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MarComTechniques Podcast
MarComTechniques
45 episodes
1 month ago
A podcast focused on integrated marketing communications as a holistic approach that integrates marketing, communication, and technology.
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Marketing
Technology,
Business,
Management
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All content for MarComTechniques Podcast is the property of MarComTechniques and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A podcast focused on integrated marketing communications as a holistic approach that integrates marketing, communication, and technology.
Show more...
Marketing
Technology,
Business,
Management
Episodes (20/45)
MarComTechniques Podcast
Burnout Unveiled: Entrepreneurial Struggles Is the Path to Redirection
Entrepreneurs often experience burnout due to misalignment with their values, goals, and environment, not just overwork. Realigning priorities, removing toxic influences, and building a supportive ecosystem are essential for thriving.
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1 month ago
11 minutes

MarComTechniques Podcast
The Future of Consulting and Software Navigating Rapid Industry Changes
The consulting and software industries are evolving rapidly with advancements in AI and automation. Businesses should focus on hiring adaptable talent and leveraging scalable software to drive future growth.
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3 months ago
7 minutes

MarComTechniques Podcast
Principles Before Rules: Why the Spirit of the Law Matters
Artificial intelligence’s integration into law requires ethical development, human oversight, and transparent algorithms. This episode highlights the need to evolve legal frameworks alongside AI to uphold humanity and justice in the justice system.
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3 months ago
6 minutes

MarComTechniques Podcast
Mastering Thought Leadership: 5 Steps to Success
The podcast episode provides a clear framework for individuals to become impactful thought leaders by addressing uncertainty and emphasizing five key principles. It highlights that true thought leadership is a continuous journey of education, innovation, and engagement, focusing on aligning insights with audience needs, providing actionable advice, and staying authentic to inspire and empower others.
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4 months ago
7 minutes

MarComTechniques Podcast
Navigating Business Anxiety and The Power of Words
Jacqueline explores business anxiety, identifying triggers, and the role of authenticity. She discusses societal pressures, the impact of inauthenticity on mental health, and the power of words. Sharing personal experiences, she advocates for authenticity and human connection in business.
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5 months ago
18 minutes

MarComTechniques Podcast
Mastering Storytelling: 10 Steps to Captivate Any Audience
Explore storytelling’s power: captivate, connect, and inspire.
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5 months ago
5 minutes

MarComTechniques Podcast
MarCom Tech-niques: Exploring the Impact of Partners on Business
This episode of MarCom Tech-niques examines how family and partner dynamics shape business decisions, PR, and crisis communications. It highlights the importance of emotional intelligence and cultural awareness, using examples like Blake Lively, Ryan Reynolds, and Justin Baldoni to show how personal relationships impact professional success.
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6 months ago
8 minutes

