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Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
Deborah C. Smith
94 episodes
5 days ago
What if your lead magnet didn’t just collect email addresses but actually sorted, scored, and qualified your dream clients? In this jam-packed episode, I sit down with Maeve Ferguson, business strategist and creator of The Client Engine, a powerful system that turns your intellectual property into an evergreen lead generation machine. Maeve shares the secrets behind diagnostic assessments (aka quiz funnels on steroids), and how she uses data + segmentation to help clients attract high-ticket ...
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Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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What if your lead magnet didn’t just collect email addresses but actually sorted, scored, and qualified your dream clients? In this jam-packed episode, I sit down with Maeve Ferguson, business strategist and creator of The Client Engine, a powerful system that turns your intellectual property into an evergreen lead generation machine. Maeve shares the secrets behind diagnostic assessments (aka quiz funnels on steroids), and how she uses data + segmentation to help clients attract high-ticket ...
Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
Episodes (20/94)
Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#94 - Data-Driven Funnels & Diagnostic Assessments That Convert – with Maeve Ferguson
What if your lead magnet didn’t just collect email addresses but actually sorted, scored, and qualified your dream clients? In this jam-packed episode, I sit down with Maeve Ferguson, business strategist and creator of The Client Engine, a powerful system that turns your intellectual property into an evergreen lead generation machine. Maeve shares the secrets behind diagnostic assessments (aka quiz funnels on steroids), and how she uses data + segmentation to help clients attract high-ticket ...
Show more...
5 days ago
1 hour 3 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#93 - Validate Before You Build: The Winning Strategy to Pre-Sell Your Offer
What if you didn’t have to wait until everything was “ready” to start making money from your next offer? In this episode, I’m walking you through a "Pre-Sell With Soul" strategy. This is a proven, soulful way to invite in your first clients before your program or course is fully built. The goal is to validate your offer in real-time, and create a container that works for you and your clients. ✨ I’m also sharing real behind-the-scenes insight from a few of my current clients who are actively f...
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1 week ago
35 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#92 - Your Q4 Game Plan: 5 Tools to Finish the Year Strong
Thoughts? Topics you need help with? Tell me everything! Still hoping to hit your sales goals before the end of the year, but feeling behind, scattered, or unsure where to focus? Let's fix it! In this episode, I'm sharing a soulful yet strategic Q4 Game Plan to help you simplify your priorities, generate momentum, and make aligned sales in the final stretch of 2025. Learn 5 practical tools to clarify your offer, reverse engineer your revenue, and build weekly momentum so you can end the...
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2 weeks ago
33 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#91 - How to Choose the Right Marketing Strategies For YOU with Michelle DeNio
Thoughts? Topics you need help with? Tell me everything! If you've ever felt overwhelmed by all the marketing noise (ahem 🙋🏼‍♀️), then this episode is your reset button. 👏 In this powerful peer-to-peer convo, I sit down with business coach + marketing strategist Michelle DeNio to talk about what no one tells you: 👉 Every marketing strategy can work. But not every strategy will work for you. Michelle breaks down how to cut through the noise, stop chasing shiny tactics, and build a marketing s...
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3 weeks ago
1 hour

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#90 - 5 Signs Your Sales Strategy is Out of Alignment (and How to Fix Them)
Thoughts? Topics you need help with? Tell me everything! Are you doing all the right things in your business? You're posting, showing up, sharing offers and following up, but creating sales still feels like you're standing awkwardly against the wall at the dance wondering if anyone sees you? Yeah. Been there. The problem might not be your funnel, your script, or your price point. It might be that your sales energy is out of alignment. In this episode, I share the 5 signs that your...
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1 month ago
32 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#89 - How to Stay Visible on Social Media Without Performing: A Mindset Shift for Solopreneurs
Thoughts? Topics you need help with? Tell me everything! Is social media and being online feeling like a heavy lift or a performance these days? You're not alone, especially in today’s polarized, noisy digital world. In this solo episode of Mindset to Market, I'm breaking down how to show up online authentically, without burnout or pretending. This conversation is perfect for the mission-driven solopreneur who wants to be visible without compromising integrity. Listen and learn: Why pos...
