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She's The Standard
Sinead J. Krelle
41 episodes
4 days ago
Raw convos. Real Power. Savage Truth. The walking permission slip you didn't know you needed. Welcome to She’s The Standard—The podcast for the woman who leads herself, Raises the bar, and refuses to shrink for the comfort of others. I’m your host, Sinead J. Krelle— Multi-six figure mentor, mum of two, High-ticket sales queen, And the walking permission slip you didn’t know you needed. Here, we go deep. Raw truth, big moves, savage mindset shifts, and unfiltered conversations about what it really takes to build a freedom-led life, brand, and legacy. No fluff. No rules. No playing small.
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Entrepreneurship
Business
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All content for She's The Standard is the property of Sinead J. Krelle and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Raw convos. Real Power. Savage Truth. The walking permission slip you didn't know you needed. Welcome to She’s The Standard—The podcast for the woman who leads herself, Raises the bar, and refuses to shrink for the comfort of others. I’m your host, Sinead J. Krelle— Multi-six figure mentor, mum of two, High-ticket sales queen, And the walking permission slip you didn’t know you needed. Here, we go deep. Raw truth, big moves, savage mindset shifts, and unfiltered conversations about what it really takes to build a freedom-led life, brand, and legacy. No fluff. No rules. No playing small.
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Entrepreneurship
Business
Episodes (20/41)
She's The Standard
PT 2: FEMININE-LED SALES, HEALTH & WEALTH WITH RILEY MAY

We’re back baby! This episode is the second part of our conversation, I sit down with Riley May — feminine-led sales coach, multi 7-figure business owner, and founder of Women That Sell Academy. At just 24 years old, Riley has built a movement around transparency, authenticity, and alignment, generating millions in organic sales while showing women how to create both health and wealth without sacrificing who they are.


We explore:

  • Riley’s journey to building a powerful brand and multi 7-figure business so young
  • Why identity work is the foundation of scaling and embodying the version of you who already has it all
  • The role of nervous system regulation in sustainable growth, health, and wealth
  • Why staying a student of your craft is the secret to long-term success and embodiment
  • How to pivot with power when something isn’t working, instead of forcing a broken strategy
  • What feminine-led sales really means, and how to sell with integrity and ease


🎧 This is a must-listen for the woman who knows she’s meant for more — who craves freedom, impact, health, and wealth — and who is ready to scale in a way that feels powerful, aligned, and authentic.


✨ If you loved this conversation, you’ll be obsessed with The Fitbook — your blueprint for embodying your next-level self. Grab it via the link below.

⁠https://shesthestandard.kartra.com/page/GUd2⁠


🎧 For more behind-the-scenes and daily inspiration, follow @sineadjkrelle and @shesthestandardpodcast on Instagram.


You can also find the incredible Riley May over on Instagram at @therileymay

Show more...
2 months ago
59 minutes 28 seconds

She's The Standard
PT 1: FEMININE-LED SALES, HEALTH & WEALTH WITH RILEY MAY

In this episode, I sit down with Riley May — feminine-led sales coach, multi 7-figure business owner, and founder of Women That Sell Academy. At just 24 years old, Riley has built a movement around transparency, authenticity, and alignment, generating millions in organic sales while showing women how to create both health and wealth without sacrificing who they are.


We explore:

  • Riley’s journey to building a powerful brand and multi 7-figure business so young
  • Why identity work is the foundation of scaling and embodying the version of you who already has it all
  • The role of nervous system regulation in sustainable growth, health, and wealth
  • Why staying a student of your craft is the secret to long-term success and embodiment
  • How to pivot with power when something isn’t working, instead of forcing a broken strategy
  • What feminine-led sales really means, and how to sell with integrity and ease


🎧 This is a must-listen for the woman who knows she’s meant for more — who craves freedom, impact, health, and wealth — and who is ready to scale in a way that feels powerful, aligned, and authentic.


✨ If you loved this conversation, you’ll be obsessed with The Fitbook — your blueprint for embodying your next-level self. Grab it via the link below.

https://shesthestandard.kartra.com/page/GUd2


🎧 For more behind-the-scenes and daily inspiration, follow @sineadjkrelle and @shesthestandardpodcast on Instagram.


