"I fell in love with filmmaking."Sean, host of Strange Currencies, hangs with Alex Porter, founder and CEO of Rally On Media, to learn about an adventure from spreadsheet number crunching at Deloitte to embarking on adventurous road trips that sparked his passion for filmmaking. Diving into Rally on Media's transition from brand documentaries to crowdfunding video production, especially during the pandemic. Alex shares insights on the importance of storytelling in fundraising, the differences between equity crowdfunding and traditional VC funding, and the emotional connections and storytelling that drive successful campaigns. Learn how @rally-on-media helps producers at top brands create more great videos without the stress and high costs: https://www.rallyonmedia.com/Follow Alex's journey by connecting with him on LinkedIn: https://www.linkedin.com/in/alex-portera/ @StrangeCurrencies-SeanRyan is sponsored by Rotary Digital. Daily inbox for guys, navigating digital media sucks. We aim to provide some interesting roadmaps. Sign up for free: https://www.rotarydigital.net/#crowdfunding #storytelling #videoproduction #digitalmarketing Chapters00:00 Introduction to Strange Currencies and Alex Porter02:56 From Consulting to Adventure: The Birth of Rally On Media06:00 The Journey of Filmmaking and Storytelling08:59 Transitioning to Crowdfunding: The Impact of the Pandemic11:49 Understanding Equity Crowdfunding vs. Reward Crowdfunding14:55 Crafting Compelling Stories for Successful Campaigns18:01 Balancing Production and Client Acquisition in a Growing Agency20:53 The Emotional Connection in Storytelling23:59 Pros and Cons of Crowdfunding vs. Traditional VC Funding27:01 The Importance of Community and Brand Advocates29:53 Personal Habits and Business Practices for Success32:59 Favorite Books and Podcasts for Inspiration
Want to find your voice and stand out in an authentic way in a sea of AI-based content? John (JT) shares his journey, with host Sean Ryan, into copywriting and his role at @Huckberryco , while emphasizing the importance of brand voice and identity. Unlock the secrets of creativity in marketing with our special guest, John Thompson, Huckberry’s talented copywriter.
From his beginnings in freelancing for men's style and grooming to working with renowned brands like BroBible and Men's Health, JT's journey is nothing short of inspiring.
Join us as we explore how he expertly crafts Huckberry's voice, weaving together newsletters, product descriptions, and campaign taglines in a way that aligns commerce with creativity.JT closes with insights for aspiring copywriters, highlighting the need for authenticity and passion in their work (and continue to write in a human way).
Learn why two million men look forward to reading daily content from Rotary Digital: rotarydigital.net
Huckberry has sweet threads (Sean won't stop going on about them): https://huckberry.com/
Connect with JT on LinkedIn: https://www.linkedin.com/in/jmthompson1/
Chapters
00:00 Introduction to Creative Conversations
01:51 Journey into Copywriting
04:18 Responsibilities at Huckberry
07:34 Aligning Brand Voice and Identity
09:19The Role of the Journal in Huckberry's Ecosystem
12:10 Highlighting Successful Campaigns
14:10 Integrating New Brands into Huckberry
16:19 Understanding the Audience
19:49 Defining Success in Copywriting
23:50 The Evolution of SEO and Its Human Element
29:00 Finding Inspiration and the Writing Process
34:02 Navigating Substack and Defining Success
40:08 Advice for Aspiring Writers and the Role of AI
#copywriting #digitalmarketing #branding #authenticity #huckberry #writing #contentcreation
Sean and Jeff dive into the evolution of sales, exploring how technology has revolutionized outreach and relationship-building. They emphasize the power of empathy in sales, the challenges of training and motivating remote teams, and the need for clear communication to cut through today’s digital noise. This conversation underscores the importance of adapting to shifting dynamics while maintaining deep, meaningful connections with clients. Sean shares proven strategies for effective outreach, focusing on understanding buyer motivations and using tech to create personalized experiences. As well, he stresses the value of face-to-face meetings, trust-building through empathy, and creative tactics like gifting and tracking engagement metrics to foster stronger client relationships.Connect with Jeff on LinkedIn: / jeffrey-eisenberg-6144263 Learn more about Media Intercept: https://www.mediaintercept.com/Connect with Sean to discuss how one should dip their chocolate in their coffee after a cold shower: / seanryanaccelerator Learn more about the Podcast Sponsor Rotary Digital. Find out why 2 million men love these daily emails: https://rotarydigital.netElijah, Your Podcast Sidekick, does the behind the scenes magic. His portfolio: https://yourpodcastsidekick.com/p/yps...#sales #technology #relationships #empathy #training #communication. #digitalmarketing