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1 month ago
16 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#88 - Best Email Platforms in 2025 for Soul-Lead Businesses & How I Help My Clients Choose
Thoughts? Topics you need help with? Tell me everything! Email marketing is FAR from dead! In fact it's thriving with a side dish of reality TV drama these past few weeks since Kit hiked their prices. 😂 If you're wondering which email platform is actually worth it in 2025 — this episode is for you. I’m breaking down the recent Kit pricing drama, comparing top ESPs like Flodesk and Beehiiv, and sharing exactly how I help my coaching clients choose the right tools for their business stage. Even...
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1 month ago
41 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#87 - Manifesting Made Easy: How to Turn Your Biz Dreams Into Reality with Jen Mazer
Thoughts? Topics you need help with? Tell me everything! In this episode of Mindset to Market, I sit down with my longtime friend, Jen Mazer—known worldwide as the Queen of Manifestation. We dive deep into how manifestation really works (hint: it’s not just vision boards). If you’ve ever felt stuck in the noise of online business, overwhelmed by comparison, or questioning your worth, this conversation will bring clarity, ease, and a fresh perspective. Jen breaks down: her BEAM framework...
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1 month ago
55 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#86 - 5-Minute Clarity Exercise to Align Your Purpose with Your Business & Attract the Right Clients
Thoughts? Topics you need help with? Tell me everything! Ever wonder why your skills aren’t translating into sales or standout opportunities? In this short solo episode, I share a story about being multi-talented but often overlooked, and how one moment of radical clarity changed my career. You’ll learn a quick, 5-minute journaling exercise to uncover what you really want to be known for and how to start aligning your business to reflect that. Whether you’re feeling stuck, misalig...
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1 month ago
22 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#85 - 3 Funnel Strategies That Still Work for Coaches & Service Providers in 2025
Thoughts? Topics you need help with? Tell me everything! Trying every funnel under the sun? Freebies, DMs, webinars, ads… but not sure which one is actually going to work? Been there and honestly, trying to do it all is the fastest path to burnout. In this episode I break down what’s really working in 2025 for coaches, consultants, and service providers who sell high-ticket offers. Whether you run a wellness studio, design websites, or coach clients through a transformation, funnels can ...
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2 months ago
40 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#84 - Motivate Ethically: How to Use Urgency Without FOMO in Your Marketing
Thoughts? Topics you need help with? Tell me everything! Ready to ditch the pressure tactics and sell with soul? In this episode, I'm breaking down a smarter, more conscious way to use urgency and deadlines in your offers — without creating FOMO or burnout. You'll learn how to inspire action using truth, transparency, and value that actually serves your audience. We’ll cover: → What "ethical inspiration" really means → The 5 key components of aligned urgency → Why rewarding ...
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2 months ago
21 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#83 - A Hard Beautiful Journey: Turning Grief, Infertility & Loss Into Purpose and Impact with Author & Podcast Host Tiff Carson
Thoughts? Topics you need help with? Tell me everything! If you have a heavy heart... or you've ever wondered if your story even matters... my guest on today's episode has thoughts on both. In this deeply moving conversation, I sit down with my client and friend, Tiff Carson - author, podcaster, and creator of The Healing Heart Journey. Tiff shares her raw and inspiring story of transforming profound grief, infertility struggles, and personal loss into a mission to help others hea...
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2 months ago
56 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#82 - The Premium Client Energetic Self-Audit Trailer
Thoughts? Topics you need help with? Tell me everything! After three weeks exploring the Energetics of Successful Sales — from worthiness, to visibility, to the art of receiving — I’m introducing something powerful I’ve been working on behind the scenes. 👉🏽 The Premium Client Energetic Self-Audit is a private, 6-episode podcast series designed to help you stop leaking your power and finally sell from a place of embodied self-worth. This isn’t another pep talk. It’s a self-worth recalibration....