You can also find the incredible Riley May over on Instagram at @therileymay

Show more...
2 months ago
33 minutes 37 seconds

She's The Standard
CLOSE YOUR EYES & TAKE A DEEP BREATH WITH ME

This episode is an activation, a guided connection to your future self, the woman you know you’re becoming. Take a moment, close your eyes, and breathe with me as you embody her energy today.

If you enjoyed this activation, you are going to love The Standard Fitbook. Inside are 101 pages of raw truths, rituals, and mindset shifts to help you step into your strongest, sexiest, most confident self. Grab your copy through the link below.

https://shesthestandard.kartra.com/page/GUd2


Follow along for more behind-the-scenes content and inspiration over on Instagram

  • @sineadjkrelle

  • @shesthestandardpodcast


    With love,

    Sinead x

  • Show more...
    2 months ago
    7 minutes 35 seconds

    She's The Standard
    SHE'S THE STANDARD FITBOOK & WHAT'S INSIDE

    This isn’t just another fitness planner or motivational guide.

    The She's The Standard Fitbook is the work that changes everything. In this episode, I’m taking you inside its 101 pages of real, raw truths on what it actually takes to become your strongest, sexiest, most confident, unf*ckwithable self.

    You’ll hear the story behind how this Fitbook came to life after six years of brutal, beautiful transformation and why it’s your shortcut to skipping years of trial, error, and “start again Monday” cycles. If you’ve ever felt lost, stuck, or burnt out, this is the roadmap I wish I had when I was drowning in doubt.


    What You’ll Learn in This Episode:

    • The personal rock-bottom moments that inspired The She's The Standard Fitbook
    • The exact principles, mindset shifts, and rituals that changed everything for me
    • Why building true strength, confidence, and self-respect is an inside-out job
    • How to use the Fitbook to create the body, mindset, and lifestyle you’ve been craving

    And the truth about what it really takes to become the woman you know you’re destined to be.


    This is everything I wish I had at the start of my journey.


    GET A COPY OF THE FITBOOK HERE

    https://shesthestandard.kartra.com/page/GUd2


    Don't forget to connect with me on Instagram @sineadjkrelle


    With love,

    Sinead x

    Show more...
    2 months ago
    12 minutes 38 seconds

    She's The Standard
    THE TRUTH ABOUT NERVOUS SYSTEM WORK & SCALING A BUSINESS

    This episode goes deep into the work that changed everything for me...

    Not another strategy or business hack...
    But the real reason I was able to scale to consistent 80k months without losing myself in the process

    -> All things nervous system regulation
    What it means...
    Why it matters...
    And how it impacts everything from money to motherhood

    -> I share how I teach this to my children
    -> The signs your nervous system might be maxed out
    -> And what happens when you actually build the capacity to hold more

    If you’ve been pushing and forcing and still not seeing the growth you want
    This conversation will help you understand why.

    Your business can only grow as far as you can hold it
    This work is the foundation for sustainable success.


    I hope you take what lands from this episode and implement it into your life.


    With love,

    Sinead x

    PS: Don't forget to follow @sineadjkrelle and @shesthestandard on Instagram for all of the bts juice!

    Show more...
    3 months ago
    20 minutes 38 seconds

    She's The Standard
    STARTING FROM SCRATCH

    8,000 followers.
    12 years of creating.
    And I deleted the whole thing... on purpose.

    This episode is the real story behind why I chose to shut down the Instagram account I built over more than a decade.
    Not because it wasn’t working.
    Not because I was burnt out.
    But because it no longer felt like me.

    I share what it looked like to let go of an identity that had taken years to build, and what it took to choose alignment over attachment.
    It’s raw, honest, and probably the most grounded I’ve ever been on the mic.


    –> How to recognise when something is no longer aligned
    –> Why we outgrow the identities we once worked so hard for
    –> What it takes to make bold, clean decisions
    –> And what I’m creating from here

    If you’ve ever felt the pull to burn it down and start again — this one’s for you.

    Listen in.

    Make sure you are following my NEW Instagram @sineadjkrelle and @shesthestandardpodcast to stay up to date on all new episode drops and juicy bts content x


    Enjoy!

