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Influential Real Estate Marketing
Influential Agent
72 episodes
6 days ago
Welcome to the Influential Real Estate Marketing podcast where real estate entrepreneurs come to learn how to generate and convert more leads, increase revenue, and find more meaning. In every episode Amber Joy reveals how to implement the latest technology and lead generation systems, while sharing the marketing secrets and mistakes learned from consulting and speaking to agents across the country -- all in her signature easy-going, easy-to-understand style.
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All content for Influential Real Estate Marketing is the property of Influential Agent and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Influential Real Estate Marketing podcast where real estate entrepreneurs come to learn how to generate and convert more leads, increase revenue, and find more meaning. In every episode Amber Joy reveals how to implement the latest technology and lead generation systems, while sharing the marketing secrets and mistakes learned from consulting and speaking to agents across the country -- all in her signature easy-going, easy-to-understand style.
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Business
Episodes (20/72)
Influential Real Estate Marketing
Your Sphere of Influence: Who to Include & How to Use It

📩 Have a marketing question? Ask me directly here:👉 https://app.membership.io/wisdom/rwDqp6g1z9 (Get expert insights straight to your inbox!)--------------------------------------------------------------------------------------------Be the First to Know When the IA Membership Reopens! https://influentialagents.com/iam-waitlistInside, you’ll gain proven strategies, tools, and support to build a thriving real estate business—one that generates consistent referrals from a growing Sphere of people who know and appreciate your value.--------------------------------------------------------------------------------------------Your Sphere of Influence: Who to Include & How to Use ItThanks for watching! If you’re a real estate agent looking to attract more clients and referrals without burning out, you’re in the right place. Subscribe now and turn on notifications so you never miss out on strategies that actually work!—--------------------------------------------------------------------------------------------🎯 Don’t forget to subscribe! Never miss a video:👉 https://www.youtube.com/channel/UCBBey4RxZpo6fRrC-8n3P9A?sub_confirmation=1—--------------------------------------------------------------------------------------------📱 LET’S CONNECT ON SOCIAL:💙 Facebook: https://www.facebook.com/MrsAmberJoy📸 Instagram: https://www.instagram.com/mrsamberjoy🎵 TikTok: https://www.tiktok.com/@mrsamberjoy—--------------------------------------------------------------------------------------------🎙️ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY” PODCAST:🎧 iTunes →https://apple.co/2Vc6g8X🎧 Spotify → https://spoti.fi/2Z28tbk#RealEstateMarketing #InfluentialAgent #RealEstateTipshttps://www.opus.prohttps://vidyo.aihttps://gling.ai

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8 months ago
8 minutes 46 seconds

Influential Real Estate Marketing
How To Get Free Real Estate Leads From New Home Sales (Step-By-Step Guide)

📩 Have a marketing question? Ask me directly here:👉 https://app.membership.io/wisdom/rwDqp6g1z9 (Get expert insights straight to your inbox!)--------------------------------------------------------------------------------------------How To Get Free Real Estate Leads From New Home Sales (Step-By-Step Guide)🚨 Realtors! STOP waiting for leads—start generating them for FREE! 🚨Most buyers searching for new home communities start on Google—but what if they found YOUR site instead of the builder’s? In this video, I’ll show you a genius real estate lead generation strategy that helps you attract both buyers & sellers—without cold calling, chasing leads, or spending money on ads.🏡 What You’ll Learn in This Video:✅ How to generate free real estate leads using new home communities✅ Why buyers searching online aren’t getting all the info they need from builder websites✅ How to create a simple, lead-generating landing page (even if you’re not techy)✅ The 5-step process to turn online traffic into clients✅ Why this strategy also brings in seller leads (BIG bonus!)Thanks for watching! If you’re a real estate agent looking to attract more clients and referrals without burning out, you’re in the right place. Subscribe now and turn on notifications so you never miss out on strategies that actually work!—--------------------------------------------------------------------------------------------🎯 Don’t forget to subscribe! Never miss a video:👉 https://www.youtube.com/channel/UCBBey4RxZpo6fRrC-8n3P9A?sub_confirmation=1—--------------------------------------------------------------------------------------------📱 LET’S CONNECT ON SOCIAL:💙 Facebook: https://www.facebook.com/MrsAmberJoy📸 Instagram: https://www.instagram.com/mrsamberjoy🎵 TikTok: https://www.tiktok.com/@mrsamberjoy—--------------------------------------------------------------------------------------------🎙️ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY” PODCAST:🎧 iTunes →https://apple.co/2Vc6g8X🎧 Spotify → https://spoti.fi/2Z28tbk#RealEstateMarketing #InfluentialAgent #RealEstateTips

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8 months ago
8 minutes 9 seconds

Influential Real Estate Marketing
5 Dollar Productive Activities Every Real Estate Agent Should Know

