If you’ve ever wondered how to get more leads in your business without relying on social media every second of the day — this episode is for you.
In today’s conversation, Gina breaks down three proven, organic ways to attract consistent leads that don’t require ads, hacks, or hustle. You’ll learn how to build trust, create connection, and generate clients naturally — even if you have a small audience.
You’ll hear how she uses community, consistency, and organic marketing to fill her programs, grow her business, and help her clients do the same — all without feeling icky, salesy, or burnt out.
If you’re ready to simplify your marketing and start building a business that grows through genuine connection, this one’s a must-listen.
In This Episode, You’ll Learn:
Why selling is service — and how serving your people naturally leads to sales
How consistency builds credibility (and why it’s the real secret to lead generation)
The difference between organic vs paid marketing — and when each one makes sense
Gina’s personal daily rhythm for organic lead generation (exactly how she engages and builds community online)
What actually creates trust and visibility in 2025 (spoiler: it’s not the algorithm)
💬 Favorite Quote
“Serve first. Sell second. The money follows the mission — every time.”
🔗 Resources + Mentions:
Join The Business Circle — Gina’s signature coaching community for ambitious women building businesses rooted in connection, consistency, and freedom. 👉 www.ginakeeping.ca/thebusinesscircle
Join the SUMMIT - a full day of working ON your business and building a community of people that make business feel easier.
If you’ve been hustling hard but your results don’t match your effort, this episode is your wake-up call.
In Mindset for Entrepreneurs, business and mindset coach Gina Keeping pulls back the curtain on the real work behind every successful business — your mindset.
This episode breaks down what every ambitious woman in business needs to know about cultivating a powerful entrepreneur mindset and how to use mindset coaching as a strategy for growth, consistency, and confidence.
You’ll learn how to:
Build a strong mindset for entrepreneurship that supports long-term business growth.
Use the CD Analogy to understand how repeating thought patterns keep you stuck — and how to scratch the track to create new results.
Identify where self-sabotage and avoidance are quietly costing you sales and momentum.
Understand why mindset coaching for women entrepreneurs isn’t a luxury — it’s a leadership requirement.
Reverse-engineer your goals by asking “Who do I need to be?” instead of “What do I need to do?”
Shift from burnout and overthinking into clarity, flow, and aligned action.
Because here’s the truth, your strategy can only take you as far as your mindset allows.
If you want a new outcome, you need a new thought track.
Ready to strengthen your mindset and your strategy?
💛 Join The Business Circle
Join the waitlist for The Business Circle, Gina Keeping’s signature coaching community for women entrepreneurs who are ready to build sustainable, freedom-focused businesses through mindset, structure, and community.
👉 Join The Business Circle Waitlist
Inside, you’ll learn the mindset frameworks and business systems that help you grow with clarity, consistency, and confidence.
Sometimes, the good has to go to make room for the great.
In this episode, business and mindset coach Gina Keeping shares a personal story about a morning parking spot that turned into a major aha moment about bottlenecks in business — and how we can unknowingly hold ourselves back from growth, clarity, and freedom.
If you’ve ever felt like you’re spinning your wheels, redoing instead of refining, or waiting for the “perfect time” to take action — this one’s going to hit home.
You’ll learn how to recognize when you’re the bottleneck in your own business, how to shift out of survival and into CEO-level clarity, and why sometimes the key to scaling your business isn’t doing more — it’s doing things differently.
This episode will help you:
✨ Identify where you might be slowing your growth or blocking opportunities
✨ Shift from overthinking into decisive, aligned action
✨ Let go of what’s good to make space for what’s great
✨ Create momentum without burnout or hustle
So if you’re ready to move from stuck to strategic and step into a business that finally feels freeing instead of draining, hit play now — and let’s talk about how to get out of your own way.
💬 Mentioned in this Episode:
The Business Circle — Gina’s signature coaching community for female entrepreneurs (currently closed, join the waitlist for early access and exclusive bonuses) → www.thebusinesscircle.ca
In this real-talk Q3 debrief, I’m sharing what worked in my business, what didn’t, and how I’m moving into Q4 with more clarity and calm. If you’re a female entrepreneur who wants to grow your business without burnout, this episode blends strategy, mindset, and honest behind-the-scenes reflection.