    Sinead x

    Show more...
    3 months ago
    11 minutes 39 seconds

    She's The Standard
    THE ONE AND ONLY ALEX TRIPOD

    In this episode, I sit down with the one and only, Alex Tripod, to explore what really happens when you hit the big milestones and still find yourself wondering, is this it?

    We talk about the illusion of arrival, and the identity unraveling that often comes with growth.

    We dive into:

    • What chasing ‘more’ really costs

    • Navigating breakups and soulmates while leading a brand

    • Letting go of proving energy and success metrics

    • Identity shifts, grief, and ego deaths

    • Presence over performance, and choosing self again and again

    This conversation is honest, powerful, and cuts straight to the heart of what so many ambitious souls silently wrestle with.

    If you’ve ever achieved something and still felt the void, this one will land deeply.

    You can find Alex at @alextripod on Instagram and follow my new account @sineadjkrelle and @shesthestandardpodcast for more.

    Share this with a friend and don't forget to rate and review the show!

    Enjoy!

    Sinead x

    Show more...
    3 months ago
    47 minutes 34 seconds

    She's The Standard
    MEET MY BROTHER: THE INTERVIEW 7 YEARS IN THE MAKING

    This episode is personal.

    Seven years in the making
    And finally — we sat down to record the rawest, realest conversation we’ve ever had

    My brother, Dan, is now living in Bali.But more importantly
    He’s finally living for himself

    To get here, he had to go through an ego death
    He had to let go of the life that looked good on paper
    Sell the houses.
    Drop the old patterns.
    Detach from the stories that were never really his.
    And choose himself — fully.

    What you’ll hear is not polished or rehearsed
    I’ve left in the pauses, the ums, the aaghs — all of it
    Because nothing about this conversation was forced
    It was honest
    Emotional
    Unfiltered

    He is the walking example of what devotion to self really looks like
    Of what happens when you stop trying to meet everyone else’s expectations
    And finally ask: what do I actually want?

    Having him here with me
    On this mic
    Sharing his story
    Makes me feel so proud
    Because I watched him fight to become the man he is now

    If you’ve ever felt stuck in a version of you that no longer fits
    If you’ve been holding on to a life that feels heavy
    If you’re ready to let go and finally take the leap
    This episode will meet you where you are

    🎧 Tune in now
    Let it move you
    Let it remind you
    Your next chapter starts the second you decide it’s yours.

    Sinead x

    Show more...
    3 months ago
    29 minutes 52 seconds

    She's The Standard
    LET THEM, LET THEM, LET THEM!

    Let. Them. 🐆

    If they misunderstand you — let them


    If they doubt you — let them


    If they outgrow you or can’t hold your vision — let them

    This phrase has unlocked everything for me.
    And the more I lean into it, the more free I feel

    In this episode, I’m sharing how these two simple words have become a boundary
    A belief
    A standard

    Because when you stop trying to control how you’re perceived
    You reclaim your peace
    Your power
    Your energy

    Let them talk
    Let them leave
    Let them watch

    You’re not here to be understood by everyone
    You’re here to be unapologetically you

    🎧 Tune in now and share this with someone who needs the reminder— this one is short, sharp, and will shift the way you move.
    💅🏽 It’s time to stop chasing approval and start choosing alignment


    Enjoy!

    Sinead x

    Show more...
    3 months ago
    11 minutes 7 seconds

    She's The Standard
    STOP ASKING FOR PERMISSION & ASK FOR SUPPORT

    This one’s for the human who’s building big things
    And wondering if they have to choose between their relationship and their ambition

    In this episode, I sit down with my husband to have a real, unfiltered conversation about what it actually looks like to be supported while you grow, evolve, and raise the standard in every area of your life

    We talk about:
    💬 Why you need to stop asking for permission to be powerful
    💬 The difference between control and true support
    💬 What it’s taken for us to grow individually and together
    💬 How to navigate love, leadership, and big vision energy in a partnership
    💬 And what support from your partner really looks like when you’re all in on your goals

    This isn’t fluffy advice or surface-level relationship tips
    It’s the truth about what it means to be with someone who sees you, holds you, and walks beside you without dimming your light

    If you’re ready to stop shrinking, stop explaining, and start receiving support like the standard you are, this one’s going to hit deep

    🎧 Tune in now and share with your partner if they need to hear this too + don't forget to follow & review the show!
    💅🏽 Follow @shesthestandardpodcast on Instagram for more real talk on building a legacy.