📩 Have a marketing question? Ask me directly here: 👉 https://app.membership.io/wisdom/rwDqp6g1z9 (Get expert insights straight to your inbox!) ------------------------------------------------------------------------------------------- 5 Dollar Productive Activities Every Real Estate Agent Should Know 🚀 Are you working hard but not seeing results in your real estate business? It’s time to focus on what actually moves the needle! In this video, I’m breaking down the 5 dollar-productive activities that top-producing agents prioritize to generate leads, close deals, and grow their business. 💡 Here’s what you’ll learn: ✅ The #1 activity that keeps your pipeline full 📈 ✅ How to turn leads into contracts faster 🏡 ✅ Why growing your Sphere is non-negotiable 🔥 ✅ The secret to negotiating like a pro 💰 ✅ How to leverage your time and scale your business ⏳ If you’re tired of feeling busy but not productive, this video will help you shift your focus to high-impact tasks that drive real results. Thanks for watching! If you’re a real estate agent looking to attract more clients and referrals without burning out, you’re in the right place. Subscribe now and turn on notifications so you never miss out on strategies that actually work! —-------------------------------------------------------------------------------------------- 🎯 Don’t forget to subscribe! Never miss a video: 👉 https://www.youtube.com/channel/UCBBey4RxZpo6fRrC-8n3P9A?sub_confirmation=1 —-------------------------------------------------------------------------------------------- 📱 LET’S CONNECT ON SOCIAL: 💙 Facebook: https://www.facebook.com/MrsAmberJoy 📸 Instagram: https://www.instagram.com/mrsamberjoy 🎵 TikTok: https://www.tiktok.com/@mrsamberjoy —-------------------------------------------------------------------------------------------- 🎙️ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY” PODCAST: 🎧 iTunes →https://apple.co/2Vc6g8X 🎧 Spotify → https://spoti.fi/2Z28tbk #RealEstateMarketing #InfluentialAgent #RealEstateTips

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9 months ago
7 minutes 49 seconds

Influential Real Estate Marketing
2 Powerful Strategies for Your Real Estate Busines From a Top Agent

Join us on this episode of the Influential Agent Real Estate Marketing podcast as we explore the journey of resilience, innovation, and excellence in real estate with our esteemed guest, Genevieve Crawl. Discover how Genevieve shifted from dependency on relocation leads to becoming a leader in the luxury market through strategic focus and standout value propositions. In this enlightening conversation, Genevieve shares her transformative strategies and the pivotal decisions that catalyzed her success. From enhancing her sphere of influence to developing a compelling value proposition, her story is filled with practical insights and actionable advice that can help any real estate professional make similar strides. Whether you're a new agent or looking to elevate your career, you'll find Genevieve's experiences and the detailed discussions on overcoming industry challenges invaluable. Don't miss out on these expert strategies that could redefine your approach to real estate marketing. 🔔 Subscribe now for more insightful episodes like this, and hit the bell to ensure you never miss out on valuable tips and stories from leaders in the real estate industry. 👉 Watch the video to learn how to create your unique path in the competitive real estate market and why developing a deep understanding of your client base is crucial for standing out. Remember, it's not just about transactions; it's about building relationships based on trust, value, and mutual respect. Let's dive in and start transforming your real estate journey today! __________ THE REFERRAL FORMULA (FREE TRAINING): Imagine effortlessly connecting with potential clients and leaving a lasting impression. In my free training, I'll teach you how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market. Don't miss out; grab your spot here: https://influentialagent.com/referral... __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► • Overcome Your Fear of Making Real Est... How to Handle Criticism When Marketing Your Real Estate Business ►► • How to Deal With Negative Comments on... Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► • 2 Ways to Determine Your Ideal Client... How To Make Professional Videos At Home Without Pro Gear! ►► • How To Make Real Estate Videos At Hom... Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► • What Times Should You Post Your Real ... __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: / mrsamberjoy Twitter: / mrsamberjoy Instagram: / mrsamberjoy TikTok: / mrsamberjoy __________ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY PODCAST” HERE: iTunes: https://apple.co/2Vc6g8X Google Play: http://bit.ly/2VdyKiA Stitcher: https://bit.ly/3hQVEYK Spotify: https://spoti.fi/2Z28tbk#RealEstateMarketing #InfluentialAgent #RealEstateTips

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1 year ago
40 minutes 42 seconds

Influential Real Estate Marketing
Building Your Real Estate Brand With A Unique Value Proposition

It’s your real estate bestie, Amber Joy, and in today’s episode of the Influential Real Estate Marketing Podcast, we’re tackling something super spicy – your Unique Value Proposition! Yes, that special sauce that makes you not just another agent in the crowd.

What’s brewing?

  • Decode Your UVP: Ever wondered what makes you uniquely you? We're digging into how your UVP can set you apart faster than a hot listing in a seller’s market!
  • Crafting Mastery: Step-by-step, Jason and I guide you through creating a UVP that pops and makes potential clients think, “Where have you been all my life?”
  • Stories from the Trenches: Hear real-life successes (and the oops moments!) from agents who dared to define their distinctiveness.
  • Practical Magic: We’re not just about the why; we’re about the how. Get ready for actionable steps to craft and flaunt your UVP.
  • Chime In: Have burning questions? Drop them in the comments or shoot us a message—let’s get the conversation rolling!

