Last week, we shared our exclusive AI Vendor Checklist—your go-to guide for selecting AI tools strategically and effectively. This week, we practiced what we preach: we took that same checklist and rigorously evaluated today's top AI marketing tools—both pure AI platforms and big-name favorites enhanced with AI features. For detailed show notes, visit horizon01.com

Can you do brainstorming with an AI? Can AI create highly creative writing? Can AI influencers be as “authentic” as human ones? Or is this just a peak AI efficiency game we are seeing? We don’t know, but the signs are clear: AI is more capable than ever of creating truly creative content, previously a territory reserved only for humans. For detailed show notes, visit horizon01.com

As AI transforms marketing, CMOs need a reliable framework for selecting tools that align with strategic goals, integrate with existing systems, and deliver measurable ROI. For detailed show notes, visit horizon01.com

The past week has seen an explosion of new AI “agents” – autonomous AI tools and platforms designed to take on complex tasks with minimal human guidance. Unlike traditional single-purpose chatbots, these AI agents can act with a degree of autonomy, chaining together reasoning steps and even invoking other tools to get jobs done. For detailed show notes, visit horizon01.com

Unless you've been living under a rock, you know AI has invaded the job market. And yes, it's coming for your marketing job first. Most marketing content is already AI-generated, and that's just the beginning. This Horizon 01 briefing won't waste your time with a history lesson on AI and marketing. Instead, we are giving you something actionable: a framework to stay relevant when everything becomes AI-powered. For detailed show notes, visit horizon01.com

Until recently, AI often felt distinctly robotic—smart enough, sure, but clearly missing the human touch. That’s changing fast. Now, AI tools aren’t just getting smarter—they’re getting friendlier, warmer, and even surprisingly empathetic. It’s becoming easier than ever for marketing, sales, and customer success teams to use AI for genuine connections, even at massive scale. For detailed show notes, visit horizon01.com

Artificial intelligence is reshaping how consumers discover and engage with brands. From chat-based search assistants to AI-driven product recommendations, the marketing landscape is shifting in fundamental ways. For detailed show notes, visit horizon01.com

For a while, AI felt like a collection of flashy demos—cool, impressive, but not always useful in practice. That’s starting to change. The latest wave of AI tools isn’t just about what they can do, but how they fit into real workflows. For detailed show notes, visit horizon01.com

This week's advances point to AI tools that work alongside us rather than just automating tasks. Whether it's Google's simple drag-and-drop image creation or ByteDance's impressive video generation, we're seeing AI adapt to how creative people actually work, instead of making them learn complex technical commands. For detailed show notes, visit horizon01.com

AI is no longer just an optimization tool—it’s actively reshaping how professionals work, how brands engage with customers, and how businesses navigate new regulations. This week’s developments highlight three major shifts: AI’s increasing ability to act on our behalf, the explosion of hyper-personalized content, and the growing scrutiny of AI’s role in consumer interactions. For detailed show notes, visit horizon01.com

AI is no longer optional. Businesses integrating AI into their marketing operations are poised to gain efficiency, cost savings, and a competitive advantage. For detailed show notes, visit horizon01.com