shawn Manaher answers an email from a long-time listener about using street teams for helping you to market your book. He shares great tips about assembling and utilizing your street team, as well as some exciting Book Marketing Tools news. Don't miss this episode!

8 years ago

16 minutes 47 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 129: “Author Answers: Using KDP Select or Not”

In this Author Answers episode, R.J. Adams from Book Marketing Tools answers a question from author Vicki Cashman about whether using KDP Select is right for her book or not. R.J. shares some great tips and things to consider when making this decision for your own book.

8 years ago

7 minutes 47 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 128: “Traffic, Subscribers, and Sales”

In this episode, Shawn expanded on the awesome goal-setting episode from last week, and shared the story of The Author Hangout podcast and how that directly relates to you as an author in growing your own traffic, subscribers, and sales for your books.

8 years ago

38 minutes 17 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 127: “Book Marketing Tips from Experts (Part 7)”

In this special episode of The Author Hangout, we have collected the answers from several of our past guests to our question, “If you had to start all over today as a self-published author, what 3 things would you tell yourself?” The guests that we have had on the show have shared so many great insights, tips, action plans, awesome advice, and more. Now, you can get all of that marketing and publishing gold all in one spot.

8 years ago

16 minutes 46 seconds

The Author Hangout: Book Marketing Tips for Indie & Self-Published Authors

Ep 126: “Media Interviews & Book Marketing”

In this episode, we interviewed 9-year old self-published author, Emma Sumner (and her dad Sean). They shared some great insights about self-publishing, marketing, and tips for doing media interviews even if you're scared.

8 years ago

21 minutes 13 seconds