Join us as we unfold the secrets to branding brilliance in real estate. Whether you’re a seasoned pro or a fresh face in the field, tuning in might just be the best decision you make today.

Subscribe now, and let’s make your real estate brand unforgettable! Don’t forget to share the love—spread the word, and let’s help everyone level up their game!

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1 year ago
30 minutes 48 seconds

Influential Real Estate Marketing
Easily Find Your Ideal Client in Real Estate: Step-By-Step

Hey, Amber Joy here! Ever feel like you're shouting into the void in the crowded real estate market? Today, we're diving into something super crucial - defining your ideal client avatar. Forget generic marketing; it's time to speak directly to the hearts of your dream clients. In this episode of the Influential Real Estate Marketing podcast, I’m joined by my husband Jason, a social media marketing whiz. We’re peeling back the layers on how to pinpoint who you're meant to serve in this vast ocean of real estate. Here's what we'll cover: Why marketing to everyone is marketing to no one. Creating an avatar to focus your messaging, services, and personal brand. A step-by-step guide to establish who your ideal client really is. How understanding your client avatar shapes your marketing strategies and personal growth. The importance of aligning your activities to attract your ideal client. This isn't just about theory; it's about transforming your real estate business approach and enjoying what you do even more. So, grab your notes, and let's redefine the way you see your clients and how you attract them! Remember, real estate isn't just about selling houses; it's about connecting with people. Let's make those connections count!

__________ THE REFERRAL FORMULA (FREE TRAINING): Imagine effortlessly connecting with potential clients and leaving a lasting impression. In my free training, I'll teach you how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market. Don't miss out; grab your spot here: https://influentialagent.com/referral-formula/ __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► https://youtu.be/ugDyrxWN2Ko How to Handle Criticism When Marketing Your Real Estate Business ►► https://youtu.be/3tAZsWbpe_c Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► https://youtu.be/OUwsgwNaTow How To Make Professional Videos At Home Without Pro Gear! ►► https://youtu.be/RjaXNhT6t7Y Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► https://youtu.be/QW1ZXsXjdtU __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: https://www.facebook.com/MrsAmberJoy Twitter: https://twitter.com/mrsamberjoy Instagram: https://www.instagram.com/mrsamberjoy TikTok: https://www.tiktok.com/@mrsamberjoy __________ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY PODCAST” HERE: iTunes: https://apple.co/2Vc6g8X Google Play: http://bit.ly/2VdyKiA Stitcher: https://bit.ly/3hQVEYK Spotify: https://spoti.fi/2Z28tbk #RealEstateMarketing #InfluentialAgent #RealEstateTips

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1 year ago
37 minutes 57 seconds

Influential Real Estate Marketing
Real Estate Marketing Ideas: Stop Doing "Social Media"

🌟 Welcome to another episode of the Influential Real Estate Marketing podcast! 🏠 Today, join us, Amber Joy and Jason, as we deep dive into a game-changing approach to social media for real estate agents. It’s time to simplify and amplify your efforts. We're breaking down why focusing on one social media platform and mastering it can be your golden ticket to success. 🎫 🔑 Key Takeaways: - Why Less is More: Discover the power of honing in on one platform to maximize your impact. - Platform and Sub-Feature Selection: Learn how to choose the right platform and its features that align with your goals and ideal audience. - Authority Strategy: Unveil the Video Leadership Quadrant by James S. Anderson and apply its principles to establish your online presence. Consistency is Key: Strategies to maintain a regular and impactful posting schedule. Data-Driven Pivoting: Understand when and how to pivot your strategy based on platform changes and analytics. 📈 This episode is a must for real estate professionals looking to cut through the noise and truly connect with their audience. Whether you're new to social media or seeking to refine your existing strategy, we've got insights and practical tips to help you on your journey. Don't forget to like, share, and subscribe for more insightful episodes. Your path to social media mastery in real estate starts here! #RealEstateMarketing #SocialMediaStrategy #FocusedMarketing #InfluentialAgent #Podcast

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1 year ago
43 minutes 28 seconds

Influential Real Estate Marketing
Create Real Estate Content Quickly and Easily

Welcome to the Influential Real Estate Marketing podcast, where we're about to unveil the secrets to breaking through the noise and capturing your audience's attention like never before. Join hosts Amber Joy and her expert partner-in-crime, Jason, as they dive deep into the art of crafting captivating content that not only reaches your audience but leaves a lasting impact.

Forget about your content blending into the background. In this episode, we're pulling back the curtain on how to develop story-driven content that resonates with your audience on a profound level, transforming the way they perceive your brand.

From selecting emotion-driven topics tailored to your specific audience—whether they're buyers, sellers, or niche markets—to leveraging cutting-edge AI tools like ChatGPT to craft compelling scripts that sound uniquely you, we've got you covered.