You’ll hear me dive into:
• How mentoring — both giving and receiving — became one of my biggest growth drivers this quarter
• The truth about upgrading to an all-in-one platform and what it demanded from me as a leader
• Doubling down on boundaries, energy, and health — and how that changed everything
• The messy middle moments: VA transitions, tech chaos, and systems that needed an overhaul
• What “clarity and calm” actually means as I move into Q4 — and why I’m focusing on refinement, not reinvention
💡 What you’ll walk away with:
Real insight into what’s working (and what’s not) in running a freedom-focused business
A reminder that growth is messy, but also magic
Permission to slow down, reflect, and lead with more intention
If you’ve been going full speed, this is your reminder to hit pause and check in before charging ahead. Take a few minutes to do your own Q3 debrief — ask yourself: What worked? What didn’t? What’s ready to evolve?
And if you want support around this, we go deep inside The Business Circle — the place where strategy meets simplicity. It’s where female entrepreneurs learn to plan, grow, and scale their businesses without the hustle hangover.
🎧 Hit play, grab your coffee, and let’s talk about the real side of business growth.
What if the thing keeping you stuck isn’t your strategy, your marketing, or even your audience size… but a sneaky belief you don’t even realize you’re carrying?
In this short but powerful episode, I’m pulling back the curtain on a breakthrough I had this week inside my own coaching. For years, I’ve been bumping up against the same invisible ceiling — and I finally uncovered the belief that was quietly capping me without my even knowing it.
Here’s what you’ll get in this episode:
✨ The surprising way upper-limit beliefs sneak into your business
✨ The exact process I used to spot, flip, and strengthen a hidden block
✨ Journal prompts to help you uncover the belief that’s holding you back
If you’ve ever wondered why you keep hitting the same ceiling in your business, this episode is going to help you finally see what’s underneath it — and more importantly, what to do about it.
💬 After you listen, come DM me and share your aha moment — I love hearing what comes up for you.
Are you running your business from lack or abundance today? 👀
As ambitious women, it’s so easy to get stuck in go-go-go mode. Hustling harder. Holding the reins tighter. Measuring yourself against everything you haven’t done yet. That’s lack — and it’s draining.
But when you flip into abundance? Everything changes. You show up differently, make grounded decisions, and actually enjoy the business you’re building.
In this short and powerful episode, I’m sharing two quick tools that I use myself and with my clients to flip their energy — so they’re not making decisions out of fear, scarcity, or pressure, but from confidence and abundance instead.
If you’ve been moving fast but still feeling like it’s never enough, this episode is your reset button.
👉 Tune in now and then DM me to share how you’re shifting into abundance today — I’d love to celebrate with you.
If you’ve ever turned a 10-minute task into a full-day production (hello, Canva rabbit holes and endless “tweaks”), this one’s for you.
In today’s episode, I’m pulling back the curtain on a question I use constantly to check myself—and the framework that helps me move from spinning to scaling. You’ll hear:
The question that snaps me out of distraction mode every time
How to use one of my go-to productivity strategies that I use in business and life
Real examples that show why starting simple is always the smartest move
This isn’t about lowering your standards—it’s about creating momentum, refining as you go, and getting results without drowning in perfectionism.
So grab your latte, hit play, and let’s talk about how to stop overcomplicating everything and finally keep it simple and strategic.
Ever notice how right when things start going really well — you pull back, stall, or convince yourself it’s “not the right time”?
Yeah… that’s not just procrastination. And it’s definitely not a coincidence.
In this episode, I’m sharing a concept that will completely change the way you see resistance — and once you see it, you won’t be able to unsee it. We’ll talk about why it shows up, how it impacts your business and your life, and the one identity shift that helps you move through it.
If you’ve ever wondered why you keep circling the same goals without breaking through, this is your wake-up call.
Links + Resources:
👉 Ready to stop circling the same ceiling? Join Course Creator Bootcamp here — doors close TODAY.
👉 Let’s connect on Instagram:@gina_keeping
Everything feels urgent in business, doesn’t it? Emails, socials, offers, clients — it all screams for your attention. But here’s the truth: trying to do it all is the fastest way to stay stuck.
