We reject more candidates every week than most brands/agencies will reject in a year of hiring for this role.
It's safe to assume that if someone does just 2 things every day - 1) manage 8-figure ad accounts and 2) recruit senior Amazon PPC managers - then they'll be better at hiring for that role than most of the population.
They'll be better than you, the $250k/mo brand owner who's not truly been hands on in ads for 12 months.
They'll be better than the eCommerce recruitment firm who's recruiter has never seen Seller Central, let alone adjusted a bid. "We reviewed these CVs for you and they seem worth a chat - 25% invoice incoming."
They'll be better than your current hire who's been managing Amazon PPC for 3-years now (our team's been doing it 10-years).
They'll be better than your HR team who have absolutely no idea about AMC becoming freely available to all sellers.
They'll be better than me, George Reid, the Amazon agency owner of 8-years, who simply isn't qualified to make a decision on someone's Amazon ad expertise...because I haven't done it every day for a decade.
How Will Sponsored TV Impact Amazon Advertising Chapters 00:00 The Rise of Sponsored TV in Advertising 02:57 Understanding the Target Audience for Sponsored TV 04:29 Evaluating Performance and ROI of Sponsored TV Takeaways Sponsored TV ads have shown high efficiency since their launch. Video completion rates for Sponsored TV are impressively high at 98%. Sellers should prioritize Sponsored TV for new product launches. Amazon is improving targeting options for Sponsored TV. Sponsored TV can be a cost-effective alternative to DSP ads. Interactive videos are essential for Sponsored TV success. Amazon offers free video creation services for Sponsored TV campaigns. Data visibility for Sponsored TV is currently limited. Revenue from Sponsored TV campaigns can be significant. Amazon plans to enhance data reporting for Sponsored TV in the near future. #itsalwaysdayone