But that's not all. We'll also tackle the crucial issue of maintaining authenticity in AI-generated content, a challenge many agents face. Plus, we'll guide you through measuring the effectiveness of your content through engagement and leads, empowering you to continuously refine your strategies based on invaluable audience feedback.

So if you're ready to elevate your real estate marketing game to new heights, join us on this transformative journey. Tune in now and let's unlock the blueprint for success together.

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1 year ago
39 minutes 1 second

Influential Real Estate Marketing
Episode #064: Unlocking Success: How to Create a Special VIP Experience for Your Most Valued Referrers

Unlock the secrets to success in real estate with our latest podcast episode focusing on the exclusive world of VIP programs. Curious about how top industry players are leveraging these programs to skyrocket their business? Join us as we delve into the strategies, perks, and benefits that make VIP programs a game-changer in the competitive real estate landscape.

Discover what it takes to create a VIP experience that keeps clients coming back for more. From priority access to new listings to personalized concierge services, we'll explore the perks that set VIP clients apart and drive business growth.

But that's not all – we'll also uncover the key considerations involved in crafting a successful VIP program, including client segmentation, feedback gathering, and ROI analysis. Whether you're a seasoned professional or new to the industry, this episode is packed with actionable insights to help you elevate your real estate game.

Don't miss out on this opportunity to gain a competitive edge and take your business to new heights. Tune in now and unlock the power of real estate VIP programs!"

This version provides a glimpse into what listeners can expect from the podcast without revealing all the details, enticing them to tune in to learn more.

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1 year ago
29 minutes 59 seconds

Influential Real Estate Marketing
If I Was To Start My Real Estate Career Over Again In 2023

Hey, it's Amber Joy, and imagine this: if I were to start my real estate career over again in 2023, these are the exact lead generation strategies I would rely on. Join me as I unveil the roadmap to rebuild a thriving business from scratch using five essential lead sources. From harnessing the power of my sphere of influence to launching a successful YouTube channel, leveraging micro-content, establishing valuable vendor referral partnerships, and tapping into the potential of realtor-to-realtor referrals, I'll share my insights and proven techniques to jumpstart your real estate journey in the ever-evolving market. Don't miss out on this opportunity to learn from my 20 years of experience and gain the momentum needed to excel. Subscribe, hit that bell icon, and be ready to embark on an exciting adventure of rebuilding your real estate career in 2023. Let's make this year your best one yet! Remember to like, comment, and share this episode with fellow agents ready to embrace the future of real estate. Together, we'll achieve remarkable results and thrive in this dynamic industry. __________ FREE TRAINING: Imagine connecting with potential clients and making a lasting impression effortlessly. With this training, you'll learn how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market: https://event.webinarjam.com/register/39/5v53qc3v __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► https://youtu.be/ugDyrxWN2Ko How to Handle Criticism When Marketing Your Real Estate Business ►► https://youtu.be/3tAZsWbpe_c Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► https://youtu.be/OUwsgwNaTow How To Make Professional Videos At Home Without Pro Gear! ►► https://youtu.be/RjaXNhT6t7Y Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► https://youtu.be/QW1ZXsXjdtU __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: https://www.facebook.com/MrsAmberJoy Twitter: https://twitter.com/mrsamberjoy Instagram: https://www.instagram.com/mrsamberjoy TikTok: https://www.tiktok.com/@mrsamberjoy

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1 year ago
12 minutes 49 seconds

Influential Real Estate Marketing
Stop Wasting Time With Real Estate Pop-Bys

Welcome to another insightful episode on our channel - "Stop Wasting Time With Real Estate Pop-Bys". If you're a real estate entrepreneur looking to improve relationships and build a stronger influence in your local market, this episode is just for you! I'm here to debunk the age-old strategy of real estate pop-bys and offer you a far more effective alternative. Pop-bys used to be the go-to tactic for staying top-of-mind with past clients and your sphere of influence. But with changing times and the rise of technology, pop-bys are no longer an effective marketing strategy. Why? People are more reserved about unexpected visits and more importantly, pop-bys aren't scalable! As your sphere grows, visiting each one regularly becomes a time-consuming task that may not yield the results you're looking for. So, what's the alternative? In this episode, I introduce you to the concept of a VIP Program, also known as a customer appreciation program. Instead of in-person pop-bys, you'll learn to implement a system where you send personalized, unexpected gifts to your biggest supporters and top referrers. Plus, you'll get insights on how to run this system efficiently without it consuming all your time. I'm Amber Joy, a realtor coach with over 20 years of experience, and I'm here to share my valuable insights on ditching real estate pop-bys. Learn to level up your marketing strategy and become a more influential agent in your area. Don't let your friends continue with outdated strategies - share this podcast with them and help them stop wasting time with real estate pop-bys! Interested in more such strategies? Make sure to subscribe to our podcast. Also, check out our Sphere Influencer coaching program - an innovative solution to help you dominate your market without purchasing leads. Remember, "Stop Wasting Time With Real Estate Pop-Bys" and start investing your time wisely! Don't forget to hit the like button if you found this episode useful, and do check out my other podcasts for more lead generation and marketing strategies for your real estate business. Stay tuned, and I'll see you in the next episode! __________ FREE TRAINING: Imagine connecting with potential clients and making a lasting impression effortlessly. With this training, you'll learn how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market: https://event.webinarjam.com/register/39/5v53qc3v __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► https://youtu.be/ugDyrxWN2Ko How to Handle Criticism When Marketing Your Real Estate Business ►► https://youtu.be/3tAZsWbpe_c Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► https://youtu.be/OUwsgwNaTow How To Make Professional Videos At Home Without Pro Gear! ►► https://youtu.be/RjaXNhT6t7Y Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► https://youtu.be/QW1ZXsXjdtU __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: https://www.facebook.com/MrsAmberJoy Twitter: https://twitter.com/mrsamberjoy Instagram: https://www.instagram.com/mrsamberjoy TikTok: https://www.tiktok.com/@mrsamberjoy

