Advertising Week and OpenX talk with leading agency voices across digital media to provide a deep dive on the evolving role of agencies and how the 21st century agency fits into today’s advertising landscape.
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Advertising Week and OpenX talk with leading agency voices across digital media to provide a deep dive on the evolving role of agencies and how the 21st century agency fits into today’s advertising landscape.
Jen Dass, Chief Transformation Officer at Initiative joins The Agency Road Show today to discuss her role, agency transformation, addressability, and more.
Dentsu’s EVP, Head of Programmatic, Jen Scheel joins The Agency Road Show this week to discuss the right way to operate a programmatic practice, centralized buying vs. the federated approach, and what keeps her up at night.
Advertising Week and OpenX talk with leading agency voices across digital media to provide a deep dive on the evolving role of agencies and how the 21st century agency fits into today’s advertising landscape.