MarComTechniques Podcast
What Creates Opportunities Policies, or You?
Policies like reciprocal tariffs can reshape industries, but growth often comes with discomfort. We explore how to navigate economic shifts by embracing change and seeking opportunities. From the tech layoffs of 2025 to the lessons of industry disruptions, it highlights the importance of adaptability, strategic planning, and a positive mindset.   The discussion delves into how companies can prepare for disruptions, leverage AI, and align with the right people to build resilient business ecosystems. It emphasizes identifying market trends, rethinking strengths, and staying ahead of competitors.   With insights into regional opportunities, industry drivers, and the value of intentional relationships, this episode encourages listeners to focus on growth, innovation, and collaboration. Whether it's leveraging new technologies or pivoting in challenging times, the key lies in proactive planning and a forward-thinking approach. _______________________________ Subscribe, turn on your notifications, follow us, like us, leave a comment, leave us a review on your favorite social media platform, and connect with us on our website.   𝐒𝐡𝐨𝐰 𝐍𝐨𝐭𝐞𝐬 𝐋𝐢𝐧𝐤𝐬: 🔗 Contact us: https://marcomtech-niques.com/ 🔗 Article Referenced: https://techcrunch.com/2025/04/04/tech-layoffs-2025-list/     _______________________________ 🎙️𝐅𝐨𝐥𝐥𝐨𝐰 𝐌𝐚𝐫𝐂𝐨𝐦 𝐓𝐞𝐜𝐡-𝐧𝐢𝐪𝐮𝐞𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭: 🔗Connect: https://isabelapublicrelations.com/marcom-tech-niques-podcast-connect/ 𝐅𝐨𝐥𝐥𝐨𝐰 𝐨𝐮𝐫 𝐡𝐨𝐬𝐭, 𝐉𝐚𝐜𝐪𝐮𝐞𝐥𝐢𝐧𝐞 𝐂𝐚𝐫𝐦𝐨𝐧𝐚: 🔗 Connect: https://isabelapublicrelations.com/connectpr/ 𝐅𝐨𝐥𝐥𝐨𝐰 𝐈𝐬𝐚𝐛𝐞𝐥𝐚 𝐏𝐮𝐛𝐥𝐢𝐜 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬: 🔗Connect: https://isabelapublicrelations.com/connect/ _______________________________ Isabela Public Relations, LLC and ©MarComTech-niques Podcast do not endorse any organizations, businesses, or individuals through social media engagement, past podcast collaborations, past affiliations, or guests on the podcast unless explicitly stated otherwise regarding endorsements of the organizations or individuals. Please do your due diligence when hiring individuals or organizations. Such engagements are for marketing communication purposes only. _______________________________ ©2022-2025 MarComTech-niques Podcast   ©2015-2025 Isabela Public Relations, LLC All rights reserved. 
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6 months ago
11 minutes

MarComTechniques Podcast
The Role of Public Relations in Driving Innovation
Public Relations (PR) is crucial in driving innovation by enhancing the visibility of groundbreaking ideas, attracting customers, and ensuring financial stability. It plays a vital role in introducing novel products and services to the market by effectively communicating their value and potential.
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7 months ago
6 minutes

MarComTechniques Podcast
Effective Marketing Strategies for Discreet Consumers: A Focus on Outliers
Join me on this journey as I examine consumer priorities and spending habits, along with my approach to data. I outlined five strategies for understanding consumers' mindsets for marketing to discrete consumers. One of the challenges in interpreting consumer data is accuracy and relevance. Using your consumer interactions as a guide, we'll discuss how to craft your survey questions to produce the best outcome for qualified sales prospects. Don't distance yourself too much from your consumers. They are you when you are shopping. They are your family members, your neighbors, and your colleagues. When analyzing data sets, consider hobbies, habits, and other factors to qualify each lead. _______________________________ Subscribe, turn on your notifications, follow us, like us, leave a comment, leave us a review on your favorite social media platform, and connect with us on our website.   𝐒𝐡𝐨𝐰 𝐍𝐨𝐭𝐞𝐬 𝐋𝐢𝐧𝐤𝐬: 🔗 Contact us: https://marcomtech-niques.com/ _______________________________ 𝐄𝐩𝐢𝐬𝐨𝐝𝐞𝐬 𝐦𝐞𝐧𝐭𝐢𝐨𝐧 𝐨𝐧 𝐭𝐡𝐞 𝐬𝐡𝐨𝐰:  🔳 Managing Crisis: Housekeeping Toward Your Branding 🔗 Spotify: https://open.spotify.com/episode/439DFH99efiI7vBRJMUJAP 🔗 Apple: https://podcasts.apple.com/us/podcast/managing-crisis-housekeeping-toward-your-branding/id1638390755?i=1000665404634 _______________________________   🎙️𝐅𝐨𝐥𝐥𝐨𝐰 𝐌𝐚𝐫𝐂𝐨𝐦 𝐓𝐞𝐜𝐡-𝐧𝐢𝐪𝐮𝐞𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭: 🔗Connect: https://isabelapublicrelations.com/marcom-tech-niques-podcast-connect/ 𝐅𝐨𝐥𝐥𝐨𝐰 𝐨𝐮𝐫 𝐡𝐨𝐬𝐭, 𝐉𝐚𝐜𝐪𝐮𝐞𝐥𝐢𝐧𝐞 𝐂𝐚𝐫𝐦𝐨𝐧𝐚: 🔗 Connect: https://isabelapublicrelations.com/connectpr/ 𝐅𝐨𝐥𝐥𝐨𝐰 𝐈𝐬𝐚𝐛𝐞𝐥𝐚 𝐏𝐮𝐛𝐥𝐢𝐜 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬: 🔗Connect: https://isabelapublicrelations.com/connect/ _______________________________ Isabela Public Relations, LLC and ©MarComTech-niques Podcast do not endorse any organizations, businesses, or individuals through social media engagement, past podcast collaborations, past affiliations, or guests on the podcast unless explicitly stated otherwise regarding endorsements of the organizations or individuals. Please do your due diligence when hiring individuals or organizations. Such engagements are for marketing communication purposes only. _______________________________ ©2022-2025 MarComTech-niques Podcast   ©2015-2025 Isabela Public Relations, LLC All rights reserved. 
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7 months ago
16 minutes