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2 years ago
8 minutes 33 seconds

Influential Real Estate Marketing
7 Instagram Reels Ideas For Realtors

Welcome to our podcast episode! Are you looking to level up your Instagram Reels game and attract more clients? Well, look no further because I have some exciting news to share with you. In this episode, I dive into seven Instagram Reel ideas that are specifically tailored for Realtors like you.


CAPCUT (video editor mentioned in the video): Create stunning videos with ease using Cap Cut, the ultimate editor app, and unleash your creativity today at https://www.capcut.com ------------------------- Agents featured in this video: @the.real.brad.mccallum @kylewhissel @theotherlasvegas @tayadicarlo @glenndabaker @tacomakatie @the_queencity_realtor @mrsamberjoy ------------------------- Remember, repurpose Reels on TikTok and YouTube shorts for wider reach. Get ready to take your real estate social media game to the next level with these seven tailored Instagram Reels ideas. Subscribe, and check out our Instagram @forMrsAmberJoy for bitesize tips to grow your business.

These ideas are designed to transform your Instagram presence, gain more followers, and ultimately generate more sales. Did you know that a staggering 91% of Instagram users watch reels on a weekly basis? This presents an incredible opportunity for real estate agents like us to reach a large and engaged audience.


During this episode, I provide you with amazing reel ideas and showcase real-world examples from successful agents across the country. Get ready to take your social media presence to the next level!


To watch the video and start creating captivating Instagram reels, simply click the link in the first comment below. Don't forget to like the video and subscribe to our channel for more valuable insights. For bite-sized tips on growing your real estate business, head over to our Instagram page, @MrsAmberJoy.


Let's make your social media presence shine! Join me in this episode and let's level up your Instagram Reels game.

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2 years ago
11 minutes 37 seconds

Influential Real Estate Marketing
5 Ways to Generate Real Estate Leads on Facebook

In this episode, I share five proven strategies for generating real estate leads from Facebook. With 70% of American adults using Facebook, it's the perfect platform for real estate agents to connect and build relationships with potential clients. The strategies discussed include enhancing your Facebook profile, interacting with your sphere's posts, posting daily, going live, and using Facebook ads to target your sphere directly. To be successful on Facebook, consistency and engagement are key. By following these strategies and utilizing the platform to its fullest potential, realtors can establish themselves as experts in the field and generate more leads for their businesses. For a more in-depth class, leave a comment and receive a link. Don't miss out on potential leads from Facebook – watch this video and start implementing these strategies today. __________ FREE TRAINING: Imagine connecting with potential clients and making a lasting impression effortlessly. With this training, you'll learn how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market: https://event.webinarjam.com/register/39/5v53qc3v __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► https://youtu.be/ugDyrxWN2Ko How to Handle Criticism When Marketing Your Real Estate Business ►► https://youtu.be/3tAZsWbpe_c Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► https://youtu.be/OUwsgwNaTow How To Make Professional Videos At Home Without Pro Gear! ►► https://youtu.be/RjaXNhT6t7Y Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► https://youtu.be/QW1ZXsXjdtU __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: https://www.facebook.com/MrsAmberJoy Twitter: https://twitter.com/mrsamberjoy Instagram: https://www.instagram.com/mrsamberjoy TikTok: https://www.tiktok.com/@mrsamberjoy

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2 years ago
8 minutes 18 seconds

Influential Real Estate Marketing
7 Keys to Running a Successful Real Estate Business

3 KEYS TO GENERATING CONTINUOUS REFERRALS TRAINING: 👉 https://event.webinarjam.com/register/30/pyx51cx6 

Hey there! 

If you want to take your business to the next level, I've got some great tips for you.   

My name is Amber Joy, and I've been in the real estate industry for over 20 years. I'm passionate about coaching other agents to help them achieve their goals, and today I'm excited to share with you the 7 keys to running a successful real estate business.  

In this episode, I'll cover everything from lead generation and expense management to nurturing your sphere of influence and rewarding your top referrers. I'll also share my tips for growing your database and staying accountable with a coach or mentor.  