    Sinead x

    Show more...
    4 months ago
    26 minutes

    She's The Standard
    STS RAW REALITY WITH MY HUSBAND!

    This one’s different.

    This one’s real.

    In this episode, I sit down with the man who’s seen it all —

    My husband.

    The one who’s been in the room for the breakdowns, the breakthroughs, the pivots, and the power plays.

    If you’ve ever wondered what it really looks like to build a life by design with your person in your corner…

    This one’s for you.

    🎧 Press play now.

    If this episode hit home, share it with someone who needs to hear it too.

    Don’t forget to follow the show, leave a 5 star review, and let us know what you want more of — your support means the world. 💅🏽

    And for all the BTS, bonus drops, and the realest convos we’re having off the mic, follow us over on Instagram at @shesthestandardpodcast 🐆

    We’ll see you there.

    Show more...
    4 months ago
    33 minutes 27 seconds

    She's The Standard
    WE ROSE FROM THE ASHES TOGETHER. MEET MY BESTIE!

    This episode is pure soul medicine.

    I’m joined by my bestie, Bali babe, business partner, and ride-or-die baddie in the most unfiltered, emotional, and powerful conversation we’ve ever had.

    We go deep.
    We go raw.
    We talk about the heartbreaks, the healing, the rebuilding… and the magic of choosing yourself—and choosing each other—through it all.

    ✨ We cried.
    ✨ We laughed.
    ✨ We told the whole damn truth.

    This is what it looks like when two women rise from the fire and decide to design their life, brand, and legacy together.

    If you’ve ever had to rebuild…
    If you’ve ever questioned your path…
    If you’ve ever leaned on your bestie to help you remember who TF you are—
    This one will hit different.

    Be sure to share this with YOUR Bestie and don't forget to follow and review the poddy!


    Sinead x

    Show more...
    4 months ago
    45 minutes 10 seconds

    She's The Standard
    F*CK THE TIMELINES, YOU ARE EXACTLY WHERE YOU'RE MEANT TO BE

    F*ck the Timelines, you are exactly where you are

    Meant to be.

    This is your reminder, babe:
    You’re not behind.
    You’re not late.
    You’re not doing it wrong.

    In this episode, we’re burning the rulebook that says your success should follow a schedule.
    The timeline you thought you needed?
    Irrelevant.

    Because the truth is—
    You’re exactly where you’re meant to be.
    Every pause, pivot, setback, and “WTF is happening” moment?
    It’s all part of it.

    This is the raw, real conversation about letting go of the pressure, trusting the timing, and reclaiming your power in the now.
    Because timelines are a trap—
    And the standard is trusting yourself, not a spreadsheet.

    If you’ve ever questioned if you’re “doing enough”…
    If you’ve felt like everyone else is ahead of you…
    Or if you’ve just been holding your breath waiting for “the right time”—
    This one’s for you.

    -Sinead x

    Show more...
    4 months ago
    13 minutes 35 seconds

    She's The Standard
    10 TRUTHS BEHIND BUILDING A MULTI 7-FIGURE SALES BUSINESS

    This isn’t your average “here’s how I did it” episode.
    This is the real behind-the-scenes.
    The parts most people won’t talk about.

    In Episode 3, I’m lifting the lid on what it actually takes to build a multi–7-figure sales business.
    Not just the numbers.
    Not just the strategy.

    But the mindset.
    The energy.
    The identity shifts.
    The mistakes that weren’t really mistakes.
    And the uncomfortable truths that most people avoid.

    This is for the woman who knows she’s built for more —
    But keeps wondering why the steps she’s taking aren’t landing.

    Here’s the truth:
    It’s not just about what you do.
    It’s about who you become in the process.

    These are the 10 unfiltered lessons that helped me grow a movement, monetise my message, and lead with full-body integrity.
    Not perfectly. But powerfully.

