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Money Lab
Money Lab
612 episodes
20 hours ago
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
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Entrepreneurship
Business,
Marketing
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All content for Money Lab is the property of Money Lab and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Show more...
Entrepreneurship
Business,
Marketing
Episodes (20/612)
Money Lab
Social Media Marketing Long Game

Is making people aware of your brand, even if it is a funny meme, useful. One day their circumstances might change and then they need you and you are the one who pops to mind.

One thought regarding this is, I currently do not own a pool or hot tub and so I do not need of your content currently. However, in the future if this changes where is the first place I would be going, you! You have attracted a customer by providing me with content that is not aligned to anything I need right now, but now I know about you. Totally get your thoughts on making content that is only focus on your customer but sometimes going very top of funnel might play the long game?

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20 hours ago
35 minutes

Money Lab
BONUS: I Brewed a Beer on a Mountain For a Video

And it was freaking AWESOME!

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1 day ago
33 minutes

Money Lab
How to Start A Side Project Without Turning It Into A Business

Hoppy Halloween! 🎃🍺

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2 days ago
22 minutes

Money Lab
Does Social Media Marketing Work? (With Real Numbers)

Yes and no. But mostly no. At least for me.

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3 days ago
32 minutes

Money Lab
The Off-Season Game Plan

I realized I already did this episode. Enjoy the repeat! 

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4 days ago
26 minutes

Money Lab
The Noob Effect

The quiet art of shutting the f**k up.

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5 days ago
35 minutes

Money Lab
We Made Less Revenue (But More Profit) in 2025

So what happened? Find out by listening.

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6 days ago
16 minutes

Money Lab
BONUS: I Made a Huge Mistake…

Email me: matt@moneylab.co

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1 week ago
12 minutes

Money Lab
5 Ideas a Day

This is one of those ideas.

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1 week ago
34 minutes

Money Lab
Business Improvements I Want To Make ASAP

(As soon as possible).

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1 week ago
38 minutes

Money Lab
Quiet vs Hectic

Which do YOU prefer?

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1 week ago
31 minutes

Money Lab
Tools I’ve Stopped Using This Year (And Why)

I think this topic is more interesting than it sounds.

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1 week ago
28 minutes

Money Lab
Social Media Detox

The sound the body makes when it's still.

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1 week ago
33 minutes

Money Lab
I’m Afraid to Enter The Next Era of My Business

Vulnerable title unlocked.

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2 weeks ago
37 minutes

Money Lab
Brainstorming a Change Log

For the App.

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2 weeks ago
30 minutes

Money Lab
My Plan For The Off-Season

Or what we call "Hot Tub Season."

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2 weeks ago
30 minutes

Money Lab
Moving Book Fulfillment Out of My House

One of the biggest business moves I've ever made.

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2 weeks ago
30 minutes

Money Lab
Crafting A Sales Funnel From Scratch Using Paid Ads

Not saying I'm going to do this, but it's a good idea.

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2 weeks ago
42 minutes

Money Lab
The Right To Be Wrong

See what I did there?

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3 weeks ago
26 minutes

Money Lab
Knowing When To Scale

And knowing when to fold'em.

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3 weeks ago
34 minutes

Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.