So, if you're ready to learn and have some fun along the way, make sure to hit that subscribe button and turn on the notification bell. You won't want to miss out on my future videos.  Thanks for tuning in, and let's get started on the journey to building a successful real estate business together!  

ADDITIONAL FREE TRAINING:  

Imagine connecting with potential clients and making a lasting impression effortlessly. With this training, you'll learn how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market.  👉  https://event.webinarjam.com/register/39/5v53qc3v

 __________  

RECOMMENDED TOOLS:   

https://kit.co/MrsAmberJoy 

DJI Mic - https://amzn.to/3xVwtOo 

Small Rig All-In-One - https://amzn.to/3IWKq54 

Ring Light - https://amzn.to/3KHFAtu

 __________  

SAY HI ON SOCIAL:  

Facebook: https://www.facebook.com/MrsAmberJoy 

Twitter: https://twitter.com/mrsamberjoy 

Instagram: https://www.instagram.com/mrsamberjoy  

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2 years ago
10 minutes 33 seconds

Influential Real Estate Marketing
Facebook Changes Policy on Real Estate Listings

Did you get an email that said "Facebook Changes Policy on Real Estate Listings". 

What does it mean and what do you need to know? Let's talk about it.

Official announcement from Facebook: https://www.facebook.com/business/help/492940666175475

Facebook for Real Estate Businesses:
https://www.facebook.com/business/industries/real-estate


REAL ESTATE TRAINING EVOLVED:

The Digital Training Experience is the program is for real estate entrepreneurs who are ready to build a highly successful business with effective models & systems, using the latest technology and marketing strategies: https://digitaltrainingexperience.com

__________

COACHING:

Want more referrals? The Sphere Influencer program is dramatically changing the lives of the real estate agents who join.  Serious inquiries only pls. Check out the details here: https://getreferrals.influentialagent.com/free-training

__________

RECOMMENDED TOOLS:

https://kit.co/MrsAmberJoy

iRig Mic Lav - https://amzn.to/2Hd43Iq

Saramonic Wireless Mic Lav - https://amzn.to/3dChnT8

Ring Light - https://amzn.to/3k9kAvC

Sphere Influencer Program Information - https://getreferrals.influentialagent.com/free-training

Digital Training Experience - https://digitaltrainingexperience.com

__________

Say hi on social:

Facebook: https://www.facebook.com/MrsAmberJoy

Twitter: https://twitter.com/mrsamberjoy

Instagram: https://www.instagram.com/mrsamberjoy


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3 years ago
29 minutes 49 seconds

Influential Real Estate Marketing
The End of Pop-Bys 😱😱😱

Are you still doing pop-by's or being told you SHOULD do pop-bys in order to get more business? In this video, I am going to talk about Why You Should NEVER do another real estate pop by again and what to do instead…

__________ THE REFERRAL FORMULA (FREE TRAINING): Imagine effortlessly connecting with potential clients and leaving a lasting impression. In my free training, I'll teach you how to use video, social media, VIP programs, and more to make that happen. Say goodbye to feeling stuck and hello to standing out and succeeding in today's market. Don't miss out; grab your spot here: https://event.webinarjam.com/channel/the-referral-formula __________ OTHER VIDEOS: Top 3 Fears About Making Videos and How to Overcome Them ►► https://youtu.be/ugDyrxWN2Ko How to Handle Criticism When Marketing Your Real Estate Business ►► https://youtu.be/3tAZsWbpe_c Answer These 2 Questions to Find Your Ideal Client in Real Estate ►► https://youtu.be/OUwsgwNaTow How To Make Professional Videos At Home Without Pro Gear! ►► https://youtu.be/RjaXNhT6t7Y Easily Know The Best Time to Post on Social Media for Real Estate Agents ►► https://youtu.be/QW1ZXsXjdtU __________ RECOMMENDED TOOLS: Best Equipment for filming - https://kit.co/MrsAmberJoy DJI Mic - https://amzn.to/3xVwtOo Small Rig All-In-One - https://amzn.to/3IWKq54 Ring Light - https://amzn.to/3KHFAtu __________ SAY HI ON SOCIAL: Facebook: https://www.facebook.com/MrsAmberJoy Twitter: https://twitter.com/mrsamberjoy Instagram: https://www.instagram.com/mrsamberjoy TikTok: https://www.tiktok.com/@mrsamberjoy __________ LISTEN TO “THE INFLUENTIAL AGENT WITH AMBER JOY PODCAST” HERE: iTunes: https://apple.co/2Vc6g8X Google Play: http://bit.ly/2VdyKiA Stitcher: https://bit.ly/3hQVEYK Spotify: https://spoti.fi/2Z28tbk #RealEstateMarketing #InfluentialAgent #RealEstateTips

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3 years ago
58 minutes 46 seconds

Influential Real Estate Marketing
How to Plan a Successful Real Estate Branding Photo Shoot From Start to Finish

FREE PHOTOSHOOT GUIDE: https://influentialagent.clickfunnels.com/photo-tips-tricks   

Hey, Influencers!   