    So if you’re ready to stop playing small and start showing up like the woman you actually are — this episode is your permission slip.

    🎧 Listen to Episode 3 now: The 10 Truths Behind Building a Multi-7-Figure Sales Business

    🐆 Follow @shesthestandardpodcast

    And if you're ready to build your own version of wild success, I’ve created 3 offers to meet you where you are:


    1. She's The Standard Playbook– $11
      Your mind-body-soul recalibration. Start here.

      ⁠⁠https://buy.stripe.com/fZe2b48LXad652gdQR⁠


    2. BEcoming Her – $27
      The rituals, identity work, and energetic shifts I used to evolve.

    3. Savage CEO – $147
      The full blueprint behind my business. The audience. The income. The leadership.


    LIKE • SAVE • SHARE • FOLLOW
    @thereal_sineadjkrelle
    @shesthestandardpodcast


    Let’s go bigger.
    Sinead xx

    Show more...
    5 months ago
    23 minutes 18 seconds

    She's The Standard
    HOW THE ROYAL AUSTRALIAN NAVY TURNED ME INTO AN ENTREPRENEUR

    How the Royal Australian Navy turned me into an entrepreneur. 

    In Episode 2, I take you back —

    To the version of me who was completely untethered.

    Craving more, but stuck in toxic patterns, addiction, and validation loops that nearly cost me everything.


    Joining the Royal Australian Navy wasn’t the goal.

    It was the lifeline.


    Not because of the discipline or the uniform.

    But because it cracked me open.

    It stripped me of every false layer I thought I had to wear to be accepted…

    And it forced me to meet the real me for the very first time.


    This episode is raw, it’s honest — and it’s for the woman who’s ever asked:

    “Why did it have to happen like that?”

    Because maybe, just maybe, it didn’t happen to you…

    It happened for you.


    I’m so proud of this chapter.

    Not because it was easy.

    But because it built the woman who could lead a movement like this.


    And now, I want to help you find the strength in your story, too.


    So I’ve created 3 powerful offers to meet you exactly where you are —

    Whether you’re still searching for your spark, or ready to set the whole thing on fire:


    1.⁠ ⁠She's The Standard Playbook – $11

    Mind. Body. Soul.

    Your foundation for alignment and grounded feminine power.

    ⁠https://buy.stripe.com/fZe2b48LXad652gdQR⁠


    2.⁠ ⁠Becoming Her – $27

    The inner work, identity shifts, and embodiment rituals that helped me step into this woman.

    ⁠https://buy.stripe.com/7sI170bY970UcuI8wy⁠


    3.⁠ ⁠Savage CEO – $147

    The behind-the-scenes blueprint of how I built my brand, grew my audience, and monetized my truth.

    ⁠https://buy.stripe.com/dR6cPI6DPdpieCQ5kk



    LIKE • SHARE • SAVE • FOLLOW & TAG

    @thereal_sineadjkrelle

    @shesthestandardpodcast


    That’s where I hang out the most. Come say hi.


    Sinead xx

    Show more...
    5 months ago
    20 minutes 13 seconds

    She's The Standard
    THE IDENTITY SHIFT

    She’s The Standard isn’t just a podcast - It’s a reclamation.

    Of power. Of truth. Of the woman you actually are underneath the noise.


    In Episode 1, I walk you through why I let go of How Does It Get Any Better, Because I stopped asking that question… And started embodying the answer.


    The soft version of me had her moment.

    But this version?

    She leads. She holds. She moves.

    And she needed a platform that matched her frequency.


    This rebrand was never just a name change.

    It was a soul shift.

    A bold declaration that I am no longer available for half-embodied leadership.


    And now, I want to bring you with me.


    So I’ve created 3 powerful, offers to meet you exactly where you are—

    Whether you’re just waking up to your power, or ready to turn it all the way up:


    1.⁠ ⁠The New Normal – $11

    Mind. Body. Soul.

