investor should expect significant differences between the levels of risk, return, income, and capital needed in residential vs. commercial real estate.

To buy gold or real estate, that is the question. If you are savvy enough with these things, it may sound as though we were comparing apples to oranges. And up to a certain point, we are. However, before we delve into which is the better option, let us begin with the features they hold in common. 

In “The Three Areas of Focus for the Millionaire Real Estate Investor” in Part One, Keller also discusses the importance of Pareto’s Principle, also known as the 80:20 Rule. The Rule states that 80% of our results come from 20% of our actions, so it’s critical for real estate investors to stay focused to be successful. CTN – Criteria, Terms, Network – is referred to as the Dynamic Trio of Investing and is the best way for investors to stay focused

By applying the power of proven models over trial and error, investors are able to begin from achievement levels much further along the learning curve. Trial and error become systematic instead of erratic and shortens the path to the highest level of achievement.