In today’s episode, I’m going to talk about how to plan a successful real estate branding photoshoot from start to finish.    We all know that in real estate your personal branding is an essential aspect of your real estate business.    

How essential?   

Your personal branding weaves its way into pretty much everything piece of real estate marketing that you put out there in the real AND digital world.    Now, what I hear a lot from real estate agents that reach out is…   “I know I need new headshots, but what are branding shots?”   “What are lifestyle shots?”.    

So there are a lot of questions about how to plan a photoshoot.  I cannot stress this enough... branding yourself as a realtor is an ongoing process.  I heard this at a convention and it has stuck with me.  “You don’t attract what you want, you attract what you are.”    To me, this is the essence of how to make your branding so powerful.     


REAL ESTATE TRAINING EVOLVED:

The Digital Training Experience is the program is for real estate entrepreneurs who are ready to build a highly successful business with effective models & systems, using the latest technology and marketing strategies: https://digitaltrainingexperience.com

__________

COACHING:

Want more referrals? The Sphere Influencer program is dramatically changing the lives of the real estate agents who join.  Serious inquiries only pls. Check out the details here: https://getreferrals.influentialagent.com/free-training

__________

RECOMMENDED TOOLS:

https://kit.co/MrsAmberJoy

iRig Mic Lav - https://amzn.to/2Hd43Iq

Saramonic Wireless Mic Lav - https://amzn.to/3dChnT8

Ring Light - https://amzn.to/3k9kAvC

Sphere Influencer Program Information - https://getreferrals.influentialagent.com/free-training

Digital Training Experience - https://digitaltrainingexperience.com

__________

Say hi on social:

Facebook: https://www.facebook.com/MrsAmberJoy

Twitter: https://twitter.com/mrsamberjoy

Instagram: https://www.instagram.com/mrsamberjoy

Show more...
4 years ago
11 minutes 23 seconds

Influential Real Estate Marketing
The 4 Best Ways to Get More Real Estate Listings

Hey, Influencer! Ready for some real estate agent training?

Wanna get more listings?

Don’t worry, this is for everyone, real estate experts and novices alike.

It’s Amber Joy and I wanted to drop a little real estate coaching on you.

In this video, I’m going to talk about The 4 best ways to get more real estate listings. And it’s not going to be about just giving you real estate scripts.

This an earnest look at how to get real estate leads. Lead generation for listings has subtle nuances than most lead gen strategies. When you begin your journey understanding how to get listings, then your real estate marketing plan takes on a new life.

So let’s get listings for your real estate business! It all starts with a great listing presentation… said no top agent ever!

Lol.

As I travel around the nation (via Zoom), talking to top real estate agents, listings are always their focus. So how can a realtor bring in more listings?

In this video, I’m dropping 4 powerful ideas to get more real estate listings. So, are you looking to become more of a listing agent?

Are you looking to go on more listing appointments?

It is definitely true that the more listings you have the more in control of your business you feel. Let me ask it a different way…

Which would you rather deal with, 10 listings a month or 10 buyers a month?

I love talking about real estate strategies and being in the real estate training space. It allows me to bring you some stellar ideas that will up your listing strategies game.

REAL ESTATE TRAINING EVOLVED:

The Digital Training Experience is the program is for real estate entrepreneurs who are ready to build a highly successful business with effective models & systems, using the latest technology and marketing strategies: https://digitaltrainingexperience.com

__________

COACHING:

Want more referrals? The Sphere Influencer program is dramatically changing the lives of the real estate agents who join.  Serious inquiries only pls. Check out the details here: https://getreferrals.influentialagent.com/free-training

__________

RECOMMENDED TOOLS:

https://kit.co/MrsAmberJoy

iRig Mic Lav - https://amzn.to/2Hd43Iq

Saramonic Wireless Mic Lav - https://amzn.to/3dChnT8

Ring Light - https://amzn.to/3k9kAvC

Sphere Influencer Program Information - https://getreferrals.influentialagent.com/free-training

Digital Training Experience - https://digitaltrainingexperience.com

__________

Say hi on social:

Facebook: https://www.facebook.com/MrsAmberJoy

Twitter: https://twitter.com/mrsamberjoy

Instagram: https://www.instagram.com/mrsamberjoy

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4 years ago
6 minutes 55 seconds

Influential Real Estate Marketing
4 Major Internet Lead Generation Mistakes Real Estate Agents Need to Avoid

Internet lead generation mistakes are never a good thing, but if you are actively lead generation then they are bound to happen!    

And while most of them are a part of growing, and learning what not to do.. 

There are some that should just be avoided altogether.  

So, let's get all the lead generation mistakes on the table.  

That way you are in the clear on how to generate leads & how to incorporate some truly effective lead generation strategies.  Oh, I almost forgot, just so we are clear…  

We are talking about real estate lead generation or “lead gen” as the cool kids like to call it.  It is so important to your real estate business because the truth is simple…  

If you don’t have leads, nothing else matters!  

