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QCE Business
Wes Warner
17 episodes
4 days ago
This Podcast is a summary of my Senior QCE Business Classes. The first season will feature Unit 2 Topic 2 - : Business growth, Entering markets In this first season your hosts will investigate concepts and strategies for entering markets. This topic provides opportunity for the listeners to analyse, interpret and evaluate marketing and operational strategies for a business in the growth stage of the business life cycle. Many of the case studies will give you the opportunity to evaluate marketing and operational strategies for entry in the growth stage of the business.
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Management
Business
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All content for QCE Business is the property of Wes Warner and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This Podcast is a summary of my Senior QCE Business Classes. The first season will feature Unit 2 Topic 2 - : Business growth, Entering markets In this first season your hosts will investigate concepts and strategies for entering markets. This topic provides opportunity for the listeners to analyse, interpret and evaluate marketing and operational strategies for a business in the growth stage of the business life cycle. Many of the case studies will give you the opportunity to evaluate marketing and operational strategies for entry in the growth stage of the business.
Show more...
Management
Business
Episodes (17/17)
QCE Business
S3 E3 The Expansion Playbook

In this week, our hosts will cover four (4) pillars of Motivating Staff, Securing Funding (internal and External, Contingency Planning and Foster Innovation within the Business when expanding.

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4 days ago
6 minutes 55 seconds

QCE Business
S3 E2 The Strategist's Playbook

In this episode, our host reviews and summarises the key concepts and skills explored during Week 2 of Unit 3: Business Diversification, with an emphasis on Topic 1: Competitive Markets.

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1 week ago
8 minutes 44 seconds

QCE Business
S3 E1 The Plateau Paradox

In this first episode of Season 3 (Unit 3: Business Diversification — Topic 1: Competitive Markets) your host will cover the Describe and Explain cognitions for this unit.

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1 week ago
6 minutes 27 seconds

QCE Business
Logical thinking is what is needed

In this episode, your hosts will go through the thinking process to complete a Force Field Analysis and a Power Interest Grid that may be on your external exam.


The hosts will be using this document - https://tinyurl.com/4w7d7zk6

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1 week ago
6 minutes 55 seconds

QCE Business
S2 E1 Modes of Entry into Overseas Markets

Kicking off Season 2, your hosts will tackle the 7 different modes of entry into new competitive markets.

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4 weeks ago
8 minutes 18 seconds

QCE Business
Deal with the External Exam Short Response Questions

Over the next few episodes, our hosts will be focusing on supporting Queensland’s current Year 12 students as they prepare for their External Exams next month.

In this 2nd episode, we’ll walk you through the structure and format of the short response questions .

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1 month ago
6 minutes 44 seconds

QCE Business
The QCAA External Exam for Business - Special Edition

Over the next few episodes, our hosts will be focusing on supporting Queensland’s current Year 12 students as they prepare for their External Exams next month.

In this first episode, we’ll walk you through the structure and format of the exam. In the following episodes, we’ll dive deeper into key areas, including short-response questions, SWOTs, PIGs, and Force Field Analysis.

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1 month ago
7 minutes 37 seconds

QCE Business
The final stretch before your Exam

In this last episode for Unit 2 Business Growth, Topic 2 Entering Markets, our hosts go into a deep dive for your exam.


Today, we will look at the Explain, Describe and your Extended Response.


Be sure to follow us so you don't miss an episode.

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1 month ago
22 minutes 29 seconds

QCE Business
Are you ready for your exam?

In this episode, your host will go over the practice exam. This exam can behttps://shorturl.at/gXIY3https://shorturl.at/gXIY3


It is a suggestion that you are familiar with this document before listening to the podcast.


Good Luck on your Exam

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1 month ago
8 minutes 28 seconds

QCE Business
Business Growth Mastery: Navigating the Growth Stage Like a Pro

In this episode, your hosts will go over the different concepts that will possibly be asked on you in your Unit 2 Topic 2 Exam on Business Growth - Entering Markets.

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2 months ago
9 minutes 20 seconds

QCE Business
Business Connections: How Market Research, Branding, and Compliance Work Together

Today on this episode, your hosts will cover how to -

Explain the relationship between market research and sales forecasting.

Explain the relationship between the ACCC and advertising standards.

Explain the interrelationships between:

  • Market research, the marketing mix, and consumer behaviours.

  • Branding, establishing a customer base, and market presence.


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2 months ago
8 minutes 52 seconds

QCE Business
GYG's Growth Journey: Mastering Business Strategy and Market Expansion

In this episode, our hosts break away from the content for a bit and have a look first hand at how your exam will look for Unit 2 Topic 2. Here is the practice exam the hosts are using

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2 months ago
8 minutes 15 seconds

QCE Business
Market Segmentation Mastery: How Businesses Find Their Perfect Customers

In this episode, your hosts will cover the following:

  • Define market segmentation and target marketing.
  • Describe the four main ways to segment a market.
  • Apply segmentation to real-world business examples.


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2 months ago
7 minutes 10 seconds

QCE Business
Market Entry Strategies: How Businesses Go Global

In this episode, your hosts will cover the following:

  • Describe the main strategies businesses use to enter new markets.
  • Explain the advantages and disadvantages of each strategy.
  • Apply examples to show how businesses choose entry strategies.


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2 months ago
8 minutes 42 seconds

QCE Business
Breaking Into New Territory: How Businesses Enter Markets

In this podcast you will learn to

  • Describe what it means for a business to enter a market.
  • Identify different types of markets businesses can enter.
  • Explain why businesses expand into new markets.


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2 months ago
7 minutes 43 seconds

QCE Business
Marketing Mastery: How Businesses Win in the Growth Stage

How businesses use branding, promotion, and pricing strategies to succeed during their growth stage.

  • Growth Stage: When a business has proven its product works and is focused on expanding market share and building customer loyalty.

  • Core Marketing Tools:

    1. Branding & Trademarks – building identity and recognition.

    2. Promotional Strategies – traditional, digital, and emerging.

    3. Pricing Strategies – competitive, penetration, skimming, cost-plus, psychological.


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2 months ago
7 minutes 37 seconds

QCE Business
Marketing Mastery: Understanding Unique Selling Propositions

In this episode, your hosts will dive into what a USP is and how to create one.


This podcast follows the QCE Business course for Unit 2, Topic 2 - Business Growth: Entering Markets

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2 months ago
7 minutes 6 seconds

QCE Business
This Podcast is a summary of my Senior QCE Business Classes. The first season will feature Unit 2 Topic 2 - : Business growth, Entering markets In this first season your hosts will investigate concepts and strategies for entering markets. This topic provides opportunity for the listeners to analyse, interpret and evaluate marketing and operational strategies for a business in the growth stage of the business life cycle. Many of the case studies will give you the opportunity to evaluate marketing and operational strategies for entry in the growth stage of the business.