    Your foundation for alignment and grounded feminine power.

    https://buy.stripe.com/fZe2b48LXad652gdQR


    2.⁠ ⁠Becoming Her – $27

    The inner work, identity shifts, and embodiment rituals that helped me step into this woman.

    https://buy.stripe.com/7sI170bY970UcuI8wy


    3.⁠ ⁠Savage CEO – $147

    The behind-the-scenes blueprint of how I built my brand, grew my audience, and monetized my truth.

    https://buy.stripe.com/dR6cPI6DPdpieCQ5kk


    LIKE SHARE SAVE FOLLOW & TAG

    @thereal_sineadjkrelle

    @shesthestandardpodcast


    That’s where I hang out the most.


    Sinead xx

    Show more...
    5 months ago
    18 minutes 11 seconds

    She's The Standard
    RAW REALITY UPDATE: PACKING UP OUR LIFE + MOVING TO BALI

    Big moves. Big energy. Big changes.We’re packing up our entire life in Australia and moving our family to Bali.

    In this episode, I share the real, unfiltered behind-the-scenes:— Leaving our home— Choosing aligned schools for our babes— Navigating the emotions of starting fresh— Having a partner who backs the vision fully— And why freedom, alignment, and courage always lead the way

    This isn’t just a move. It’s a full-body, soul-led shift into our next era.And yes… a new podcast name is LOADING.New brand. New frequency. New level of truth.

    EEEKKKKKK!!!! Tag me at @thereal_sineadjkrelle if you want a RAW REALITY monthly update..


    Show more...
    6 months ago
    22 minutes 35 seconds

    She's The Standard
    DISMANTLING THE PEDESTAL: THE TRUTH ABOUT TALL POPPY SYNDROME & STAYING GROUNDED IN SUCCESS

    Success doesn’t make you superior, and struggle doesn’t make you inferior. In this episode, we’re breaking down Tall Poppy Syndrome, pedestalling, and why it’s time to stop putting people above or below us just because they’re in a different chapter of their journey.

    I’m sharing my raw reflections from Dubai—where I’ve been stretched, humbled, and reminded that no matter how far you go, you are always a student of life.

    If you’ve ever doubted your worth in certain rooms or struggled with feeling like someone is “ahead” of you, this episode is for you. Let’s normalize growth, celebrate each other, and remember who the f*ck we are.

    🔥 Tag me when you listen!

    @howdoesitgetanybetter_

    @thereal_sineadjkrelle


    Show more...
    7 months ago
    14 minutes 29 seconds

    She's The Standard
    IM IN DUBAI BABY - YOU ARE NOT MEANT TO STAY STUCK!!!

    Sitting in Dubai at a millionaire retreat, I’m reminded—where you are now is NOT your final destination. Six years ago, I never imagined this life, but I chose to step in, invest in mentorship, and build something bigger.

    New levels bring new challenges, but the only way forward is through. If you’re feeling stuck, uninspired, or unsure—this episode is your reminder that you are meant for MORE.

    🔥 Tag me on Instagram:
    @HowDoesItGetAnyBetter_
    @TheReal_SineadJKrelle


    LIKE FOLLOW SHARE

    Show more...
    7 months ago
    20 minutes 38 seconds

    She's The Standard
    10 STEPS TO STEPPING INTO YOUR HIGHER SELF

    If you’re feeling stuck, uninspired, or like you’re not living up to your full potential—this episode is your wake-up call. Your next level is waiting, but it requires YOU to step up and meet it. In today’s episode, we’re diving into the 10 steps to stepping into a higher version of yourself—mind, body, and soul. From the people you surround yourself with to the environment you create, the way you move, nourish, and think… it ALL matters.

    TAG SHARE FOLLOW

    @thereal_sineadjkrelle

    @howdoesitgetanybetter_

    Show more...
    8 months ago
    20 minutes 54 seconds

    She's The Standard
    Raw convos. Real Power. Savage Truth. The walking permission slip you didn't know you needed. Welcome to She’s The Standard—The podcast for the woman who leads herself, Raises the bar, and refuses to shrink for the comfort of others. I’m your host, Sinead J. Krelle— Multi-six figure mentor, mum of two, High-ticket sales queen, And the walking permission slip you didn’t know you needed. Here, we go deep. Raw truth, big moves, savage mindset shifts, and unfiltered conversations about what it really takes to build a freedom-led life, brand, and legacy. No fluff. No rules. No playing small.