MarComTechniques Podcast
Five Key Marketing Communications Opportunities for 2025
Revisit a timeless MarCom Techniques Podcast from 2023 that remains highly relevant for 2025. We explore key marketing communications opportunities, emphasizing the rise of videos and their impact on reshaping platforms. These insights are essential for any company looking to expand its reach and build trust with its audience.
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8 months ago
9 minutes

MarComTechniques Podcast
Do You Struggle With Differentiating Perfection Versus Professionalism?
Do you find it challenging to distinguish between the pursuit of perfection and the essence of professionalism? Join us as we explore how to rise above failures and thrive in the face of adversity.
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11 months ago
6 minutes

MarComTechniques Podcast
The New Penalty for American Entrepreneurs
As the government tightens its grip on business ownership transparency, American entrepreneurs must confront a new reality: Is this legislative shift merely a precursor to a more extensive trend that could jeopardize the entrepreneurial spirit?
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12 months ago
6 minutes

MarComTechniques Podcast
Achieving Success: Thriving Under Pressure Without External Validation
In a world where external validation often dictates success, discover the transformative power of thriving under pressure and embracing your true potential without the need for approval.
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1 year ago
11 minutes

MarComTechniques Podcast
Oversharing: Protecting Proprietary Assets
In an age where oversharing is the norm, how do we safeguard our proprietary assets? Join us as we explore the delicate balance between transparency and privacy in the world of marketing communications.
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1 year ago
16 minutes

MarComTechniques Podcast
The Power of Capacitors: From Circuit Boards to Pain Relief
Join us as we unravel the fascinating world of capacitors, bridging the gap between electronic innovation and therapeutic solutions, in an enlightening discussion on our podcast.
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1 year ago
10 minutes

MarComTechniques Podcast
The Balance of Exclusivity and Mass Marketing in Business
Delve into the fascinating interplay of exclusivity and mass marketing, and learn how businesses navigate this delicate balance to enhance their brand value and customer loyalty.
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1 year ago
6 minutes

MarComTechniques Podcast
The Art of PR: Building Relationships vs. Gaining Publicity
Discover the intricate dance of public relations, where the essence of success is found in nurturing relationships rather than merely chasing headlines. Tune in to learn how authentic connections can elevate your brand beyond the noise of publicity.
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1 year ago
10 minutes

MarComTechniques Podcast
Managing Crisis: Housekeeping Toward Your Branding
As the landscape of public relations evolves, so must our strategies. Join us to explore the critical shift from client-focused branding to a more holistic approach that embraces personal branding in crisis management.
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1 year ago
11 minutes

MarComTechniques Podcast
The Executioners of Business: Navigating the Landscape of Innovation and Imitation
Welcome to a realm where executioners thrive amidst the chaos of innovation and imitation. Discover how the art of branding can be your strongest ally in a world where ideas are fleeting and competition is relentless.
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1 year ago
9 minutes

MarComTechniques Podcast
A podcast focused on integrated marketing communications as a holistic approach that integrates marketing, communication, and technology.