Awakening to a new reality on October 7th, we found Israel in a battle for its survival. As a response to these critical times, we’ve created this special episode of Tel Aviv Unplugged. Our guest, Joanna Landau, CEO of Vibe Israel, stands at the forefront of reshaping global perceptions about Israel through innovative branding strategies. In the episode, Joanna delves deep into nuanced narratives, powerful emotional triggers, and the urgent need to alter the discourse in the wake of the gripp...
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