Meet Dr. Ethan Melillo—the pharmacist transforming digital health education. From his first viral video with 2M views to brand partnerships with CeraVe and La Roche-Posay, Dr. Melillo has gone from Pharmacist to trusted content creator. In this episode, he shares his creative process, how he breaks down complex medical terms, combats misinformation, and navigates brand partnerships—all with one mission: building trust and making a real impact online.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
She’s an OB-GYN, mom of three, and a med creator with over a million followers across social medi. In this episode, Dr. Fran joins us to talk about how she went from blogging in med school to trusted online educator, her content creation process, and how she’s turning scrolls into income.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Fran: Instagram: @pagingdrfran
Tools and Creator Must-Haves:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Dr. Clare Bertuccio went from treating cancer patients to building Medicine Mama, a brand that’s breaking barriers in women’s health. In this episode, Dr. Dustin Portela and Mimi Banks talk with Dr. Clare about how passion became her driving force, why she refuses to tiptoe around taboo topics, and what it takes to push through setbacks.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Clare: Instagram: @dr.clarebertucio
Tools and Creator Must-Haves:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
What would you say if you had 30 seconds with your dream brand? In this episode, Dr. Portela and Mimi share how to craft an elevator pitch that leaves an impression. From real-life encounters to practical tips, learn how to make a lasting connection and follow up the right way. A must-listen for all hcps!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Camera shy? Not after this episode. Dr. Portela shares how working with an acting coach transformed his on-screen presence—and how you can apply the same techniques to captivate your audience. From body language tricks to mastering vulnerability, this is your crash course on how show up with more confidence on camera.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
What happens when dermatologists, estheticians, researchers, and innovators come together? You get the Science of Skin Summit! An event designed to advance the science behind skincare and skin therapeutics by fostering interdisciplinary collaboration between HCPs. Co-founders Dr. Patricia Farris and Dr. Ted Lain share the inspiration behind the summit, offer a glimpse of what’s ahead at this year’s event, and preview the Dermfluencer University session led by Mimi and Dr. Portela where HCPs learn how to harness social media to educate and engage.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Follow Dr. Ted Lain on Instagram: @drtedlain
Follow Dr. Patricia Farris on Instagram: @dermdocpatti
Register Now for the Science of Skin Summit 2025 September 5th - 7th at the Fairmont Hotel in Austin, TX:
https://www.scienceofskinsummit.com/
Tools and Creator Must-Haves:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Meet Dr. Sarah Reardon, aka The Vagina Whisperer, pelvic floor physical therapist and founder of The V-Hive. Sarah shares how she went from answering pelvic health questions in her group chat to building a trusted brand with nearly 700K followers, a bestselling online platform, and now a book, Floored: A Woman’s Guide to Pelvic Floor Health at Every Age and Stage. We talk pelvic health, building trust online, and what it really means to show up with purpose!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Mimi Banks: @mimibanks | @mbsocial.agency
Follow the Vagina Whisperer: Instagram: @the.vagina.whisperer | TikTok: @thevagwhisperer
Order Dr. Reardon's Book Today: "FLOORED: A Woman's Guide To Pelvic Floor Health At Every Age And Stage": https://thevagwhisperer.com/floored/
Online Workouts for your pelvic floor: 30 days of free workouts with preorder
The V-Hive
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Advocacy on social media is not always straightforward. In this episode, Dr. Portela and Mimi explain what advocacy means as a health care professional—when to speak up, when to stay silent, and how to lead with purpose in a way that aligns with your values and your audience.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools creators swear by:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Meet Dr. Doris Day: Board-certified dermatologist, former journalist, and social media educator. In this episode, Dr. Doris Day shares her approach to making aging education both science-backed and relatable, her favorite content hacks, and why repetition keeps your content top of mind.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Doris Day: Instagram: @drdorisday | @drdorisday