In this episode, I’m showing you how to strip it back and choose your one thing for Q4 — the focus that will actually move the needle in your business and help you finish the year proud, clear, and in momentum.
You’ll walk away with clarity, practical steps, and a whole lot of permission to stop hustling harder and start focusing smarter.
And if your one thing is finally creating a course that gives you more freedom and income? We’re kicking off Course Creator Bootcamp on September 15th — the container designed to help you do less, better.
Feeling that back-to-school energy? 🍂 September is basically the unofficial New Year—and it’s the perfect time for a reset.
If your mornings felt slower, your routines shifted, or you leaned into more ease this summer (same 🙋♀️), this episode will help you tighten things back up without the hustle or guilt. I’m sharing how to:
✨ Reset your routines in life and business so you feel grounded again
✨ Use energy rituals to protect your creativity and focus
✨ Align your business with the seasons instead of forcing hustle year-round
✨ Plus—a fun 5-Day September Reset Challenge you can jump into right now
This isn’t about doing more—it’s about simple shifts that give you clarity, energy, and momentum to finish the year strong.
👉 Pinky promise: this is a no-shame game. You’re not supposed to be “on” all the time. And if your business only works when you’re hustling hard… we might need to rethink that model 😉 (hello, Course Creator Bootcamp).
Hit play, pick your Day 1 reset, and let’s make this September your season of refresh and focus.
---
https://ginakeeping.ca/course-creator-bootcamphttps://ginakeeping.ca/course-creator-bootcamp
Ever had one of those days? The kind where your brain won’t cooperate, your to-do list is giving you side-eye, and you’re one email away from throwing your laptop out the window?
Here’s the thing: you don’t need more coffee. You don’t need to push harder. You need a reset.
In this episode, I’m sharing the simple reset that flips a messy, overwhelming day into one where you feel clear, calm, and back in CEO mode.
You’ll learn:
✨ Why pushing harder isn’t the answer (and what actually works instead)
✨ The hidden trap that keeps you stuck in overwhelm without even realizing it
✨ How to quickly shift your energy so you stop spinning and start moving forward
✨ A simple tool you can use anytime to get back into focus + flow
The best part? It only takes ten minutes. And it’s way more effective than doom-scrolling or drowning yourself in another latte (though you know I’ll never say no to a fancy latte 😉).
If you’re ready to stop spiraling and start resetting — this episode is your permission slip.
🔥 CTA: “Loved today’s reset? Screenshot this episode, tag me, and share your favorite quick reset move — I’d love to cheer you on.”
We’ve been taught to chase hustle, excitement, and “more” in business… but what if the smartest, most freeing thing you could do was make your business model boring?
Not bland. Not passionless. Boring as in predictable, repeatable, profitable — the kind of boring that gives you stability and space to actually live your life.
In this episode, I’m breaking down:
The hidden trap that keeps most entrepreneurs stuck in the feast-and-famine cycle
How an anchor offer + a digital asset can simplify your business and create consistent income
Why your business shouldn’t fill every bucket in your life — and what to do instead
If you’ve been feeling like your business is running you (instead of the other way around), this conversation will change how you think about growth, freedom, and success.
Links & Resources Mentioned:
The Business Circle — My high-touch coaching membership for entrepreneurs who want consistent income, scalable offers, and a freedom-focused business model. Inside, you’ll get live coaching, hands-on strategy, and the exact systems to help you grow without burnout.
Course Creator Bootcamp — My step-by-step program to help you turn your expertise into a profitable, scalable digital course that sells on repeat — without the tech overwhelm or endless launch burnout.
Let’s talk about the side of growth that no one prepares you for.
The grief. The distance.
The “I love you, but I can’t keep doing this” kind of boundaries.
The way it aches when the people you love don’t grow with you.
The misunderstanding, the silence, the judgment... and that moment you realize you don’t fit here anymore.
This episode is for the woman navigating the messy middle. Between who she used to be and who she’s becoming.