Chapters00:00 Introduction to Sales Evolution02:49 The Impact of Technology on Sales05:47 Building Relationships in a Digital Age09:03 The Role of Empathy in Sales11:57 Training and Motivating Sales Teams14:48 Effective Communication Strategies18:10 Navigating the Sales Landscape Today25:50 Effective Outreach Strategies28:14 Leveraging Technology in Sales31:28 Understanding Buyer Engagement34:07 Personalization in Sales Communication37:31 Creative Approaches to Client Engagement40:14 The Importance of Face-to-Face Meetings43:36 Building Trust and Empathy in Sales
"It's all about acquiring customers at a low cost."CEO of Liquid Ventures and founder of Rupiani's Pizza, Sean Bandawat, shares his entrepreneurial journey, highlighting the challenges and lessons learned along the way. From the inception of his first business to the successful launch of Rupiani's, he discusses the importance of differentiation in a competitive market, the role of technology in food delivery, and the significance of mentorship and feedback. The conversation also touches on daily habits that contribute to productivity and the future vision for Rupiani's Pizza.Learn more about the story behind this Chicago deep dish pie: https://www.rupianis.com/pages/our-storyHang out with the other Sean, Strange Currencies Host, lover of chocolate and coffee: / seanryanaccelerator Chat about Pizza, and other Ventures, with this Sean: / sean-bandawat Thanks for sponsoring this episode, Rotary Digital. Learn why 2 million men adore these inspirational emails on the daily: https://www.rotarydigital.net/Like being creative? Nerd out on podcasts? Say hi to this quirky podcast creative type: / elijah-drown Chapters00:00 Introduction to Entrepreneurship and Competitive Advantage02:57 The Journey of Rupiani's Pizza06:11 Lessons from Early Failures08:59 Differentiation in the Pizza Market11:55 Technology and Logistics in Food Delivery14:58 Funding and Business Operations17:56 Daily Habits and Productivity21:04 The Importance of Feedback and Mentorship23:58 Future Plans for Rupiani's Pizza#digitalmarketing #entrepeneur #building #growth #chicago
"I always say 100% that I'm almost surprised."Sean Ryan, host of Strange Currencies, sits down with Noelle Spagna, an experienced affiliate manager at the Motley Fool and dive into Noelle's journey into affiliate marketing, the evolution of the industry, and the importance of building relationships in a post-COVID world. As well, touching on the unique positioning of the Motley Fool in the financial guidance space, daily operations and challenges in affiliate management, personal wellness practices, and the significance of networking and mentorship in career growth. Noelle shares valuable insights and resources for personal and professional development, making this episode a rich source of information for listeners interested in marketing, finance, and personal growth.The affiliate marketing industry is relationship-driven and has evolved significantly over the years.Connect with Nicole Spagna: https://www.linkedin.com/in/noelle-spagna-93442914/Learn more about investment advice from Motley Fool: https://www.fool.com/Rotary, this podcast sponsor, is a rad publication for modern men: https://www.rotarydigital.net/Chapters00:00 Introduction01:03 Noelle's Journey into Affiliate Marketing02:51Evolution of Affiliate Marketing05:53 Building Relationships in a Post-COVID World08:55 The Motley Fool's Unique Positioning11:46 Daily Operations and Challenges in Affiliate Management15:07 Personal Habits and Wellness Practices19:04 Networking and Mentorship in Career Growth22:54 Resources for Personal and Professional Development#digitalmarketing #b2bpodcast #affiliatemarketing #career
This conversation underscores the importance of adapting to shifting dynamics while maintaining deep, meaningful connections with clients.
Sean and Jeff dive into the evolution of sales, exploring how technology has revolutionized outreach and relationship-building.
They emphasize the power of empathy in sales, the challenges of training and motivating remote teams, and the need for clear communication to cut through today’s digital noise.
Sharing proven strategies for effective outreach, focusing on understanding buyer motivations and using tech to create personalized experiences.