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2 months ago
8 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#81 - The Energetics of Successful Sales Part 3: Learning to Receive
Thoughts? Topics you need help with? Tell me everything! Sales isn’t just about strategy — it’s about energy. In Part 3 of our Energetics of Successful Sales series, I'm peeling back the layers of why launching feels so draining, why asking for the sale feels “icky,” and how to shift into a receiving mindset that supports both your soul and your bank account. Listen now for: real-world examples of shifttactical sales script rewritespersonal mindset rituals All are designed to...
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3 months ago
31 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#80 - The Energetics of Successful Sales Part 2: Visibility
Thoughts? Topics you need help with? Tell me everything! Being good at what you do isn’t enough these days. You also have to be seen doing it. In this deeply personal episode, I share how fear of being visible nearly paralyzed me during my business pivot, the childhood wounds that shaped that fear, and how people-pleasing sabotages premium client attraction. If the thought of going live on Insta or making slick VSL's makes you cringe or hide, this episode will crack somethin...
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3 months ago
35 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#79 - The Energetics of Successful Sales Part 1: Worthiness
Thoughts? Topics you need help with? Tell me everything! Have you ever felt that gut-twisting fear:What if I do share my offer and no one buys? What if I’m not worth it? In this powerful first episode of my new mini-series, The Energetics of Successful Sales, I’m pulling back the curtain on how our hidden fears about worth and self-value show up in our pricing, our marketing, and the way we serve our clients. I’m sharing some raw and vulnerable stories from my own journey — from undercharging...
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3 months ago
43 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#78 - AI, Synchronicity & One Focused Goal: 10 Summer Reads That Feed Your Mind, Soul and Sales
Thoughts? Topics you need help with? Tell me everything! In this episode, I’m sharing my favorite summer books for your business, your mindset, and your soul. In Part 1, I share the whole 10-book list with a snippet on each. Then in Part 2 I'm breaking down my top three pics in more detail. You’ll hear why The Alchemist is my forever go-to, why The ONE Thing is a must-read when you feel scattered, and how The Alignment Problem is keeping me thoughtful about using AI in my work. Ge...
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3 months ago
35 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#77 - Systems, Signature Offers & Legacy Brands with Jen Morilla
Thoughts? Topics you need help with? Tell me everything! Meet Jen Morilla — a multidimensional business coach, TEDx speaker, and digital marketing mentor for coaches, creatives, and service providers. we dig into what it really takes to build a business that leaves a legacy. Inside this episode: Jen’s journey from travel blogger to online business mentor — and how early lessons shaped her success The power of crafting a signature offer that actually converts and creates organic ref...
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4 months ago
46 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#76 - Building Business in a Trust Recession - 5 Ways I've Consistently Grown My Income Despite Volatility in Online Marketing
Tell me everything! Is it just you, or has it gotten harder to earn trust online? In this episode, I'm addressing the reality of the “trust recession” sweeping the digital business world - and what you can do about it. From burnout to bait-and-switch offers, your audience is more skeptical than ever. But here’s the truth: trust can be rebuilt—and it starts with how you show up. You'll learn: 5 tangible strategies to build trust that leads to salesWhy going “deep not wide” is your new ma...
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4 months ago
29 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
#75 - Get in the Room: Upleveling Confidence and Creating Quantum Leaps
Tell me everything! You ever walk into a room and instantly feel like you don’t belong? Like everyone else has it more together, more figured out, more polished? Well... what if I told you that feeling might actually be your invitation to uplevel? In this solo episode, I’m sharing three powerful stories about how proximity, group energy, and saying yes to the right rooms can radically shift your confidence and your business trajectory. From a chance connection in the Catskills to a bold momen...
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4 months ago
24 minutes

Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
What if your lead magnet didn’t just collect email addresses but actually sorted, scored, and qualified your dream clients? In this jam-packed episode, I sit down with Maeve Ferguson, business strategist and creator of The Client Engine, a powerful system that turns your intellectual property into an evergreen lead generation machine. Maeve shares the secrets behind diagnostic assessments (aka quiz funnels on steroids), and how she uses data + segmentation to help clients attract high-ticket ...