In this honest and deeply personal conversation, I’m sharing
✨ Why setting boundaries sometimes hurts more than staying silent
✨ What to do when your growth makes other people uncomfortable
✨ The grief of outgrowing people, even if they’re still in your life
✨ What it really means to be the black sheep
✨ A powerful reframe to anchor you when everything feels shaky
✨ A simple but powerful practice to help you stop carrying what was never yours
If you’re walking through this right now, you’re not alone. You’re not broken. You’re becoming.
This is the final episode of the Burn the Rule Book series— the one that ties it all together… and gives you the piece that truly makes your business work.
If you’ve been craving clarity, momentum, and results that actually stick—this is the conversation you didn’t know you needed.
This episode isn’t about a new strategy. It’s about the inner shift that unlocks all the others. And if you’ve been feeling stuck, half-in, or waiting for something to click—this is it.
🎧 Listen now if you’re ready to:
→ Finally get out of your own way
→ Stop waiting for proof and start leading with power
→ Build a business that feels good, works better, and lasts
📩 After you listen, send me a DM and let me know what you’re taking action on. Your next level starts the moment you decide you’re in.
Let me guess… you’ve thought about creating a course before, right? But then that little voice pops up and says, “Yeah but… I have no idea what I’d even teach.”
Sound familiar?
If you’re nodding along, you’re going to love this episode.
I’m sharing how can you find your secret sauce and help you see something most people completely miss
By the end, you might just feel that spark… the one that says, “Wait a second… maybe I really could create a course.”
🎧 Hit play and let’s find your secret sauce together.
Ready to actually build your course?
If you’re feeling that spark, don’t wait—there are only a few spots left in the beta round of Course Creator Bootcamp starting this September.
When they’re gone, they’re gone… and I’d love for you to be in this with us.
👉 [Click here to snag your spot.]
If your business needs you “on” 24/7 just to survive… we need to talk.
This episode is part 3 of the Burn the Rule Book series, where I’m pulling back the curtain on the exact shifts that helped me go from fully booked (and fully burnt out) to building a freedom-focused business I actually want to run.
Today’s shift?
👉 Your business model — and what happens when you stop trading hours for dollars and start building something that works without you constantly delivering.
Whether you're a brick-and-mortar business owner wondering how to scale beyond your physical space, or you're new to business and thinking, “Can I even start with a course?” — this one’s for you.
The hidden trap of time-for-money models (even the ones that look “scalable”)
Why your business model might be blocking your freedom — and what to do about it
What leverage actually means — and how to build it in without burning out
How even brick-and-mortar or brand-new businesses can start with a course
🎧 If you’ve been quietly asking, “Is this really sustainable?” — you’re not alone. And you’re not stuck.
💛 Want to go deeper?
My brand-new Course Creator Bootcamp is now open for the beta round — and this is your invitation.
This is where I help service-based entrepreneurs (and yes, brick-and-mortar biz owners too) turn their brilliance into a scalable course that frees up your time, increases your income, and supports the life you actually want.
✨ Half-price ✨ Full support ✨ Limited seats ✨ Curriculum brain in your back pocket 😉
If there are any seats left, snag one HERE.
Let’s build a business that works for you — not the other way around.
Subscribe, leave a review, and I’ll see you next week for Shift #3!
Burn the Rule Book Series — Part 2: From Hustle to CEO Energy
Let’s get one thing straight: You’re not lazy. You’re not unmotivated. You’ve just been operating from hustle-mode for so long… you forgot there’s another way to build.
In this episode, I’m pulling back the curtain on the first big shift that helped me go from overworked and overbooked to running a business that actually supports my energy, creativity, and freedom.
This isn’t just a mindset pep talk. It’s a deep dive into how your identity, beliefs, and nervous system wiring might be keeping you stuck in hustle — even if you say you want more ease.
We’ll explore:
✨ Why hustle became your default (and how to unwind it)
✨ How to identify your personal hustle triggers + rewire them ✨ What leading like a true CEO actually looks and feels like
🔥 Spoiler: Hard work isn’t your problem. Hustle becoming your norm is.
If you’re ready to start leading smarter instead of just pushing harder, this one’s for you.
PS: Doors are officially open to my brand new live course! It’s designed to help you turn your brilliance into a scalable offer — with support, structure, and zero burnout vibes.