Stressing the value of face-to-face meetings, trust-building through empathy, and creative tactics like gifting and tracking engagement metrics to foster stronger client relationships.
#sales #technology #relationships #empathy #training #communication. #digitalmarketing
Chapters
00:00 Introduction to Sales Evolution
02:49 The Impact of Technology on Sales
05:47 Building Relationships in a Digital Age
09:03 The Role of Empathy in Sales
11:57 Training and Motivating Sales Teams
14:48 Effective Communication Strategies
18:10 Navigating the Sales Landscape Today
25:50 Effective Outreach Strategies
28:14 Leveraging Technology in Sales
31:28 Understanding Buyer Engagement
34:07 Personalization in Sales Communication
37:31 Creative Approaches to Client Engagement
40:14 The Importance of Face-to-Face Meetings
43:36 Building Trust and Empathy in Sales
"We pay you to stream music."
Dan Noveas, CEO of Mode Mobile, about the evolution of their company from a series of app experiments to a revolutionary earn OS that pays users for their engagement.
Dan shares his entrepreneurial journey, including early ventures in arbitrage and the lessons learned from the hardware industry, ultimately leading to a focus on software solutions.
Noveas reflects on his experiences in business school, the value of connections, and the lessons learned from failures.
Want to own a piece of mode mobile? Learn how: https://invest.modemobile.com/
Find out why nearly 2 million modern men looki forward to these daily emails: https://www.rotarydigital.net/
The episode was produced by Elijah. Learn more about this podcast sidekick: https://yourpodcastsidekick.com/p/yps-overview
Chapters
00:00 Introduction to Strange Currencies and Mode Mobile
02:52 The Evolution of Mode Mobile: From Apps to Earn OS
06:12 Launching the Earn Phone: A New Market Approach
09:05 Market Opportunities: Understanding Global Dynamics
11:57 Lessons from Hardware: The Shift to Software
14:46 Entrepreneurial Journey: Early Ventures and Insights
18:06 Arbitrage and Innovation: The Path to Success
21:03 Reflections on Education and Entrepreneurship
30:58 The Value of Education and Networking
36:46 Entrepreneurial Milestones and Aha Moments
42:48 Navigating Business Challenges and Crowdfunding Innovations
49:35 Empowering Users and Investors through Community
55:20 Personal Development and Daily Habits
""We fail every week." Sean Ryan is joined by Ben O'Meara to talk about the journey of Huckberry, the role of a Chief Brand Officer, and the importance of storytelling and community engagement in branding. Ben shares his personal journey to Huckberry, the evolution of the brand's vision, and how they integrate products into their storytelling. They also touch on the show 'Dirt' and the significance of maintaining a personal connection with customers as the brand grows. Ben and Sean talk about art, music, and learning to play the drums. As well, maybe getting more into writing on the personal side (to take after Ben's family of journalists and advertising pros. * Check out the cool shit Ben's doing: https://www.instagram.com/bennyohh/?hl=en * Enjoy the love that goes into producing Dirt: https://huckberry.com/dirt * Buy quality clothes from a big company that still feels small and quaint: https://huckberry.com/ * Find out why 2 million men avoid navigating social media and read this on the daily instead: https://www.rotarydigital.net/ Chapters 00:00 Introduction to Strange Currencies 02:54 Ben O'Meara's Journey to Huckberry 06:11 The Evolution of Huckberry's Brand Vision 08:58 The Role of a Chief Brand Officer 12:00 Involvement in the Show 'Dirt' 15:08 Product Integration and Storytelling 17:57 Community Engagement and Brand Identity 21:12 Successful Collaborations and Learning from Failures 26:44 Creative Ventures and Customer Confusion 29:04 The Rewards of Leadership and Team Growth 31:30 Pursuing Personal Passions and Skills 36:35 The Importance of Writing and Storytelling 38:25 Influences and Personal Development 40:47 Stepping Out of Comfort Zones 43:01 Daily Habits for Success 45:52 Books, Podcasts, and Music Discoveries
What happens when you disrupt the capital-raising industry? You soar to the top of Deloitte's Canada's fastest growing companies list as recent as November 2024.
Learn about the behind the scenes of how this money capital connecting platform supported 780 companies raise approximately $2 billion.
Sean, host of Strange Currencies, learns from Skylar Dammers (Chief Strategy Officer) and how he leads strategy for a disruptive capital-raising platform designed to connect investors and founders to raise capital.
