REACH: The Marketing Podcast for People Who Hate Marketing Podcasts

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Clark Barron

5 episodes

3 months ago

"The marketing podcast that calls out industry BS and teaches you to spot frauds before they waste your budget." REACH is the marketing podcast for people that hate marketing podcasts. A solo, story-driven show from Clark Barron—the outspoken CMO of Ronin & Founding Editor of Burn It Down. After his first marketing campaign almost landed him in jail over 15 years ago, he’s been taking over the world of B2B marketing as a disruptor, setting both vendors and marketing teams alike back on the path towards sanity through his consulting work at Ronin and Investigative journalism through Burn It Down. He's someone who’s seen what this industry does to the people inside it... and he's fed up.

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Episodes (5/5)

REACH: The Marketing Podcast for People Who Hate Marketing Podcasts

"Charlatans"

Clark teaches you how to identify marketing frauds before they waste your time and budget. From Adam Robinson's credit default swap background to the red flags of buzzword-heavy consultants, this episode gives you the tools to spot fake expertise. Learn the silver bullet questions that expose frauds instantly and why calling out bullshit will make you enemies - but protect your career.

3 months ago

19 minutes 12 seconds

REACH: The Marketing Podcast for People Who Hate Marketing Podcasts

"Faust"

Clark reveals the terrifying truth about martech vendors: they're exploiting marketers' fear of job loss to sell them the very tools that will eliminate their positions. From Sam Jacobs' manipulative Pavilion post to eight figures in martech waste, this episode exposes how the industry profits from anxiety while systematically replacing human judgment with software. A wake-up call about funding your own obsolescence.

3 months ago

16 minutes 7 seconds

REACH: The Marketing Podcast for People Who Hate Marketing Podcasts

"Unf*ckwithable"

Clark tells the story of the Birmingham boardroom moment that changed everything - when he closed a $17 million deal by telling Alexander Shunnarah the truth, then got fired for "insubordination" two months later. This is the origin story of choosing honesty over safety, competence over comfort, and why being fired for being too good at your job is better than being kept for being mediocre.

3 months ago

14 minutes 23 seconds

REACH: The Marketing Podcast for People Who Hate Marketing Podcasts

"Ghosts"

Clark shares the story of two marketers who reached out for help - one who escaped and thrived, and another who disappeared entirely. This episode explores what happens when the marketing industry breaks people so completely that they choose erasure over participation. A haunting look at the cost of trying to help others in a broken system, the ghosts in our DMs, and why sometimes "zero anxiety attacks" still isn't enough.

3 months ago

18 minutes 43 seconds

REACH: The Marketing Podcast for People Who Hate Marketing Podcasts

"Florence"

Clark Barron launches REACH, the marketing podcast for people who hate marketing podcasts. In this inaugural episode, he explores the difference between burnout and grief, shares his obsession with Lana Del Rey, and reveals the moment he almost walked away from marketing entirely. From the broken podcast ecosystem to a transformative meeting that changed everything, this is therapy disguised as a marketing show.

3 months ago

18 minutes 24 seconds