✔️ Founding member perks, spicy beta pricing, and super limited seats.
✔️Head to [ginakeeping.ca] to grab your spot before it fills!
Episode Summary:
Welcome to the first episode of Burn the Rule Book — a no-fluff, real talk series about what it actually takes to build a freedom-focused business that works for you.
Today, I’m bringing you behind the scenes of my own journey — from juggling a full roster of 1:1 clients while still teaching full-time, to realizing that no amount of hustle could get me the life and business I truly wanted.
I share what finally made me shift, the identity I had to let go of, and how building a scalable offer changed everything.
If you're feeling maxed out and wondering how the heck you're supposed to grow without adding more to your plate — this one’s for you.
In This Episode, You'll Learn:
What booked-out but stuck actually looks and feels like
Why I resisted building scalable offers — and the identity I had to release
How I brought my background in teaching + curriculum design into the online space
The moment that changed everything (and why asking better questions is the key)
5 powerful reflection prompts to help you assess if your current business model is actually supporting your vision
Doors Open July 14th — And You’re Invited.
My brand new course program — designed to help you turn your expertise into a scalable, freedom-focused offer — is officially opening its beta round on July 14th.
✨ Here’s what you get as a founding member:
Investment half of the original price
Limited spots
Personalized support from me as we build it together
No guesswork, no tech stress, no doing it alone
🎟️ The waitlist is officially open — and those on it get first dibs before this offer goes public. Go to [insert link] or click the link in the show notes to save your spot.
If you’ve ever felt like your brain is moving in 14 directions while your to-do list keeps growing… this one’s for you.
In this episode, I’m sharing what it’s really like running a business with ADHD—and how I’ve built a successful (and sustainable) business not by fixing myself, but by giving myself the tools I need to thrive.
We’re getting into:
The behind-the-scenes of what ADHD looks like in business (the good, the messy, the magic)
The exact systems, routines, and mindset tools that help me stay focused and consistent
Why structure doesn’t box me in—it actually frees me
What I’ve learned about energy, dopamine, and nervous system regulation (and why they matter more than any strategy)
4 fun, practical ADHD hacks that actually work in real life (yes, putting your shoes on is one of them)
I’m not here to tell you it’s easy. I’m here to tell you it’s possible. And that you don’t have to do it the traditional way to be successful.
If your brain works differently, you’re not broken—you’re just meant to do things differently. And that gets to be your superpower.
JOIN THE WAITLIST
If you’ve been saying, “There has to be a better way to make money without running myself into the ground…”
There is. And it starts here.
I’m opening the doors to Course Creator Bootcamp — a brand-new program to help you build and launch a freedom-focused digital course that finally stops the trade-your-time-for-money cycle. This is a one-time beta round, and spots are limited.
And the best part? It’s 50% off and built for real life — no course idea needed, no tech panic required.
Ready to create something once and sell it again and again?
Join the waitlist here before the spots disappear.
Let’s be real—selling brings up a lot for women.
The shame. The fear. The “who am I to charge for this?” If you’ve ever poured your heart into a post or offer that didn’t land and thought, “Maybe I’m just not cut out for this…”—this episode is for you.
In this powerful behind-the-scenes-inspired episode, I’m sharing the truth about why selling feels so hard (spoiler: it’s not what you think), and how to shift the story so you can confidently share your gifts, serve deeply, and get paid doing what you love.
We’re digging into:
Why your “sales struggle” might be a deeper mindset loop
The truth about shame, judgment, and women playing small
The two key pieces that will instantly shift how selling feels
A reframe that will help you sell from a place of truth, not pressure
A simple exercise to rewrite your sales story today
If you’re ready to stop shrinking, start selling with heart, and build the kind of business that lets you serve and stay—you’re going to love this one.
And yes… I’ve got something coming that’s going to help you turn this spark into strategy. Stay close. 👀
Here’s how you can go deeper:
Share it on your stories and tag me @gina_keeping – I love seeing your takeaways!
Leave a quick rating + review so more women can find this work
Stay tuned—something big is coming to help you simplify your offer, clarify your message, and sell like a CEO without selling your soul