VC, Private Equity, IPO, or community-based there are a lot of options to consider.
This episode is certainly worth checking out if you're a founder, like Sean, looking to raise capital in a modern way.
Sean is a co-owner of Rotary Digital. Discover why 2 million affluent men love his company's daily emails: https://rotarydigital.net
What makes DealMaker unique? See for yourself: dealmaker.tech
Proof that Sean's face is not for podcasts; but for YouTube too: https://www.youtube.com/@StrangeCurrencies-SeanRyan (subscribe because he needs a few friends)
Madison Ruggieri, Co-owner of Motley Brands, shares the not-so-easy two-decade journey for this direct-to-consumer company, how customer feedback directly impacted and shaped market strategies, the ah-ha moment when women inquired about using their product line of men's skin care products, and why creating alcohol-free fragrances is so important to this fragrance company. Sean Ryan, host of Strange Currencies, explores why Madison and her team thrive in a competitive men's grooming and fragrance industry. Learn more about the iconic fragrance, Santal Era, by onekind: https://onekind.us/en-ca/products/santal-era-perfume-oil Do you feel that navigating digital media sucks? Join 2 million men who wake up to a daily publication full of interesting roadmaps: https://www.rotarydigital.net/ Hang with Sean on X: https://x.com/RotaryFounder Prefer YouTube? Watch Strange Currencies on YouTube: https://www.youtube.com/@StrangeCurrencies-SeanRyan Produced and Edited by Your Podcast Sidekick: https://yourpodcastsidekick.com/p/yps-overview
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 9 Part 2, Ryan Coulter, the James Brand, joins to discuss breaking trail in the ‘everyday carry’ category- including pocket knives and carabiners. He talks about utilitarian values while expanding the portfolio outside of just ‘outdoorsy’ sharp knives.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 9 Part 1, Ryan Coulter, the James Brand, joins to discuss how his experiences at Burton and Nike influenced how he runs his EDC accessories brand. ‘Modern Minimal Everyday Carry’ has become not just a phrase but a mission. Also, he advocates for an entrepreneur to have a varied number of experiences in the corporate world to learn different models to running a brand and creating a brand mission.
Brad Neathery, Oak and Eden, joins to discuss the importance of partnerships and honoring your partners’ skillsets when building a brand under a shared vision. In addition, when it comes to branding, giving creatives the space to operate and produce amazing content.
Brad Neathery, Oak and Eden, joins to discuss using past wisdom learned with his print publication Modern Huntsman to tell novel stories. Positioning and perception is crucial to whether or not a brand succeeds, particularly in the whiskey industry. It’s a combination of a quality product and unique branding, with an emphasis on functionality not just aesthetics. In addition, he talks of how a 1/1 bottle idea led to a test kitchen in Texas, and a customer driven portfolio.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 7 Part 2, Alex Realmuto, Founder and CEO of Rubik’s Agency, discusses the growth methodology at his agency, focusing on leveraging technologies to allow his team to be strategic and provide a boutique level of care to clients.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 7 Part 1, Alex Realmuto, Founder and CEO of Rubix Agency, joins to discuss how his agency interacts with brands and utilizes affiliate marketing & complimentary partnerships in performative PR.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 6 Part 2, Paul Ferrago, Founder of Ace Marks, joins to discuss the challenges of customer acquisition and how the pandemic influenced Ace Mark's growth strategy. The Buy Back program allows customers to keep returning and earning credit while donating lightly used dress shoes to programs that help those in need return to the workforce.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 6 Part 1, Paul Ferrago, Founder of Ace Marks, joins to discuss the inception of his D2C shoe company and the challenges of generating publicity for a new brand, including a successful Kickstarter campaign in 2016.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 5 Part 2, Luke Mcalpine, Senior Director of Brand Marketing at Taylor Stitch, discusses how technology can sometimes hinder a company's ability to scale, to cut through the noise, and to remain true to the mission.
Welcome to Strange Currencies, a podcast where Sean Ryan, Co-Founder of Rotary Digital, sits down with people he admires to discuss the challenges of building a brand. In Episode 5 Part 1, Luke Mcalpine, Senior Director of Brand Marketing at Taylor Stitch, joins to discuss how to build a brand related to your interests and how to prioritize durability in craftsmanship to break the cycle of disposable consumption.