Tools creators swear by:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Hillary Hutcheson, RoC Skincare's Chief Marketing Officer gives the inside scoop on RoC’s approach to creator partnerships, content that works, and why being real matters. If you’re a med creator looking to work with brands, this episode is for you!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Mimi Banks: @mimibanks | @mbsocial.agency
Follow RoC Skincare: Instagram: @rocskincare | TikTok: @rocskincare
Enjoy 10% off your entire order using 'MedCreator' on RoC.com
Must-have Creator tools:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Discover what it takes to build a presence on YouTube. From long-form content to thumbnails, titles, and monetization—if you're serious about growing on YouTube, this episode is for you!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Helpful tools for YouTube:
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Allen Ortega, Global Head of Social & Influence at CeraVe joins Dr. Portela and Mimi for an exclusive, behind-the-scenes chat about one of skincare’s biggest brands online and offline. From partnering with A-list icons like Michael Cera, Charli D’Amelio, and Emma Chamberlain to masterminding viral, award-winning campaigns and championing derms on social, Allen pulls back the curtain on how CeraVe stays ahead and leads with authenticity, purpose, and powerful storytelling.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Mimi Banks: @mimibanks | @mbsocial.agency
Follow CeraVe:
Instagram: @cerave | TikTok: @cerave | Youtube: @cerave
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Ever wondered how a full-time dermatologist and mom juggles content across Instagram, TikTok, YouTube, and Red Note? In this episode, dermfluencer Dr. Liu aka Dermtalk opens up about her creative process, handling burnout, and staying authentic online.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Liu: Instagram: @derm.talk | TikTok: @drjennyliu
Listen to the Skin Deep & Unfiltered podcast: https://open.spotify.com/show/2GzYeZ0yQWdL2eIrpTq5Cr?si=c8a95685f5af4dce
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
In this episode, board-certified dermatologist and med creator, Dr. Brown, pulls back the curtain on her process, her tools, and why focusing on patient education and staying authentic is key. Whether you're a med creator or just getting started, this episode is packed with real, relatable advice.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Brown: Instagram: @draleksandrabrown | TikTok: @draleksandrabrown
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Thinking about hiring an agent? Listen to this episode first! Mimi and Dr. Portela share everything you need to know before bringing on management. From negotiating brand deals and handling contracts to saving time and increasing revenue. Learn when it makes sense to hire an agent—and how to find the right one!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/4jNJaAn
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Skincare, but make it disruptive. Dr. Ben Johnson, founder of Osmosis Skincare, spills how he’s shaking up the industry—using content and social to blend science, wellness, and education into one powerful brand.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Enjoy 15% off your purchase using MED15 at https://osmosisbeauty.com/
Listen to the Ask Dr. Ben Podcast:
https://open.spotify.com/show/0LRx28QdhN6yWhioK8YSVw?si=a5a4a9b2cd5b4a7a
Learn how and when to outsource—whether it’s hiring a social media manager, video editor, or executive assistant—so you can stay focused on being a great healthcare professional without burning out.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
In this episode, Mimi and Dr. Portela welcome Dr. Inna Lazar, a leading optometrist and expert in eye health and dry eye disease. She shares how she built an educational presence on social media and how to build lasting relationships with brands.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Inna Lazar: Instagram: @dr.innalazar | TikTok: @drinnalazar
Optase: Instagram: @optaseus | TikTok: @optaseus
Enjoy 10% off your first Optase order using OPTASE10 at checkout.
What if Dr. Portela had to start his med creator journey all over again? What would he do? What platform would he be on? How would he create content? Get the inside scoop on how to think like a creator—choosing your audience and platforms to creating engaging content.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dermatologist and skincare brand founder Dr. Heather Rogers joins Med Creator 101 and shares how she built a trusted personal brand rooted in honesty, education, and results—without paid partnerships. From running a busy practice to launching products that work, her no-nonsense approach is redefining clean beauty.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Rogers: Instagram: @drheatherrogers | Dr. Rogers Skincare: @doctor.rogers
Enjoy 20% off your purchase from Dr. Rogers Skincare when you use the code medcreator20 at checkout.
