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Inside PR
Inside PR
50 episodes
5 months ago
Inside PR is a weekly look at Public Relations and where it intersects with business and technology with co-hosts Gini Dietrich, Joseph Thornley and Martin Waxman
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Business
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All content for Inside PR is the property of Inside PR and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Inside PR is a weekly look at Public Relations and where it intersects with business and technology with co-hosts Gini Dietrich, Joseph Thornley and Martin Waxman
Show more...
Business
Episodes (20/50)
Inside PR
Inside PR 557: Looking Ahead to 2022
Can you believe it’s mid-December and another year is almost done? That can only mean one thing … it’s time for our annual episode where we gaze into the proverbial communications crystal ball … OK, …
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3 years ago
25 minutes 27 seconds

Inside PR
Inside PR 556: Protecting Your Intellectual Property
On this episode of Inside PR, Martin Waxman, Joe Thornley, and Gini Dietrich discuss the importance of protecting your intellectual property, even for new business decks and website verbiage.
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3 years ago
21 minutes 23 seconds

Inside PR
Inside PR 555: Facebook, decaying from the inside?
In the wake of Facebook’s bad news month, we discuss the communications challenges the company faces. A blip? Or a step on an irreversible path toward becoming the new MySpace? The necessary impetus to increased …
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4 years ago
23 minutes 16 seconds

Inside PR
Inside PR 554: Content Meets the Sound of Silence
Have you noticed your brand is no longer getting the type of engagement on organic social media? How about ranking for search or interactions when you publish new content on your website or blog? Perhaps …
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4 years ago
20 minutes 37 seconds

Inside PR
Inside PR 553: Ethically, Legally, Responsibly
In this episode of Inside PR, we talk about the PR Writer’s Code of Conduct and ethical communications. An evergreen topic.
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4 years ago
18 minutes 58 seconds

Inside PR
Inside PR 552: Imagining Your New Workspace
It’s fall—well, almost—and there’s a hint of excitement in the air. At least it feels like there should be! Kids are going back to school. College and universities are offering more in-person classes. And people …
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4 years ago
18 minutes 2 seconds

Inside PR
Inside PR 551: The Future of the PR Industry
On episode 551 of Inside PR, Gini Dietrich, Martin Waxman, and Joe Thornley do a special recording for the Earned Media Mastery Summit with Agility PR Solutions. They discuss the future of the PR industry—exciting …
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4 years ago
26 minutes 15 seconds

Inside PR
Inside PR 550: The Plumbing of the Internet
On this bi-weekly episode of Inside PR, Joe Thornley, Martin Waxman, and Gini Dietrich discuss the plumbing of the internet, from Feedburner and its replacements to how marketing automation works in the deep dark areas of the web and how video continues to evolve as we adapt.
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4 years ago
21 minutes 28 seconds

Inside PR
Inside PR 549: When PR People Do Bad Things
OK. Before you get defensive, I want make something clear right from the start: We are NOT saying all PR people are evil. Far from it. In fact, most of us are simply trying to …
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4 years ago
18 minutes 49 seconds

Inside PR
Inside PR 548: What I want isn’t important. It’s about what you want
Once they’ve tasted freedom, it’s hard to take that away. It’s not what I want as an employer; it’s what you want as an employee. Has your boss told you that you have to return …
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4 years ago
17 minutes 39 seconds

Inside PR
Favorite Tools for Comms Experts…IPR 547
On this week’s episode of Inside PR, Joe Thornley, Martin Waxman, and I discuss our favorite tools and what has changed—and what has stayed the same—since COVID hit. Before you get into the tools, though, …
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4 years ago
23 minutes 40 seconds

Inside PR
We are Back … IPR 546
Hello … Helloooo … Check 1, 2 … Is this thing on? OK, cliches aside, I’m happy to report that after a hiatus of around 20 months and all the things that have happened between …
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4 years ago
25 minutes 2 seconds

Inside PR
Autumn Intent IPR 545
It's been a long time coming, a long time behind episodes. But we're back with Inside PR for another year. And we're getting back into the groove by discussing the things that we are looking at in the waning months of 2019.
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6 years ago
15 minutes 53 seconds

Inside PR
Mr Zuckerberg was otherwise engaged – Inside PR 544
Practical advice for PR practitioners about incorporating SEO in their earned media programs. The Open Government Partnership and the Grand Committee converged on Ottawa to discuss open engagement, privacy, responsibility. Mark Zuckerberg took a pass.
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6 years ago
17 minutes 4 seconds

Inside PR
Algorithmic Accountability and Privacy – Inside PR 543
we consider the implications of an Algorithmic Accountability Act, rebalancing the freedom of companies to capture and use our data with our right to informed consent. Plus: Protect your privacy against hidden cameras during your next business trip.
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6 years ago
16 minutes 19 seconds

Inside PR
Welcome Dan York – Inside PR 542
Canada announces a Digital Charter. Our relationship with Google. And Dan York joins the Inside PR team.
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6 years ago
20 minutes 19 seconds

Inside PR
Gain a point. Lose a point. – Inside PR 541
FIR changes its pace. GarageBand turns 15. Elections outside the US can be messed with too. Facebook's local news deserts.
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6 years ago
17 minutes 59 seconds

Inside PR
When “Private” doesn’t yield “Privacy” – Inside PR 540
Is Mark Zuckerberg's concept of privacy your concept of privacy? Probably not. And this week we discuss Zuckerberg's ongoing repositioning of Facebook as "private."
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6 years ago
24 minutes 7 seconds

Inside PR
Google takes a pass on election advertising in Canada – IPR 539
Google takes a pass on carrying political advertising in Canada. And there are reports that Cision is up for sale. Linkworthy Report: Cision Explores Sale PR Newswire Owner Cision Explores Sale – Sources Google to …
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6 years ago
12 minutes 17 seconds

Inside PR
Roger McNamee is Zucked – IPR 538
This week, we take a deep dive into Roger McNamee's Zucked. McNamee, an early investor in Facebook and an erstwhile advisor to Mark Zuckerberg and Sheryl Sandberg has provided us with an insightful consideration of how Facebook and social media have changed over time.
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6 years ago
23 minutes 29 seconds

Inside PR
Inside PR is a weekly look at Public Relations and where it intersects with business and technology with co-hosts Gini Dietrich, Joseph Thornley and Martin Waxman