Do you manage your bike shop's social media accounts? What if you had free access to the photos and videos created by the brands that you sell in your store? Then you should know about Promoboxx. Andrew Glenn of Promoboxx and Scott Forrestall of Shimano North America tell us how it works. Sign up for Shimano / Pearl Izumi's Promoboxx account through http://shimanopimarketing.com Follow Promoboxx's social channels Facebook: http://facebook.com/promoboxx Instagram: http://instagram.com/promoboxx Twitter: http://twitter.com/promoboxx

Do electric mountain bikes belong on trails used by hikers, equestrian riders, and regular mountain bikers? Or do they only belong on trails designated for motorized vehicles? This contentious question was the focus of a panel discussions held at the 2017 E-bike Summit, and the answers were a lot more nuanced than you might expect. Panel members are Dave Wiens, the Executive Director of International Mountain Bike Association, Photographer and trail projects expert Leslie Kehmeier of The Wide Eyed World, John Riley of Trek Bicycle, Ken Miner of Haibike USA, and Troy Lee. Randy Neufeld directs the SRAM Cycling Fund, and moderates this discussion. Follow People for Bikes peopleforbikes.org/e-bikes facebook.com/PeopleForBikes instagram.com/peopleforbikes/ twitter.com/peopleforbikes Follow Bicycle Product Suppliers Association http://bpsa.org

The Bicycle Product Suppliers Association and PeopleForBikes conduct an annual E-bike Summit for stakeholders in the ever-expanding electric bicycle phenomenon in North America. Shimano hosted the 2017 event in their Irvine, California headquarters, and this is the first of two panel discussions held during that session. Follow People for Bikes peopleforbikes.org/e-bikes facebook.com/PeopleForBikes instagram.com/peopleforbikes/ twitter.com/peopleforbikes Follow Bicycle Product Suppliers Association http://bpsa.org

Project Bike Tech is a high school vocational program like auto shop, but for bicycle mechanics. Mercedes Ross, their National Director, recently stopped by Shimano North America Bicycle HQ to share the latest news about Project Bike Tech. Follow Project Bike Tech: http://projectbiketech.org/blog http://facebook.com/ProjectBikeTech http://instagram.com/projectbiketech/