Sometimes, I’ll have agents push back and ask, “what about a website, business cards, listing presentation?”, and I need to let them know that NOTHING ELSE MATTERS IF YOU DON’T HAVE LEADS.   

Are you looking for real estate leads? Then sales lead generation is going to pretty important in order for you to close more sales.    My goal is to always be looking for ways to help you get more real estate leads, and lead generation tutorials like this one will do just that.  

We are in this constant search for tools for lead generation, and while you can find some great lead generation tools.    I want to make sure that you are finding the right ones.  So, let’s dive into some lead generation for 2021!  

Because while you think you are in real estate, after watching this video you are going to discover that you are in the lead generation business.    Where are all my real estate agents at?  If you are looking for internet lead generation ideas, then let’s talk!  It is the thing I focus on the most because I have seen so many success stories with it.    

But that doesn’t mean that I will discount non-digital (is that a word?) lead generation ideas.  I believe that as long as real estate lead generation ideas are scalable, trackable, and easy to implement then you should be considering them.  I hope you are ready to learn how to generate leads online. How to get leads online.  

My hope for you is also that you are open to new lead generation techniques.    

Because once you are then a whole new world of possibilities opens up!  

Thanks for listening!  

Amber Joy - Influential Agent  


REAL ESTATE TRAINING EVOLVED:

The Digital Training Experience is the program is for real estate entrepreneurs who are ready to build a highly successful business with effective models & systems, using the latest technology and marketing strategies: https://digitaltrainingexperience.com

__________

COACHING:

Want more referrals? The Sphere Influencer program is dramatically changing the lives of the real estate agents who join.  Serious inquiries only pls. Check out the details here: https://getreferrals.influentialagent.com/free-training

__________

RECOMMENDED TOOLS:

https://kit.co/MrsAmberJoy

iRig Mic Lav - https://amzn.to/2Hd43Iq

Saramonic Wireless Mic Lav - https://amzn.to/3dChnT8

Ring Light - https://amzn.to/3k9kAvC

Sphere Influencer Program Information - https://getreferrals.influentialagent.com/free-training

Digital Training Experience - https://digitaltrainingexperience.com

__________

Say hi on social:

Facebook: https://www.facebook.com/MrsAmberJoy

Twitter: https://twitter.com/mrsamberjoy

Instagram: https://www.instagram.com/mrsamberjoy

Show more...
4 years ago
7 minutes 24 seconds

Influential Real Estate Marketing
6 Video Email Marketing Hacks for Realtors to Increase Open Rate

Let me tell you…. I’m a huge fan of video email marketing.  But this won’t be a typical email marketing tutorial.  

I wanted to start off by giving you some email marketing tips.  And it’s not like I’m gonna be sharing amazing email marketing apps or some mind-blowing new tactic to power up your email marketing business.    

I wanted to start with some email marketing basics.  

So. let’s begin with..  6 video email marketing Hacks for realtors to increase open rate  I’m sure I could have an entire email marketing course given how much there is to talk about.  I will probably go into more detail on topics like…  

Email marketing copywriting, email marketing conversion rate, email marketing design, and the list goes on and on.  But it’s important to know that when you email marketing pieces to your database, they are getting your emails.   

Even better if they are opening them, reading them, and responding to them!  Email marketing data for real estate is showing some pretty dismal open rates.  

But we are going to fix that right up!  I’ve been fortunate to get to speak with, and learn from some next-level email marketing experts from email marketing eCommerce to people that email hundreds of thousands of people each and every single month!  


REAL ESTATE TRAINING EVOLVED:

The Digital Training Experience is the program is for real estate entrepreneurs who are ready to build a highly successful business with effective models & systems, using the latest technology and marketing strategies: https://digitaltrainingexperience.com

__________

COACHING:

Want more referrals? The Sphere Influencer program is dramatically changing the lives of the real estate agents who join.  Serious inquiries only pls. Check out the details here: https://getreferrals.influentialagent.com/free-training

__________

RECOMMENDED TOOLS:

https://kit.co/MrsAmberJoy

iRig Mic Lav - https://amzn.to/2Hd43Iq

Saramonic Wireless Mic Lav - https://amzn.to/3dChnT8

Ring Light - https://amzn.to/3k9kAvC

Sphere Influencer Program Information - https://getreferrals.influentialagent.com/free-training

Digital Training Experience - https://digitaltrainingexperience.com

__________

Say hi on social:

Facebook: https://www.facebook.com/MrsAmberJoy

Twitter: https://twitter.com/mrsamberjoy

Instagram: https://www.instagram.com/mrsamberjoy



Show more...
4 years ago
7 minutes 15 seconds

Influential Real Estate Marketing
Welcome to the Influential Real Estate Marketing podcast where real estate entrepreneurs come to learn how to generate and convert more leads, increase revenue, and find more meaning. In every episode Amber Joy reveals how to implement the latest technology and lead generation systems, while sharing the marketing secrets and mistakes learned from consulting and speaking to agents across the country -- all in her signature easy-going, easy-to-understand style.